Social Media for Business

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EntrepreneurTraining.com provides this presentation on using social media to be more effective in your business. Learn how to benefit from the many social networking websites like LinkedIn, Facebook …

EntrepreneurTraining.com provides this presentation on using social media to be more effective in your business. Learn how to benefit from the many social networking websites like LinkedIn, Facebook and Twitter.

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  • 1. Social Networking Presented By: Business Coaching SIG Host Denise Kirk-Murray EntrepreneurTraining.com
  • 2. Teleseminar Discussion Points  Teleseminar based on research on experiences with social media  More of discussion rather than workshop  Encourage your participation  Accountability Copyright 2009 EntrepreneurTraining.com 2
  • 3. Social Media Definition  Connecting and Sharing Information on the Internet  It’s Not Who You Know, It’s Who Knows You Copyright 2009 EntrepreneurTraining.com 3
  • 4. Common Concerns  Time Consuming  Possible Fad  Return on Investment (ROI)  Time Spent vs. Rewards  More Passwords to Manage  Popularity Contest Copyright 2009 EntrepreneurTraining.com 4
  • 5. Growing Impact  Business use growing  Millions of uses on many websites/blogs  Changing way of doing business Copyright 2009 EntrepreneurTraining.com 5
  • 6. Ways Business Use Social Media  Stay in contact with clients  Lead generation  Surveys and market research  Marketing and promotion  Leverage for SEO  Establish as expert  Networking and building community Copyright 2009 EntrepreneurTraining.com 6
  • 7. Getting Started  Join other teleseminars to learn more  Know rules and follow them  Be consistent  Watch for updates as things change often, i.e.: Facebook recent upgrades  Get help Copyright 2009 EntrepreneurTraining.com 7
  • 8. Get Help  New jobs being posted for Social Media personnel  Hire interns  Teens are good resource Copyright 2009 EntrepreneurTraining.com 8
  • 9. Tips for Success  Understand the tool  Not every tool for everyone  Different way to communicate on the many websites  Find the ones that meet your style  Participate in groups  Post regularly  Become part of the community  Use video when appropriate Copyright 2009 EntrepreneurTraining.com 9
  • 10. Popular Websites  LinkedIn  Blogs  Facebook  Wordpress  Twitter  Video Blogs  YouTube  DIGG  StumbleUpon  Ping  Delicious  BlogTalkRadio Copyright 2009 EntrepreneurTraining.com 10
  • 11. Business Coaching SIG Group  Group Set Up for Business Coaching SIG on LinkedIn  Place to meet and share between monthly calls  Invite Friends - Free and Open for all  Do not have to be SIG member to join  Post questions, comments and resources  Start discussions, get support and network Copyright 2009 EntrepreneurTraining.com 11
  • 12. How to Join LinkedIn Group  Go to LinkedIn.com  Go to Groups Directory  Search Groups Directory for: “Business Coaching SIG–Coach U”  Click the “Join Group” button  Start participating in the action Copyright 2009 EntrepreneurTraining.com 12
  • 13. My Social Media Contacts  Twitter: www.Twitter.com/BizTraining  LinkedIn: www.LinkedIn.com/in/denisekirkmurray  Blog: blog.entrepreneurtraining.com  Facebook: companies.to/entrepreneurtraining.com  BlogTalkRadio: www.BlogTalkRadio.com/EntrepreneurTraining Copyright 2009 EntrepreneurTraining.com 13
  • 14. Questions ? Copyright 2009 EntrepreneurTraining.com 14