What mode of communication best fits your objectives? Communications Mode Broadcast On Demand Interactive Software Platform Increases complexity and scope Hardware & Infrastructure Content Sources & Workflow Example objectives: - Let visitors know what’s happening while they are at the museum. - Help visitors discover the collection and inspire them to seek out personal favorites.
Communications Mode Packaged Customized Package Custom Software Platform Increases complexity and scope Hardware & Infrastructure Content Sources & Workflow What are the software options available for the preferred mode? To oversimplify for example sake.. - Broadcast Signage - somewhat straightforward, unless sophisticated integration - On Demand tends toward customized packages and integration - Interactive will usually be custom
What hardware and infrastructure will deliver? Communications Mode Where will the screen or kiosk be installed? What type and size of screens? Supporting infrastructure - Cabling and electricity needs - Network access - Servers, workstations - Existing support architectures Software Platform Hardware & Infrastructure Content Sources & Workflow - Broadcast Signage -- mockups, broad participation involved in placement/size - PATHFINDER -- Specialized monitors to meet the needs of the information - On Demand systems integrated with physical architecture - Use common tools when possible (Saft for web kiosking, VNC monitoring, etc.)
Communications Mode What is the content? Does it exist? Where will it come from? Who will keep it fresh and up to date? Can it be reused in other channels? What kind of ‘transformation’ will existing content have to undergo? Software Platform Hardware & Infrastructure Content Sources & Workflow What is the content? Where can we get it? Quality and relevant content is a key ingredient! - Broadcast Signage -- integrated into Design dept’s workflow, with 2 XML feeds - PATHFINDER -- Pulls information from enterprise systems and XML feeds - On Demand systems -- commissioned video production
High-Level Implementation Considerations - wrap up Communications Mode Software Platform Hardware & Infrastructure Content Sources & Workflow Considerations at each decision point: Budget Sustainability Communications Objective
Having lived in Chicago for many years, I have visited the Art Institute more times than I can recall. Your panorama views of the various areas are impressive, as is "Pathfinder.” To visit a museum is a tremendous experience, to virtually tour a museum isn't too far away. -Bob Polson, MT