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Hewlett Packard: com reinventar-se a través de la innovació
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Hewlett Packard: com reinventar-se a través de la innovació

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  • 1. Wemakeitmatter © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 2. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.2
  • 3. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.3 Signage and PSPs Technical Offices Commercial Professional Printing shops Printing services
  • 4. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.4 Signage and PSPs Technical Offices Commercial Professional Printing shops Printing services
  • 5. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.5
  • 6. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.6 1 - Talent
  • 7. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.7 Potenciant Barcelona com a pol de valor afegit i coneixement del Sud d’Europa Compromís amb el talent 36anys de mitjana 61nacionalitats 75programes de beques anuals 73% Espanya 23% EMEA 3% USA 1% ASIA 10% altres 66% grau superior 24% grau mig
  • 8. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.8 Negoci de impressió en gran format Un negoci mundial dirigit des de Barcelona R+D FabricacióCentral
  • 9. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.9 1986 3D graphics workstations Commercialized RISC chips 1989 Digital data storage drive 1994 64-bit architecture 2005 Virus Throttle 2010 ePrint 2002 Rewritable DVD for standard players 2011 MagCloud StoreOnce ecoPOD 2013 Software-defined Networking 1968 Programmable desktop calculator 1975 Standard for interface bus 1980 Office laser printer 64-channel ultrasound 1963 Frequency synthesizer 1956 Oscilloscope 1951 High-speed frequency counter 1942 High-reliability voltmeter 1939 Company founding Resistance capacitance audio oscillator 1984 Inkjet printer 2013 Moonshot 1972 Pocket scientific calculator 2003 Smart Cooling 2 – Innovació Tecnològica HP una historia de innovació
  • 10. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.10 2013 - Beyond Leading the future Tecnologia i la impressió en gran format 1991-1994 1994-2000 2000-2005 2006-2007 2008-2011 HP Barcelona, contribucions tecnològiques •From plotters to Large Format Printers •Thermal inkjet makes printing in Large Format affordable •Image Quality & Speed leadership •High-speed data processing •Integration with applications •New customers & applications •Multifunction and desktop devices •12 inks, 4 grays integrated •Spectophoto- meter •Double speed •High-precision media advance LATEX Technology •Environmentally friendly Signage •Ink film formation (drying & curing) •Media position accuracy •Mobility & Cloud •Integrated eMFPs •Integrated Stacker Technical/CAD Graphics Professional Photo Technical/CAD Sign & Display •Latex IQ at production speed •Ink film durability Copy Shops Industrial printing
  • 11. © Copyright 2010 Hewlett-Packard Development Company, L.P.11 3 – Coneixement del client
  • 12. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.12 12 L´equip de R+D, Sant Cugat El Client, Director Creatiu, Tokyo L´ equip de Marketing, Sant Cugat, EMEA, Asia Pacific, Americas El Client, Fotògraf, New York L´equip d´ Operacions Sant Cugat, Singapur, Malaisia El Client, Dissenyador Gràfic, London L´ equip d'Experiència de Client Sant Cugat, Shanghai El Client, Impressor México DF
  • 13. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.13 Els clients dissenyen la impressora ideal
  • 14. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.14 La impressora ‘ideal’ ?
  • 15. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 4 – Capacitat d´adaptació
  • 16. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 17. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.17 Talent + Tecnologia + Coneixement + Capacitat d´adaptació
  • 18. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.18 Recepta d´Innovació Bottom Up Innovation • Innovation Campaigns • iProjects • New innovation toolbox Open Innovation • Extended Lab • Global Innovation Network New Business Creation • New markets • New business models • Open services platform + + + Culture of Innovation Tops Down Innovation • Business Plan • Vintage Chart • Technology Roadmap • Design Thinking
  • 19. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.19
  • 20. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL.20
  • 21. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.21 HP al món La companyia tecnològica més gran del món, proveint innovació i qualitat en serveis, cloud, infraestructures TIC, impressió, informàtica personal i programari >112 B$ en vendes >330.000 empleats > 10.000 patents Presents en >170 països > 14 B$ en R+D+i #1 ó #2 en tots els mercats
  • 22. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.22 Més de 25 anys creant valor HP a Barcelona 1985 inicis modestos 30empleats 1 edifici llogat 1988 ja tenim R+D! 3enginyers de R+D Plotters amb safata i cutter 1993 responsabilitat mundial > 400 empleats tecnologia inkjet responsabilitat mundial del negoci d’impressió de gran format 2000 de la fabricació al coneixement tota la producció es mou a Àsia > 200 enginyers de R+D nous negocis europeus es mouen a Barcelona incorporem arts gràfiques i fotografia professional 2013... liderant el futur des de Barcelona > 3.200 empleats > 5.000 clients anuals al Demo Center d’Arts Gràfiques inversió de 39 M€ en Cloud a Barcelona centre de gestió Cloud 10 unitats de negoci a BCN, responsabilitat mundial, europea i local