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All-in-One SEO Post/Page Title – Blog Title Use tags for meta keywords. Probably no-indexing (but following!) categories. Enable Canonical URL’s www. Vs. non-www Example.com/ vs example.com/index.html Example.com/?utm_source…
Titles for Search Engines Are Lame, Dude. Chill, Man. Fun Title SEO Title
Myth 3: I need to block …. from being indexed. Think about what that means – you don’t want those pages to show up in search engines? Noindex blocks pages from being indexed, nofollow blocks pages from being spider’d Typically want to noindex categories Nofollow comments
What are my keywords? Do people search for them? Google AdWords Keyword tool, SEMrush, Trellian, etc. * Where do they go? Title, Content, URL, Alternative Text, Anchor Text Check & Check, but I don’t rank! Are you being indexed? Are you authoritative?
How can I find better keywords? Search Volume Tools PPC campaigns Google Webmaster tools Google Analytics
Gee… that sounds like a lot of work – I’ll just use Social Media SEO is more time consuming to Tweet, Share, Like and monitor? Social Media complements SEO Search and Social are two audiences Sync Social Media and SEO Keyword Strategies
I thought Social Media links were nofollowed? Sure are. Logged-in Google Search's favor tweeted pages in SERP’s. PageRank now… insanity later. Social media links still boost logged in rankings, increase “secondary linking”
Advanced Topics Social’s Impact On PageRank Is PageRank even important anymore? What to do if someone steals your content How will SERPs’ Change In the Next Five Years?
XML Sitemaps Rules about Sitemaps Under 10MB and 50,000 links. Google XML Sitemap Generator by Arne Brachhold, http://wordpress.org/extend/plugins/google-sitemap-generator/ Only include important content you want indexed, no categories, confirmation pages, etc.
Other Plug-In’s Sociable Related Posts Google Analytics