Tom Saxton, Plug In America

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Selling More Electric Vehicles concurrent session at the EV Roadmap 6 conference, July 31st, 2013, Portland, OR

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Tom Saxton, Plug In America

  1. 1. Increasing ElectricIncreasing Electric Vehicle SalesVehicle Sales Tom SaxtonTom Saxton Chief Science Officer, Plug In AmericaChief Science Officer, Plug In America
  2. 2. Consumer Inexperience & Apathy Dealer Inexperience & Apathy Automaker Barriers to EV Deployment Barriers to EV SalesBarriers to EV Sales
  3. 3. To increase electricTo increase electric vehicles sales we justvehicles sales we just need to haveneed to have consumersconsumers understand 3 things…understand 3 things…
  4. 4. EVs are FunEVs are Fun
  5. 5. EVs are ConvenientEVs are Convenient
  6. 6. EVs are Cheap to FuelEVs are Cheap to Fuel
  7. 7. Plug In AmericaPlug In America
  8. 8. National Plug In DayNational Plug In Day September 28-29, 2013September 28-29, 2013
  9. 9. Plug In @ WorkPlug In @ Work a Plug In America Initiativea Plug In America Initiative
  10. 10. Plug In Vehicle GuidePlug In Vehicle Guide Plug In America’s Annual PublicationPlug In America’s Annual Publication
  11. 11. EV ChargingEV Charging ResearchResearchPlug In America Study - May, 2012Plug In America Study - May, 2012
  12. 12. EV Battery ResearchEV Battery Research Real World Driver Experience with Battery LongevityReal World Driver Experience with Battery Longevity
  13. 13. ResourcesResources

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