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    Winning the internet Winning the internet Presentation Transcript

    • Winning the Internet:How to Rock Social MediaLike a Wild & Crazy Pearl#EPGis30
    • Meet Your Presenters:#EPGis30
    • #EPGis30Emily is on Facebook (of course)…
    • #EPGis30And she’s got Twitter, too.
    • Don’t forget the blog!#EPGis30
    • #EPGis30
    • #EPGis30Emily Pearl Goodstein’sFive-Part Social Media Strategy(whethershe knowsitornot!)1. Loyalty2. Connectivity3. Imagery4. Social justice5. ENTHUSIASM FOR LIFE!
    • Now…COMBINE.THEM.ALL!#EPGis30
    • #EPGis30Show and tell
    • #EPGis30Share stuff you love the EPG way:imagery + brand love + enthusiasm for life(Don’t forget the follow-up!)
    • #EPGis30Connect people you like to things you like…
    • #EPGis30…and always give credit where it’s due!
    • But loyalty isn’t just for brands.It’s for friends, too!Loyalto brands& friends atthesametimeFriendshiployalty plussocial justice
    • #EPGis30Connect people you like to causes you like , too:Connectivity + Social Justice
    • #EPGis30Use multiple mediums to convey your message:
    • Do goodyourself - &encourageothers to do thesame…#EPGis30
    • #EPGis30And don’t be afraid to be un-subtle, especiallywhen it comes to social justice work!
    • #EPGis30Let’s Recap:1. Loyalty2. Connectivity3. Imagery4. Social justice5. ENTHUSIASM FOR LIFE!
    • #EPGis30Keep combiningthese tactics,over & overuntil the end oftime!
    • #EPGis30Don’t be afraid of the occasional humblebrag……& connect, connect, connect!
    • #EPGis30But sometimes, just focus onenthusiasm for life: