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Winning the internet

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  • 1. Winning the Internet:How to Rock Social MediaLike a Wild & Crazy Pearl#EPGis30
  • 2. Meet Your Presenters:#EPGis30
  • 3. #EPGis30Emily is on Facebook (of course)…
  • 4. #EPGis30And she’s got Twitter, too.
  • 5. Don’t forget the blog!#EPGis30
  • 6. #EPGis30
  • 7. #EPGis30Emily Pearl Goodstein’sFive-Part Social Media Strategy(whethershe knowsitornot!)1. Loyalty2. Connectivity3. Imagery4. Social justice5. ENTHUSIASM FOR LIFE!
  • 8. Now…COMBINE.THEM.ALL!#EPGis30
  • 9. #EPGis30Show and tell
  • 10. #EPGis30Share stuff you love the EPG way:imagery + brand love + enthusiasm for life(Don’t forget the follow-up!)
  • 11. #EPGis30Connect people you like to things you like…
  • 12. #EPGis30…and always give credit where it’s due!
  • 13. But loyalty isn’t just for brands.It’s for friends, too!Loyalto brands& friends atthesametimeFriendshiployalty plussocial justice
  • 14. #EPGis30Connect people you like to causes you like , too:Connectivity + Social Justice
  • 15. #EPGis30Use multiple mediums to convey your message:
  • 16. Do goodyourself - &encourageothers to do thesame…#EPGis30
  • 17. #EPGis30And don’t be afraid to be un-subtle, especiallywhen it comes to social justice work!
  • 18. #EPGis30Let’s Recap:1. Loyalty2. Connectivity3. Imagery4. Social justice5. ENTHUSIASM FOR LIFE!
  • 19. #EPGis30Keep combiningthese tactics,over & overuntil the end oftime!
  • 20. #EPGis30Don’t be afraid of the occasional humblebrag……& connect, connect, connect!
  • 21. #EPGis30But sometimes, just focus onenthusiasm for life:

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