Twitter Workshop: Connections in 140 Characters

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Transcript

  • 1. By @EmilyMiethner of @NYCinterns Connections in 140 Characters A Twitter Workshop Presented by Emily Miethner Founder, President
  • 2. By @EmilyMiethner of @NYCinterns What You Will Learn 25+ Twitter tips that will help lead you to the career of your dreams Answers to all your specific questions These tips demonstrate how to use Twitter, but more importantly, how to connect with people
  • 3. By @EmilyMiethner of @NYCinterns My Twitter Highlights
  • 4. By @EmilyMiethner of @NYCinterns My Twitter Highlights
  • 5. By @EmilyMiethner of @NYCinterns My Twitter Highlights
  • 6. By @EmilyMiethner of @NYCinterns Get Referred
  • 7. By @EmilyMiethner of @NYCinterns Use Twitter to – Follow your interests – Prepare for opportunities – Showcase your aspirations – Master events (online and offline) – Connect with employers
  • 8. By @EmilyMiethner of @NYCinterns
  • 9. By @EmilyMiethner of @NYCinternshttp://vimeo.com/25812909#
  • 10. By @EmilyMiethner of @NYCinterns General Tips – Assume everyone sees everything – Keep it professional – Know your industry – Keep it manageable
  • 11. By @EmilyMiethner of @NYCinternshttp://www.youtube.com/watch?v=ygoqGfLBqFs
  • 12. By @EmilyMiethner of @NYCinterns
  • 13. By @EmilyMiethner of @NYCinterns Follow Your Interests – Listen first: follow relevant industry accounts – See how others in your industry use Twitter Example: comedy writers v. digital marketers – Use lists to organize people you’re following – Use Hootsuite to sort through the noise
  • 14. By @EmilyMiethner of @NYCinterns Follow Your Interests
  • 15. By @EmilyMiethner of @NYCinterns
  • 16. By @EmilyMiethner of @NYCinterns Prepare for Opportunities – Follow companies for talking points at interviews – Be on the look out for exclusive announcements – Search for as many employees as possible for outside interests and an insight into company culture
  • 17. By @EmilyMiethner of @NYCinterns Prepare for Opportunities – Get on peoples radar with retweets and @ mentions – @ mention v. @ replies (see next slide) – Use Twitter as a follow up tool to emails – Bookmark tweets with good articles and to acknowledge complimentary or insightful tweets by “favoriting” them
  • 18. By @EmilyMiethner of @NYCinterns vs.
  • 19. By @EmilyMiethner of @NYCinterns
  • 20. By @EmilyMiethner of @NYCinterns Showcase Your Aspirations – Have and clear and professional headshot – Your bio should include… What you do, what you’ve done and something fun – Include a link to more information LinkedIn, blog, company website, etc – Change your bio as your goals change
  • 21. By @EmilyMiethner of @NYCinterns
  • 22. By @EmilyMiethner of @NYCinterns
  • 23. By @EmilyMiethner of @NYCinterns Master Events (online + offline) IRL – See if there’s a hashtag you can follow Check it beforehand to connect in advance Look at the guest list if available Can’t make it? Follow along using the hashtag – Take time to live tweet quotes Pre-write tweets with speaker names and the hashtag
  • 24. By @EmilyMiethner of @NYCinterns Master Events (online + offline)
  • 25. By @EmilyMiethner of @NYCinterns vs.
  • 26. By @EmilyMiethner of @NYCinterns Master Events (online + offline) Twitter Chats – Connect with the leader of the chat in advance – Spend more time retweeting and responding than writing your own tweets – Follow up with anyone you connect with immediately through email or LinkedIn
  • 27. By @EmilyMiethner of @NYCinterns Twitter Chat Examples – #JobHuntChat: Tips for job seekers – #GenYJob: Bring potential students of all ages with the resources and connections they need to make their college and career school dreams come true – #InternPro: Chat about internships and networking – #HFChat: Weekly chat for job seekers & experts
  • 28. By @EmilyMiethner of @NYCinterns
  • 29. By @EmilyMiethner of @NYCinterns Connect with Employers – Common Etiquette: Get on their radar before you reach out – Most people will notice your retweets and @ mentions…so don’t be too aggressive – Check out people’s Twitter feed to see if you have mutual friends
  • 30. By @EmilyMiethner of @NYCinterns
  • 31. By @EmilyMiethner of @NYCinterns *BOnuS TooLs!* – Rapportive –social profiles while in gmail – Highrise – contact management – ge.tt – file sharing – Hootsuite – Twitter management – Meetup – find events
  • 32. By @EmilyMiethner of @NYCinterns NY Creative Interns • Mission – To enable college students and recent grads to find internships, mentors, and inspiration through networking and events • Fun Facts – Largest Meetup for interns and grads in country! – Speakers from Condé Nast, Etsy, Bravo, Tumblr, Google, Getty Images, NBCUniversal and more – Social and educational events all year round
  • 33. By @EmilyMiethner of @NYCinterns Join NY Creative Interns nycreativeinterns.com/newsletter
  • 34. By @EmilyMiethner of @NYCinterns Resources • http://nycreativeinterns.com/resources • http://bit.ly/massivetwitterchatlist • http://www.linkedin.com/skills • http://resume.linkedinlabs.com • http://mashable.com/2011/06/19/get-job-using-social-media • http://emilymiethner.com/2010/08/how-to-build-a-portfolio-website • http://www.slideshare.net/emieth1