Social Media: Managing Your Personal Online Brand in a Brave New WorldPresentation Transcript
Managing Your Personal Brand
in a Brave New World
Presented by Emily Miethner
Founder // NY Creative Interns + MCG SOCIAL
A Social Media Workshop
NY Creative Interns
Sets up every young creative for career success.
Works with brands to use social media and events to engage
their communities and grow their business.
Speaker & Coach
Works with individuals and companies to harness the power of
social media in their careers and work.
What We'll Cover
Bonus management tools
Answers to all your specific social media questions
Telling your professional story
on your own terms.
Your headline ≠ your current gig
Customize your LinkedIn URL
Move your summary to the top
Max out your skills (50)
Look up people with similar jobs
Add rich media to your experience
Send custom invite messages
Curate your newsfeed
Don’t be someone people hide
Post interesting news and articles
Follow companies and influencers
Stay on their radar
Set reminders to stay in touch
Your personal news source and
24/7 conference network.
Write an interesting bio and include links
Filter through the noise with lists
Use @ replies correctly
(This is not correct)
Include more @mentions and hashtags
Tweet different types of tweets
Bonus: Tools for Management
Set one goal for the next month (challenging but realistic)
Keep in touch!
firstname.lastname@example.org // email@example.com