Twitter & Blogs for Business
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Twitter & Blogs for Business

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On May 9, 2012, The Calhoun County Chamber of Commerce hosted a seminar on Twitter and Blogs for Business.

On May 9, 2012, The Calhoun County Chamber of Commerce hosted a seminar on Twitter and Blogs for Business.

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  • Twitter started March 21, 2006 with this first tweet.
  • More than 1 billion every 3 days
  • This translates to over 13% of adults use twitter and adding around 500,000 users each day.
  • More than anything, these trends demonstrate how Twitter connects people with common interests. Instead of watching the news, the Super Bowl and Pretty Little Liars at home alone, we watched them together on Twitter. We shared our thoughts about the world we live in, and we listened as others around the globe chimed in.Record for Tweets per Second The day Michael Jackson died there were 456 tweets per second.
  • What is a blog? A diary, a soapbox, collection of thoughts and links, and outlet and so on…. Blogs are used to provide detail useful information for readers to respond to and listen to. Consider a blog a website, which speaks for you 24/7, like other social media means. Blogs are used by businesses to keep brands consistent and tie everything together. Even Google has a blog!
  • Blogger started in San Francisco in August of 1999 and was purchased by Google in 2002.
  • HyperlinkThere are around 500,000 new posts and 400,000 new comments each day, written in over 120 languages.
  • Over 100,000 Wordpresses are created each day.
  • Develop a tone and theme. Be authentic. Know it will take time… Remember to be approachable. They will share their opinions. Be ready to give helpful and informative feedback.

Transcript

  • 1. Twitter & Blogs for Business
  • 2. How much time did ittake to reach thebillionth Tweet?3 years, 2 months and 1 day
  • 3. Now, there are340 million tweetsper day
  • 4. Twitter now hasmore than 140million activeusers expressingthemselves in140 charactersor less.
  • 5. Hot Topics 2011 Two & a Half MenRebecca Black- Friday Elizabeth Taylor Charlie Sheen Dallas Cowboys Macs Texas Rangers Hashtags #egypt #japan #superbowl
  • 6. 10 ways you can TWEET1. @Replies2. Retweets3. Countdowns4. Blog Posts5. “As it Happens” Updates6. Photos7. Questions8. Problems/Difficulties9. Celebrations10. Trivial Touchpoints
  • 7. What is a blog? A diary, a soapbox, collection of thoughts andlinks, and outlet and so on….Blogs are used to provide detail useful informationfor readers to respond to and listen to.Consider a blog a website, which speaks for you24/7, like other social media means.Blogs are used by businesses to keep brandsconsistent and tie everything together.Even Google has a blog!
  • 8. 270,000 words are writtenper minute54% of bloggers post daily77% of active adults onlineread blogs
  • 9. Over 340 million peopleview more than 2.5 billion pages each month.
  • 10. Dos and Donts of Blogging+Install Plugins –Do not Treat your Blog as a press center+Integrate social –Do not hide your Aboutmedia links Section+Focus on a –Do not disable commentssimple design and conversation –Do not make content hard+Have your blog to findon your domain –Do not expect too+Blog Regularly much, too soon
  • 11. Getting Started with twitter• Go to www.Twitter.com to create an account or to login to your current account.• Set your @username as something unique and memorable but also something that goes with your business. This is how people will interact and find you on Twitter
  • 12. Have a GREAT profile pic if not use your logo instead…… Your profile picture should be 73px X 73px www.PicResize.com
  • 13. So who is gonna follow you??? www.Twello.com www.WeFollow.com www.search.twitter.com/advanc ed
  • 14. Shout it from the rooftops! If you tell them, they will follow…. Put your username everywhere! Add it to your business cards Add it to your letterhead Put it on your counter
  • 15. Now you have followers……4 Part Twitter Plan1. Find Your Purpose2. Tweet Responsibly3. Be Authentic4. Consider Your Audience
  • 16. Getting people to interact with you Ask Questions Answer Questions Ask for posts Tweet Consistently
  • 17. Twitter Tools www.Hootsuite.com Twitterriffic www.TweetBeep.com Twitbird www.goo.gl Twitdroid