1© Copyright 2013 EMC Corporation. All rights reserved.Cloud Models,Considerations, andAdoption TechniquesShamail TahirUSD...
2© Copyright 2013 EMC Corporation. All rights reserved.Roadmap Information Disclaimer EMC makes no representation and und...
3© Copyright 2013 EMC Corporation. All rights reserved.Objective Understand the emerging technologies available forthe va...
4© Copyright 2013 EMC Corporation. All rights reserved.What does the cloud encompass?Management&Orchestration Compute– Vi...
5© Copyright 2013 EMC Corporation. All rights reserved.Cloud Models
6© Copyright 2013 EMC Corporation. All rights reserved.Private Cloud Public CloudHybrid CloudFederation and ChoiceChoices ...
7© Copyright 2013 EMC Corporation. All rights reserved.Cloud Usage ModelsTraditional IaaS PaaS SaaSComputeNetworkStorageHy...
8© Copyright 2013 EMC Corporation. All rights reserved.Cloud ModelsBenefits and Cautions
9© Copyright 2013 EMC Corporation. All rights reserved.Dimensions of CloudCostDataTransferUnitCostFTECapabilitiesMeteringE...
10© Copyright 2013 EMC Corporation. All rights reserved.CAPEXMeet your goals and lower your risksThe DriversCost Saving In...
11© Copyright 2013 EMC Corporation. All rights reserved.Benefits of CloudAssetUtilizationCost ModelAgilityCapExOpExPublicH...
12© Copyright 2013 EMC Corporation. All rights reserved.Risks of CloudSecurity GovernancePublicHybridPrivateHybridPrivateP...
13© Copyright 2013 EMC Corporation. All rights reserved.Cloud Storage
14© Copyright 2013 EMC Corporation. All rights reserved.Cloud – The Holistic ViewCloud Infrastructure ExtensibilityManagem...
15© Copyright 2013 EMC Corporation. All rights reserved.Software Defined CapabilitiesExtensibleAutomatedProgrammaticAPICon...
16© Copyright 2013 EMC Corporation. All rights reserved.Cloud Infrastructure ComponentsCloudManagementPlatformComputeNetwo...
17© Copyright 2013 EMC Corporation. All rights reserved.Cloud Storage Is Cloud Storage the same as what isused in your da...
18© Copyright 2013 EMC Corporation. All rights reserved.Object and FileObjects FilesObjID: 4a3fdde47603a99… “server1fs1MyF...
19© Copyright 2013 EMC Corporation. All rights reserved.Cloud Adoption
20© Copyright 2013 EMC Corporation. All rights reserved.Cloud Investment DriversMostImportantfactorsdrivinginvestmentsTop ...
21© Copyright 2013 EMC Corporation. All rights reserved.Cloud ConsumptionLogos are trademarks of their respective companie...
22© Copyright 2013 EMC Corporation. All rights reserved.What’s Right? It depends…Business As Usual Innovate TransformCloud...
23© Copyright 2013 EMC Corporation. All rights reserved.Datacenter Transformation to the SDDCBasicHypervisorDynamic ITDRSV...
24© Copyright 2013 EMC Corporation. All rights reserved.Storage Transformation to the SDSArchiving/BackupCloud EnabledStor...
25© Copyright 2013 EMC Corporation. All rights reserved.USD Cloud Strategy
26© Copyright 2013 EMC Corporation. All rights reserved.Cloud Strategy OverviewCommitment AmbitionAction
27© Copyright 2013 EMC Corporation. All rights reserved.EMC Cloud Tiering Appliance Automated File Movement Stub-based ...
28© Copyright 2013 EMC Corporation. All rights reserved.Separated Control Path and Data PathThe Two Dimensions of The SDDC...
29© Copyright 2013 EMC Corporation. All rights reserved.IT Productivity and Agility is Vastly IncreasedAutomating the Cont...
30© Copyright 2013 EMC Corporation. All rights reserved.Data Management No Longer Tied to Specific ArraysAdding Global Dat...
31© Copyright 2013 EMC Corporation. All rights reserved.GLOBALDATASERVICESObject Store Analytics Mobility AvailabilityAUTO...
32© Copyright 2013 EMC Corporation. All rights reserved.GLOBALDATASERVICESObject Store Analytics Mobility AvailabilityEXTE...
33© Copyright 2013 EMC Corporation. All rights reserved.Service Catalog Oriented SolutionsControlService CatalogCreation, ...
34© Copyright 2013 EMC Corporation. All rights reserved.Cloud Use CasesBusiness asUsualCloudComputeDedicated,Private,Cloud...
35© Copyright 2013 EMC Corporation. All rights reserved.Differentiated Use Cases for Cloud StoragePrimary DataStoreContent...
36© Copyright 2013 EMC Corporation. All rights reserved.Content Distribution and File SharingSite3Site2Site1
37© Copyright 2013 EMC Corporation. All rights reserved.Conclusion Each cloud model has its associated benefits and risks...
38© Copyright 2013 EMC Corporation. All rights reserved.Session Name Date TimeVNX Family: Leveraging Vblocks for Converged...
39© Copyright 2013 EMC Corporation. All rights reserved.Visit the vCredible Unified Storage Booth Demos covering Oracle,M...
Cloud Models, Considerations, & Adoption Techniques
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Cloud Models, Considerations, & Adoption Techniques

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This session provides a brief overview of the various models available for adopting cloud and their strategic considerations, ranging from providing Enterprise class service to business alignment. This session also explores the infrastructure, management, and benefits of cloud computing and cloud storage.


Objective 1: Understand the various cloud models and their associated benefits and considerations.
After this session you will be able to:
Objective 2: Gain a high-level understanding of technologies that EMC can provide to accelerate adoption of the cloud models.
Objective 3: Understand the tactical approaches to cloud consumption available to their organization based on its needs and transformation phase.

Watch the recordings via http://www.brainshark.com/emcworld/vu?pi=zGfzHnlI1zB8sLz0

Published in: Technology, Business

Cloud Models, Considerations, & Adoption Techniques

  1. 1. 1© Copyright 2013 EMC Corporation. All rights reserved.Cloud Models,Considerations, andAdoption TechniquesShamail TahirUSD Technologist@ShamailXD
  2. 2. 2© Copyright 2013 EMC Corporation. All rights reserved.Roadmap Information Disclaimer EMC makes no representation and undertakes no obligations withregard to product planning information, anticipated productcharacteristics, performance specifications, or anticipated releasedates (collectively, “Roadmap Information”). Roadmap Information is provided by EMC as an accommodation to therecipient solely for purposes of discussion and without intending to bebound thereby. Roadmap information is EMC Restricted Confidential and is providedunder the terms, conditions and restrictions defined in the EMC Non-Disclosure Agreement in place with your organization.tl;dr No promises, things change
  3. 3. 3© Copyright 2013 EMC Corporation. All rights reserved.Objective Understand the emerging technologies available forthe various cloud models, along with their associatedbenefits and cautions, to help drive strategicdirection and decisions related to cloud consumption Gain a high-level understanding of technologies thatEMC can provide to accelerate your cloud adoption
  4. 4. 4© Copyright 2013 EMC Corporation. All rights reserved.What does the cloud encompass?Management&Orchestration Compute– Virtualized Machines Network/Security– L2 & L3 Network Services– Firewall Storage– Object/Block/File M&O– The “Glue”
  5. 5. 5© Copyright 2013 EMC Corporation. All rights reserved.Cloud Models
  6. 6. 6© Copyright 2013 EMC Corporation. All rights reserved.Private Cloud Public CloudHybrid CloudFederation and ChoiceChoices to Deploy CloudAppsDataAppsDataAppsDataAppsDataAppsData DataApps AppsData
  7. 7. 7© Copyright 2013 EMC Corporation. All rights reserved.Cloud Usage ModelsTraditional IaaS PaaS SaaSComputeNetworkStorageHypervisorSolutionApplicationVMHypervisorSolutionApplicationVMHypervisorSolutionApplicationVMHypervisorSolutionApplicationMANAGEDBYYOUMANAGEDBYVENDORManageYourSolutionManageYourApplicationManageYourCodeAccessControlSecurity RightsMgmtAccessControlSecurity RightsMgmtAccessControlSecurity RightsMgmtAccessControlSecurity RightsMgmt
  8. 8. 8© Copyright 2013 EMC Corporation. All rights reserved.Cloud ModelsBenefits and Cautions
  9. 9. 9© Copyright 2013 EMC Corporation. All rights reserved.Dimensions of CloudCostDataTransferUnitCostFTECapabilitiesMeteringElasticAutomationBusinessAgilityRightSizedCapEx/OpExTechnologyConsistency DurabilitySecurity
  10. 10. 10© Copyright 2013 EMC Corporation. All rights reserved.CAPEXMeet your goals and lower your risksThe DriversCost Saving Increase UtilizationVirtualizationHardwareFixed LocationOPEXPay Per UseApplicationAbstractionMulti SiteDistributedShared ResourcesMulti TenancyDevice Dependent Device AgnosticSmart AppDedicated Resources
  11. 11. 11© Copyright 2013 EMC Corporation. All rights reserved.Benefits of CloudAssetUtilizationCost ModelAgilityCapExOpExPublicHybridPrivateHybridPrivatePublicPublic Hybrid PrivateBetterGoodBest
  12. 12. 12© Copyright 2013 EMC Corporation. All rights reserved.Risks of CloudSecurity GovernancePublicHybridPrivateHybridPrivatePublicHighestLowestCostImplicationsHybridPrivatePublic What happens ifsomeone getsaccess to this data? Do I have to sharethis data with athird party? RegulatoryRequirements?HIPPA, SOX, PCI,etc.
  13. 13. 13© Copyright 2013 EMC Corporation. All rights reserved.Cloud Storage
  14. 14. 14© Copyright 2013 EMC Corporation. All rights reserved.Cloud – The Holistic ViewCloud Infrastructure ExtensibilityManagementPhysical InfrastructureServer, Storage, and NetworkSecurityBusinessContinuityAPIConnectorsBusinessOperationsVirtualization
  15. 15. 15© Copyright 2013 EMC Corporation. All rights reserved.Software Defined CapabilitiesExtensibleAutomatedProgrammaticAPIConnectors Cloud Compute– Instance creation using predefined templates and ElasticResource Allocation Software Defined Network– Setup isolated network tunnels for segmentation andcongestion management Software Defined Storage– Automated Provisioning– Multi-Protocol Support (Block/File/Object) Security– Single-Sign On and Identity Management
  16. 16. 16© Copyright 2013 EMC Corporation. All rights reserved.Cloud Infrastructure ComponentsCloudManagementPlatformComputeNetworkStorage
  17. 17. 17© Copyright 2013 EMC Corporation. All rights reserved.Cloud Storage Is Cloud Storage the same as what isused in your data center for traditionalapps? Generally, cloud storage refers toobject-based storage (e.g. Atmos, S3,Dropbox, etc)– When storing files on-premise fortraditional DC workflows, the data iseither accessible via File (NFS/SMB) orBlock (iSCSI/FCoE/FC) The answer can be yes as well– OpenStack Cinder, EBS, ProjectBourne, etc
  18. 18. 18© Copyright 2013 EMC Corporation. All rights reserved.Object and FileObjects FilesObjID: 4a3fdde47603a99… “server1fs1MyFile.txt”Object FileStructure Flat* TreeAccess Method HTTP/REST/SOAP NFS/SMB (POSIX)Storage Object BLOB FileMeta-Data Rich Metadata Embedded MetadataName space Application-Provided,Unconstrained ScopeBuilt-In, Constrained Scope
  19. 19. 19© Copyright 2013 EMC Corporation. All rights reserved.Cloud Adoption
  20. 20. 20© Copyright 2013 EMC Corporation. All rights reserved.Cloud Investment DriversMostImportantfactorsdrivinginvestmentsTop five ranked factorsReduce CostFlexibilityScalabilityBusiness ContinuityDeployment AgilityPeers within the industry are saying67%54%41%33%27%67%54%33%27%41%ESG Research – Cloud, Storage, and Virtualizationhave the most positive spending outlook for 2013
  21. 21. 21© Copyright 2013 EMC Corporation. All rights reserved.Cloud ConsumptionLogos are trademarks of their respective companies (Dropbox, Walmart, Google, Salesforce.com and EMC)
  22. 22. 22© Copyright 2013 EMC Corporation. All rights reserved.What’s Right? It depends…Business As Usual Innovate TransformCloud Value Add 16.00% 64.00% 100.00%IT Response 80.00% 80.00% 100.00%Business Response 20.00% 80.00% 100.00%Cloud Maturity 100.00% 100.00% 100.00%16.00%64.00%100.00%ValueUse CasesCloud Value AddIT ResponseBusiness ResponseCloud Maturity
  23. 23. 23© Copyright 2013 EMC Corporation. All rights reserved.Datacenter Transformation to the SDDCBasicHypervisorDynamic ITDRSVASAConvergedInfrastructureC + N + SSDDCControl/DataSegmentationSolution AutomationTraditional DCCloudAdoptionCloud
  24. 24. 24© Copyright 2013 EMC Corporation. All rights reserved.Storage Transformation to the SDSArchiving/BackupCloud EnabledStorageSync N’ ShareSDSControl/PathSegmentationAutomationArchiveSync N’ ShareCloud DistributionCold TierTraditionalStorageCloudAdoptionCloud EnabledDataContent DistributionCold TierCloud
  25. 25. 25© Copyright 2013 EMC Corporation. All rights reserved.USD Cloud Strategy
  26. 26. 26© Copyright 2013 EMC Corporation. All rights reserved.Cloud Strategy OverviewCommitment AmbitionAction
  27. 27. 27© Copyright 2013 EMC Corporation. All rights reserved.EMC Cloud Tiering Appliance Automated File Movement Stub-based Seamless Retrieval Compliance Natively supports encryption andcompressionIsilon Celerra AtmosVNXeVNXEMC VNXData DomainCenteraWindows S3 or Azure
  28. 28. 28© Copyright 2013 EMC Corporation. All rights reserved.Separated Control Path and Data PathThe Two Dimensions of The SDDCRack 1 Rack 2 Rack 3 Rack nDATAPATHDATAPATHDATAPATHDATAPATHFEDERATED CONTROL PATH
  29. 29. 29© Copyright 2013 EMC Corporation. All rights reserved.IT Productivity and Agility is Vastly IncreasedAutomating the Control Path w/ ViPRRack 1 Rack 2 Rack 3 Rack nDATAPATHDATAPATHDATAPATHDATAPATHFEDERATED CONTROL PATHAUTOMATEDSTORAGEMANAGEMENTSelf-Service MeteringAutomation Provisioning
  30. 30. 30© Copyright 2013 EMC Corporation. All rights reserved.Data Management No Longer Tied to Specific ArraysAdding Global Data Services w/ ViPRRack 1 Rack 2 Rack 3 Rack nDATAPATHDATAPATHDATAPATHDATAPATHGLOBALDATASERVICESObject Store Analytics Mobility AvailabilityAUTOMATEDSTORAGEMANAGEMENTSelf-Service MeteringAutomation Provisioning
  31. 31. 31© Copyright 2013 EMC Corporation. All rights reserved.GLOBALDATASERVICESObject Store Analytics Mobility AvailabilityAUTOMATEDSTORAGEMANAGEMENTSelf-Service MeteringAutomation ProvisioningVNX Delivers a Dynamic Range of Data Path Service LevelsViPR Multi-Pool OrchestrationGOLD POOL100%FLASHLowestLatencyBRONZE POOL100%NL-HDDLowestCostSILVER POOLBlendedLatency-Cost5% 10% 85%
  32. 32. 32© Copyright 2013 EMC Corporation. All rights reserved.GLOBALDATASERVICESObject Store Analytics Mobility AvailabilityEXTENSIBLEVIRTUALARCHITECTUREAUTOMATEDSTORAGEMANAGEMENTSelf-Service MeteringAutomation ProvisioningCompletes VNX Provisioning and App AffiliationTight Integration w/ VM FrameworksGOLD POOL100%FLASHLowestLatencyBRONZE POOL100%NL-HDDLowestCostSILVER POOLBlendedLatency-Cost5% 10% 85%
  33. 33. 33© Copyright 2013 EMC Corporation. All rights reserved.Service Catalog Oriented SolutionsControlService CatalogCreation, RequestApprovalsUserSelf Servicethrough OnlineService CatalogsGovernanceTrack and ManageBilling & RevenueAssuranceServiceService DeskManagement,Reporting andSystem MonitoringEnterprise Grade StorageMeteringSelf-ServicePortalAutomationServiceCatalog
  34. 34. 34© Copyright 2013 EMC Corporation. All rights reserved.Cloud Use CasesBusiness asUsualCloudComputeDedicated,Private,CloudCo-LocationModelsArchiving DifferentiatedContentDistributionTieringEnterpriseMobilityGlobalCommonExperience/View
  35. 35. 35© Copyright 2013 EMC Corporation. All rights reserved.Differentiated Use Cases for Cloud StoragePrimary DataStoreContentDistributionInactive DataTierArchiveRepositoryDisasterRecovery Primary Data Store– Primarily used for workloads and applications thatsupport users over the internet almost exclusively ‘Cold’ Data Tier– Data is persistently stored in the cloud and is notfrequently accessed Content Distribution– Data is distributed to multiple on-premise andmobile clients using the cloud as a data repository Data Repository (Inactive Data)– Data is stored in the cloud but can be recalled to on-premise storage upon access (access patternsdictate performance requirements) Disaster Recovery– A copy of on-premise data is stored in the cloud andcan be leveraged to restore data in the event of acatastrophe
  36. 36. 36© Copyright 2013 EMC Corporation. All rights reserved.Content Distribution and File SharingSite3Site2Site1
  37. 37. 37© Copyright 2013 EMC Corporation. All rights reserved.Conclusion Each cloud model has its associated benefits and risks, hybrid can bea good balance of both the public and private cloud benefits. The proper alignment between business and IT ensures a successfulcloud adoption strategy and discussing whether you plan to conduct“business as usual” or “innovate” with the cloud can help guide yourtactical plan VNX integrates with all major VM frameworks to provide a reliable,automated, enterprise class storage solution for your infrastructure The separation of control and data paths provides unprecedenteddegrees of freedom and control
  38. 38. 38© Copyright 2013 EMC Corporation. All rights reserved.Session Name Date TimeVNX Family: Leveraging Vblocks for ConvergedInfrastructuresTuesday 5/7Thursday 5/95:30-6:30pm10-11amMulti-Tenancy From a Storage Perspective with VNX andIsilonTuesday 5/7Wednesday 5/84-5pm10-11amBOF: Leveraging Cloud Infrastructures Wednesday 5/8 1-2pmVNX Family integration with VMware, Microsoft & CitrixVirtualized EnvironmentsTuesday 5/7Wednesday 5/84-5pm11:30-12:30pmRelated Sessions
  39. 39. 39© Copyright 2013 EMC Corporation. All rights reserved.Visit the vCredible Unified Storage Booth Demos covering Oracle,Microsoft, VMware andHyper-V, FLASH 1st, SizingTools and more… Meet the Experts! “Whack a Villain” Challenge Win iPad mini’s daily!Modular UnifiedIntegrated UnifiedMrvCredibleFlexigirlvVioletFlashBoyvEdnavBabyBooth #134

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