New tool for Corporations to innovatePresentation Transcript
The open innovation network Worldwide. Crowd. W e b based. How Corporations can benefit?
S ource Crowd ideas & consumers insights. Screen existing pool or demand. S ource Crowd concepts full-aspect proposals. Screen existing pool or demand. 1 2 Our Corporate members:
Source & develop ideas from own employees & b2b partners. Subscribe Users to own account no matter location. 4 3 Gather diverse teams online. Corporate only or mixed (Corporate & Crowd) Use our virtual offices. Our Corporate members:
We collect ideas from your consumers Imagine a huge basket that you can pick from. Growing every day. Ex: ... 1
Corporations receive full-aspect proposal to decide & implement fast. Then turn rough ideas into concepts 2
Concepts are developed by professionals, crowd freelancers working in teams Skilled in 28 fields. They work in virtual offices online. Each member may come from different country. 2
Crowd people w ith ideas & insights Corporations Crowd people skilled t o turn ideas into 36 0 o concepts Professional freelancers 28 fields Your consumers To complement your teams & agencies source ideas and concepts or order customized ones.
3 CROWD CORPORATE Corporate account where you subscribe own users: employees, agencies, partners To capture and develop also the ideas from inside, you will have own account
Employees w ith ideas Employees skilled t o turn ideas into 36 0 concepts Corporate Managers world wide 3 Crowd people w ith ideas & insights Crowd people skilled t o turn ideas into 36 0 o concepts The same process goes from Rough idea to 360 o concept development Access only by Corporate Users
3 Crowd people w ith ideas & insights Crowd people skilled t o turn ideas into 36 0 o concepts H ave a lifetime database of own employees’ ideas and concepts to be referred to by Corporate Managers
Both communities may interact CROWD CORPORATE 4
By gathering online remote teams mixed or Corporate only (using our Virtual offices) BRAND MARKETING CORPORATE EMPLOYEE USA SALES CORPORATE B2B PARTNER USA SALES CORPORATE EMPLOYEE CANADA MEDIA CORPORATE AGENCY RUSSIA ROUGH IDEA GENERATOR FROM CROWD TURKEY TRADE MARKETING FROM CROWD FRANCE Countries & roles are illustrative 4
Intranet and embrioo.com exist together. Intranet is about success in the past E mbrioo is about what you can do in the future Employees share best practices to increase efficiency. Your innovation laboratory by own employees. today 2013 2014 2015 2016 2010 2011 2009 2008 EXAMPLE
The Coca-Cola company launched a Challenge to source I dea for the Olympic games 2012 consumer promotion
just in 3 months
Cats College at Cambridge liked a draft concept about non-conventional way to increase members from emerging markets A nd now embrioo’s crowd team of professionals is in process of developing it into a full-aspect 360 o business concept. Coming soon ...
Listen to your consumers Consumer driven innovation is the new approach Get lifetime database of ideas Get 360 o format Full-aspect proposal is easy and fast to decide/implement Innovate & be ahead of competitors Use a thousand brains from around the world Provide a tool to employees Encourage them to generate and develop ideas (in a fascinating way) Your benefits in summary: 1 2 3 4 5
400 000 consumers to interact with Ask consumers or send them your message 5 6 Other services Coming soon ... Work with students from Cats College at Cambridge Get connected to one of the brightest young people
Be the next smart Manager! When old things no longer work be brave to act out of the box Be innovation driver Ahead of your competitors