Successfully reported this slideshow.
Your SlideShare is downloading. ×

2005* Embraer Day Business Jet Market Presentation (DisponíVel Apenas Em InglêS)

More Related Content

Related Audiobooks

Free with a 30 day trial from Scribd

See all

2005* Embraer Day Business Jet Market Presentation (DisponíVel Apenas Em InglêS)

  1. 1. Executive Aviation Market Luís Carlos Affonso Senior Vice-President, Executive Aviation November 18th, 2005
  2. 2. Forward Looking Statement This presentation includes forward-looking statements or statements about events or circumstances which have not occurred. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends affecting our business and our future financial performance. These forward-looking statements are subject to risks, uncertainties and assumptions, including, among other things: general economic, political and business conditions, both in Brazil and in our market. The words “believes,” “may,” “will,” “estimates,” “continues,” “anticipates,” “intends,” “expects” and similar words are intended to identify forward-looking statements. We undertake no obligations to update publicly or revise any forward-looking statements because of new information, future events or other factors. In light of these risks and uncertainties, the forward- looking events and circumstances discussed in this presentation might not occur. Our actual results could differ substantially from those anticipated in our forward-looking statements.
  3. 3. Vision To become a major player in the Business Aviation Market within 10 years by providing innovative and differentiating product and service solutions with added value to our customers and shareholders.
  4. 4. New structure Maurício Botelho President &CEO Executive Aviation Business Luís Carlos Affonso Senior Vice President Sales, Contracts Program Services & & Marketing Management Customer Support Single focus on the business aviation customer All-encompassing business unit Higher synergy and improved decision-making process
  5. 5. Integrated solution Truly revolutionary products Comprehensive training program Outstanding support and total care programs Extensive service centers coverage Aircraft exchange facilitation Third-party financing packages FBO and aircraft management partnerships
  6. 6. Product portfolio expansion (jets) Global Ultra-Long Range Large Legacy 600 Super Mid-Size Mid-size Mid-light Light Very Light Phenom 300 Phenom 100
  7. 7. Market Figures Market Figures
  8. 8. Business Aviation Market Size 33.6 3.3 6.0 23.4 Fractional Ownership 1.9 4.5 Charter and 4.1 Aircraft Management 2.6 1.2 FBO 3.8 MRO 2.2 Completion and 1.0 Refurbishment 16.0 10.5 Airframe / OEM (2004 US$ billions) Source: AT Kearney and Embraer estimates 2004 2014 Significant Expansion
  9. 9. Market Forecast - main drivers S&P 500 2.500 2.000 Points 1.500 1.000 500 - Source: NYC Financial 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 12 14 Planning + Embraer Analysis 19 19 19 19 19 19 19 19 19 19 19 19 19 20 20 20 20 20 20 20 20 US Corporate Profits 2.000 US$ Billion 1.500 1.000 500 - Source: NYC Financial 02 14 82 84 86 88 90 92 94 96 98 00 04 06 08 10 12 Planning + Embraer Analysis 20 20 19 19 19 19 19 19 19 19 19 20 20 20 20 20 20 US GDP 16.000 US$ Billion 12.000 8.000 Historical Forecast 4.000 - 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 12 14 19 19 19 19 19 19 19 19 19 19 19 19 19 20 20 20 20 20 20 20 20 Source: Global Insight
  10. 10. Commercial aviation user dissatisfaction USA Europe 100% 3% 5% 9% 8% 12% 16% 15% 12% 17% 5% 19% 80% 27% 11% 19% 37% 35% 60% 85% 87% 40% 76% 72% 64% 65% 51% 50% 20% 0% 1995 2000 2005E 2010E 1995 2000 2005E 2010E Network Low Cost Regional Source: Embraer analysis Less options for the “premium” passenger
  11. 11. Commercial aviation user dissatisfaction Low flexibility – total travel time increasing (door-to-door) Long check-in procedures – hassle factor Decreasing number of cities served by airlines Congested “hubs” (70% of North-American passengers uses only 30 airline hub-airports) Short duration trips (averaging 300 nm) – air travel alternatives are as long as car travel “Premium” passengers are not well-served New air travel options are being developed .
  12. 12. 2006-2015 Market Forecast (deliveries) - World Product Categories (jets) Units US$ 2% GLOBAL 6% 8% ULTRA-LONG RANGE 10% 25% LARGE 15% SUPER MID-SIZE 10% 20% 11% MID-SIZE 20% MID-LIGHT 18% 10% LIGHT 7% 26% VERY LIGHT 8% 4% * not including air taxi demand (2,500 – 3,000 a/c) 9,680 Aircraft US$ 144 billions in the next 10 years
  13. 13. 2006-2015 Market Forecast – Very Light segment 2% VERY LIGHT 8% 26% 10% 15% 2,515 * 18% 10% 11% Very Light Light Midlight Midsize Super Large Ultra-long Global Midsize Range * not including air taxi demand (2,500 – 3,000 a/c) Very light segment expected to reach 26% of total deliveries
  14. 14. 2006-2015 Market Forecast – Light segment 2% 8% 10% 26% 15% 10% 18% 11% LIGHT 1,755 Very Light Light Midlight Midsize Super Large Ultra-long Global Midsize Range Light segment will answer for 18% of total deliveries
  15. 15. 2006-2015 Market Forecast – Super Midsize segment 2% 8% 10% 26% 15% SUPER MIDSIZE 18% 10% 11% 1,415 Very Light Light Midlight Midsize Super Large Ultra-long Global Midsize Range Super midsize segment: 15% of total deliveries
  16. 16. NBAA 2005 Press Conference Luís Carlos Affonso Legacy 600 - Program Update Senior Vice-President, Executive Aviation November 08th, 2005
  17. 17. The world discovers the Legacy 600 60 aircraft, 15 countries, the right choice
  18. 18. Competitive Analysis – Floor Plans Legacy 600 Superior Privacy and Comfort
  19. 19. Connectivity 128 kbps wireless network powered by Inmarsat Swift64© satellite communication service, providing: En route productivity enhancement In-flight office Upgradable to future available B-GAN R ED service (up to 432 Kbps per channel) LIVE DE Available as of 2Q 2005 HSD - High Speed Data Connected at the speed of business
  20. 20. Sound Quality Improvement Insulation material improved Communication enhancement through the aircraft Enhanced In-flight quietness Reduced noise variation along the aircraft Maximize your flight experience Available as of 4Q/2005
  21. 21. Legacy 600 - Landmarks 2002 2003 2004 2005 Window Shade Enhancements 41,000 ft Short Ceiling LCY Runway Performance Operation Maintenance Plan 9,500 ft Take-off Range Landing HSD New Interior Altitude Certification CTA / FAA / JAA / CIS Promises made … promises delivered
  22. 22. Legacy 600 - Landmarks 2002 2003 2004 2005 Window EVSShade Enhancements D 41,000 ft E RE Short Ceiling IV Runway D EL LCY Operation Baggage Performance Maintenance compartment Plan improvement 9,500 ft LED Take-off Range Landing lighting HSD New Interior Altitude Enhancements ICE – Air Show to come Certification System Avionics - update New weather CTA / FAA / JAA / CIS radar EFB anthenna And more on the way
  23. 23. Super midsize category market share 15% 11% 11% 8% 2002 2003 2004 2005-2014 Consistent deliveries performance
  24. 24. Phenom 100 and Phenom 300 Luís Carlos Affonso Program Update Senior Vice-President, Executive Aviation November 18th, 2005
  25. 25. Integrated Development Embraer uses a full range of technologies to enable a complete development integration for its products. It is a successful heritage that comes from Embraer Commercial aircraft experience and is being applied to Embraer Very Light and Phenom 300s
  26. 26. Integrated Development
  27. 27. Phenom 100 Cross Section Evolution Preliminary data ORIGINAL 4ft 11in 3ft 2in 5ft 1 in
  28. 28. Phenom 100 Cross Section Evolution Preliminary data ORIGINAL Oval Lite™ 4ft 11in 4ft 11in 3ft 2in 3ft 7in 5ft 1 in 5ft 1 in
  29. 29. Phenom 100 Interior design Designed by Preliminary data
  30. 30. Phenom 100 Interior design Designed by Preliminary data
  31. 31. Phenom™ 100 by Embraer Interior Baggage Compartment Preliminary data 55 cu.ft divided into pressurized and non-pressurized areas Spacious enough for sporting gear 45 cu.ft. 5 cu.ft. Competitors Baggage Compartment 5 cu.ft. Eclipse 500(1): 26 cu.ft. Adam 700(2): 25 cu.ft. Cessna Mustang(3): 49 cu.ft. (external: 20 FWD + 25 AFT ; internal: 4) Sources
  32. 32. Phenom™ 100 by Embraer Interior Summer Baggage Capacity All preliminary data – images for illustrative proposes only 4 Golf Bags 9 in x 46 in Diameter (0.23 m x 1.17 m) 4 Garment Bags (21 in x 23 in x 8 in) 0.53 m x 0.58 m x 0.2 m 4 Roll-on Bags (22in x 14in x 10in) 0.56 m x 0.36 m x 0.25 m 4 Small Bags (16.5 in x 13.5 in x 4 in) 0.42 m x 0.34 m x 0.11 m
  33. 33. Contracted Suppliers by Avionics Interior Design Engines Hydraulics Flap Actuators Thrust Control Landing Gear Control Lever Landing Gear Hydraulic Components
  34. 34. Why Garmin G-1000 is the best choice... Product compliant with Embraer’s Vision Award-winning product support - worldwide loaner LRUs placed strategically around the world and service center network already being trained World-class manufacturing capability Disciplined HALT and HAAS laboratory testing Comfortable transition from GNS430/530 operating system Sound business partner with outstanding brand recognition Low risk to the Phenom 100 & Phenom 300 programs
  35. 35. Phenom 100 & Phenom 300 Differentiators Maintenance Function Embraer Phenom 100 & Phenom 300 monitors the complete aircraft systems health and route engine trend, indicating failures at LRU level, hence it maximizes trouble-shooting efficiency. 3 same P/N - Twelve inches displays Low inventory (1 single p/n); Higher Dispatchability/ Flexibility Integrated Standby Instrument (ISIS) Embraer optimizes space for passenger and baggage by having the main avionics equipment, in a cabinet configuration, concentrated at the 3 core avionics rack (behind the displays). Also, since it’s possible to keep the core avionics inside the pressurized area, reliability is improved.
  36. 36. Phenom 100 Cockpit Design Drivers Single-pilot operation Human-factors Enhanced situational awareness Glass cockpit with large displays State-of-the-art avionics Preliminary data
  37. 37. Phenom 100 ProdigyTM Flight Deck Illustrative purposes only - preliminary data Garmin avionics platform tailored for Embraer
  38. 38. Phenom 100 Avionics – Prodigy™ based on Garmin G1000 Dual Primary Function Displays (PFD) Multi Function (MFD) / Engine Info.Crew and Alert System (EICAS) display Systems Synoptic / Moving Maps Integrated Standby Instruments Dual Air Data Computers (ADC) Reduced Vertical Separation Minimum (RVSM) compatible Flight Management System (FMS) Dual Attitude and Heading Reference System (AHRS) 3-axis CAT I Autopilot / Flight Director Weather Overlay Preliminary data
  39. 39. Phenom 100 Avionics – Prodigy™ based on Garmin G1000 Airborne Audio System and Aural Warning Mode-S Transponder Dual VHF Communication System Dual VHF Navigation System Global Positioning System (GPS) – Wide Area Augmentation System (WAAS) Emergency Locator Transmitter (ELT) Health Monitoring Terrain Awareness System (TAWS) Traffic Information System (TIS) Preliminary data
  40. 40. Phenom 100 Avionics – Prodigy™ based on Garmin G1000 Weather Radar Traffic Advisory System Voice Recording Electronic Charts and Manuals Electronic Checklist CNS / ATM – Communications, Navigation and Surveillance / Air Traffic Management Datalink Preliminary data
  41. 41. Phenom 100 Break System: Break-by-Wire with anti-skid function Break-by-wire • Failure detection diagnosis • No system tuning after maintenance tasks • BIT – Built and Test system availability – making initialization tests transparent to the pilot • State-of-the-art technology available to light jets Anti-skid Prevents tires lockup due to pilot applied pressure Improves operation on all runway conditions Enhances braking performance Preliminary data
  42. 42. Phenom 100 Direct Operating Costs Lower than an entry level jet Similar to King Air C90B ** * in accordance with B&CA assumptions – Typical Bizjet Operation ** B&CA Operations Planning Guide – August 2005 Preliminary data
  43. 43. Phenom 100 Layout Configuration Comparison – Jets Phenom 100* Eclipse 500 Mustang Adam 700 CJ1 (Entry Level Jet) Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  44. 44. Phenom 100 Cross-section Comparison – Jets 4ft 8in 4ft 7in 4ft 11in 4ft 11in 4ft 2in 5ft 1in 4ft 6in 5ft 1in Phenom 100* vs. Eclipse 500 Embraer Phenom 100* vs. Mustang Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  45. 45. Phenom 100 Cross-section Comparison – Jets 4ft 6in 4ft 11 in 4ft 11in 4ftt 4in 4ft 10in 4ft 11in 5ft 1in 5ft 1in Phenom 100* vs. Adam 700 Phenom 100* vs. CJ1 (Entry Level Jet) Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  46. 46. Phenom 100 Competitive Analysis – Jets Embraer CJ1+ Characteristics Phenom Eclipse Mustang A700 100 (entry level) Range (nm)* 1,160 1,215 1,158 1,100 1,285 High Speed Cruise (ktas) 380 375 340 340 387 MMO M 0.70 M 0.64 N/A N/A M 0.71 Max. Operating Altitude (ft) 41,000 41,000 41,000 41,000 41,000 Takeoff Field Length (ft) 3,400 2,155 3,120 2,950 3,200 Cabin Volume (cu.ft.)** 305 187 230 241 272 List Price (US$ Million)*** 2.75 1.47 2.53 2.10 4.18 Assumptions Preliminary data
  47. 47. Phenom 100 Layout Configuration Comparison – Turboprop Phenom 100* King Air C90B Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  48. 48. Phenom 100 Cross-section Comparison – Turboprops 4ft 6 in 4ft 11in 4ft 10in 5ft 1in Phenom 100* vs. King Air C90B Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  49. 49. Phenom 100 Competitive Analysis – Turboprop Embraer Characteristics King Air C90B Phenom 100 Range (nm)* 1,160 933 High Speed Cruise (KTAS) 380 246 MMO M 0.70 N/A Maximum Operating Altitude (ft) 41,000 30,000 Takeoff Field Length (ft) 3,400 2,712 Cabin Volume (cu.ft.) 305 N/A List Price (US$ Million) 2.75 2.77 Assumptions Preliminary data
  50. 50. Phenom 100 Window Dimensions Comparison Preliminary data A (in) B (in) Area (sq.ft.) A Phenom 100 13.07 13.78 1.151 Citation Mustang 16.34 9.76 0.870 B Citation CJ2/CJ3 9.29 11.77 0.699 Citation Sovereign 9.76 13.31 0.824 Citation XLS 11.10 14.16 0.996 Learjet 40 8.50 12.91 0.719 Learjet 60 10.59 11.93 0.830 Hawker 400 XP 10.43 14.96 0.851 Source: Conklin & de Decker Aircraft Comparator 2003/2004 Hawker 800 XP 10.16 12.60 0.835 The largest window among the Light Jets
  51. 51. Phenom 100 Entry into Service: mid-2008 Price: US$ 2.75 million
  52. 52. Embraer Phenom 300 Phenom 300
  53. 53. Phenom 300 Cross Section Preliminary data 9 in 4ft 11in 18 in 3 ft 7 in 5 ft 1 in
  54. 54. Phenom 300 Layout Configurations 9 occupants 14 ft 16 ft 8 occupants Preliminary data
  55. 55. Phenom 300 Interior Design Designed by Preliminary data
  56. 56. Phenom 300 Baggage Capacity Preliminary data Refreshment Center - 10 cu.ft Baggage Compartment - 66 cu.ft Closet - 3 cu.ft Raft compartment - 7 cu.ft Wardrobe - 5 cu.ft Competitors Baggage Compartment Hawker 400XP: 47 cu.ft. Citation Encore: 69 cu.ft. Learjet 40: 65 cu.ft. Sources 76 cu.ft of baggage capacity
  57. 57. Phenom 300 ProdigyTM Flight Deck Illustrative purposes only - preliminary data Garmin avionics platform tailored for Embraer
  58. 58. Phenom 300 Layout Configuration Comparison Phenom 300* CJ2+ Bravo CJ3 Encore (Mid-light) Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  59. 59. Phenom 300 Layout Configuration Comparison Layout Configuration Comparison Phenom 300* Premier I Hawker 400XP Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  60. 60. Phenom 300 Cross-section Comparison 4ft 11in 4ft 10in 4ft 11in 4ft 11in 4ft 10in 4ft 9in 5ft 1in 5ft 1in Phenom 300* vs. CJ2+ / CJ3 / Encore (Mid-light) Phenom 300* vs. Bravo Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  61. 61. Phenom 300 Cross-section Comparison 5ft 6in 4ft 11in (1.50m) 4ft 10in (1.47m) 4ft 11in 4ft 11in 5ft 5in 5ft 1in (1.55m) 5ft 1in (1.55m) Phenom 300* vs. Premier I Phenom 300* vs. Hawker 400XP Source: Conklin & de Decker Aircraft Comparator 2003/2004 – Manufacturers’ web sites and promotional material * Preliminary data
  62. 62. Phenom 300 Competitive Analysis Phenom Characteristics CJ2+ Bravo CJ3 Encore 300 Range (nm)* 1,800 1,550 1,519 1,774 1,780 High Speed Cruise (KTAS) 450 407 400 415 426 MMO M 0.78 M 0.734 M 0.70 M 0.737 M 0.755 Maximum Op. Altitude (ft) 45,000 45,000 45,000 45,000 45,000 Takeoff Field Length (ft) 3,700 3,420 3,600 3,180 3,490 List Price (US$ Million) 6.65 5.38 6.04 6.43 8.15 Assumptions Preliminary data
  63. 63. Phenom 300 Competitive Analysis Embraer Hawker Characteristics Phenom Premier I 400XP 300 Range (nm)* 1,800 1,232 1,482 High Speed Cruise (KTAS) 450 451 450 MMO M 0.78 M 0.80 M 0.78 Maximum Op. Altitude (ft) 45,000 45,000 45,000 Takeoff Field Length (ft) 3,700 3,792 3,906 List Price (US$ Million) 6.65 5.82 6.99 Assumptions Preliminary data
  64. 64. Phenom 300 Entry into Service: mid-2009 Price: US$ 6.65 million
  65. 65. Integrated Solutions Luís Carlos Affonso Senior Vice-President, Executive Aviation November 18th 2005
  66. 66. Comprehensive Training Program – Phenom 100 / Phenom 300 Preliminary data Phase 1: Phase 2: Phase 3: Phase 4: Flight Skills Ground Simulation Mentor Pilot Assessment School Pilot evaluation Classroom Training FTD and FFS developed for Phenom 100 & Phenom 300 Jet Transition Course CBT Self Paced Computer Procedure CBT distance learning Training (CPT) CBT: Computer Based Training CPT: Cockpit Procedure Training FTD: Flight Training Device FFS: Full Flight Simulator An Outstanding Training Program
  67. 67. Embraer Tip-to-Tail – Phenom 100 & Phenom 300 PpH Program Flexible coverage 5, 7 or 10 years Tip-to-tail – includes Engines Labor for inspections and mandatory service bulletins (ASC) Labor for troubleshooting and Mobile Team for R&I (optional) Exchange and repair costs Consumables and Expendables items covered Delivery and Core Recovery Freight Tip-to-Tail program: more residual value
  68. 68. NBAA 2005 – First Impressions Luís Carlos Affonso Senior Vice-President, Executive Aviation November 18th 2005
  69. 69. Phenom 100 and Phenom 300 Unveiling - Video
  70. 70. NBAA 2005 - Media Coverage
  71. 71. NBAA 2005 - Media Coverage
  72. 72. NBAA 2005 - Media Coverage
  73. 73. NBAA 2005 - Media Coverage
  74. 74. Phenom 100 Interior
  75. 75. Phenom 300 Interior
  76. 76. NBAA 2005 - Media Coverage
  77. 77. NBAA 2005 - Media Coverage
  78. 78. Thank You !
  79. 79. Due to time span between the date of this document/presentation and the entry into service of the aircraft, Embraer reserves the right to revise this document/presentation whenever occasioned by product improvement, government regulations or other good cause. The information contained herein is the property of Embraer S.A. and shall not be copied or used in any manner except with Embraer´s written consent.

×