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emarketed Los Angles Workshop How To Market Your Business

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emarketed provided a 1 hour workshop for business owners to teach them how they can market themselves on the Internet.

emarketed provided a 1 hour workshop for business owners to teach them how they can market themselves on the Internet.

Published in: Technology, Design
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Transcript

  • 1.  
  • 2. Sponsored by
    • Website Design
    • Search Engine Optimization
    • Pay Per Click Advertising
    • Website Video Marketing
    • Content Management System (CMS)
    • (800) WEB-5421 www. emarketed .com
  • 3. Agenda
    • Start Blogging Today
    • Local Search
    • Social Bookmarking
    • Monitor Your Business
    • Questions
  • 4. Start Blogging Today
    • What’s A Blog?
      • Web log of information
      • Personal journal
    • Why Blog
      • Set yourself up as expert in your industry
      • Give the search engines fresh content
      • Gives your business a human face
      • Get instant feedback with comments
      • Build name/brand
  • 5. Start Blogging Today
    • Why Blog (cont.)
      • Grow your business
      • Share knowledge
    • Lets Get Started
      • Setup domain (mydomain.com or godaddy.com)
      • Setup hosting
      • Add blog software
        • Most hosting companies provide 1 click installs
      • Or signup to any of these blogs for free accounts:
        • Wordpress.com or blogger.com
  • 6. Start Blogging Today
  • 7. Start Blogging Today
  • 8. Get Local
    • Why should I get local?
      • Your customers are searching locally
      • Google, Yahoo, and MSN offer this FREE
      • Local engines are spending money on advertising themselves
      • Interactive maps, phone access, more customer information
  • 9. Get Local
    • Still not convinced?
      • An estimated 68 million U.S. Internet users performed an Internet Yellow Pages search online in July, according to comScore Networks analysis. 
      • 70% of Internet users reported using search engines to find a local service
      • Nearly 90% are happy with the results they get when they search for local services
      • 68% would use the phone number on the website to contact
  • 10. Get Local
  • 11. Get Local
  • 12. Get Local
  • 13. Get Local
  • 14. Social Bookmarking
    • What’s social bookmarking?
      • A central place on line to save your bookmarks
      • These sites are searched
      • Good way to generate additional traffic to your site
    • Top sites to use
      • Delicious
      • Furl
      • Spurl
      • My Book Marks
  • 15. Social Bookmarking
  • 16. Social Bookmarking
  • 17. Social Bookmarking
  • 18. Monitor Your Business
    • Why?
      • Reputation management
      • Follow your industry
      • See what your competition is doing
  • 19. Monitor Your Business
  • 20. Resources
    • Blogging
      • http://problogger.com
      • http://www.buildabetterblog.com/
      • http://www.dailyblogtips.com/
      • http://www.bloggingtips.com/
    • Local Search
      • http://local.google.com/
      • http://local.yahoo.com/
      • http://maps.live.com/
  • 21. Resources
    • Local Search (Cont.)
      • http://eaglerockdirectory.com/
      • http://www.yellowpages.com/
      • http://yp.yahoo.com/
      • http://www.superpages.com/
      • http://www.dexknows.com/
      • http://yellowpages.aol.com/
  • 22. Resources
    • Social Bookmarking
      • http://socialmarker.com
      • http://delicious.com
      • http://furl.net
      • http://www.spurl.net/
      • http://www.mybookmarks.com/
    • Monitor Your Business
      • http://www.google.com/alerts
      • http://www.trackur.com/
      • http://yatuc.com/u6d
  • 23. THANK YOU
    • Website Design
    • Search Engine Optimization
    • Pay Per Click Advertising
    • Website Video Marketing
    • Content Management System (CMS)
    • (800) WEB-5421 www. emarketed .com

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