Emakina Academy #13 : The Seven Sins of CMS implementation

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Emakina Academy #13 : The Seven Sins of CMS implementation

  1. 1. Emakina Academy CMS Deadly sins Steven Volders – Technical Pre-Sales 1
  2. 2. The 7 sins – The Story 1. Lust 1 2. Gluttony 6 5 3. Greed 4. Sloth 4 5. Wrath 2 3 6. Envy 7. Pride 7 2
  3. 3. The 7 sins – The Story Penalty when committing a deadly sin: “You will go to hell !” 3
  4. 4. The 7 sins - Lust LUST 4
  5. 5. The 7 sins - LUST • Avoid being seduced by too many „bells and whistles‟. • Identify your CMS requirements, evaluate and prioritize them: Ask yourself for each requirement: “What is the added value?” • Focus on the „must-haves‟ • Use this to benchmark solutions 5
  6. 6. SLOTH 6
  7. 7. The 7 sins – SLOTH Do a CMS Project seriously. Don‟t do it “in-between” • Don‟t make quick assumptions, but make funded choices. • Don‟t go lightly over “annoying” end-users. Involve end-users from the beginning and listen to them • Stay informing all stakeholders constantly; keep them motivated. • Assure having good “after-delivery” services • Don‟t only evaluate the CMS tool, also evaluate the vendor and/or the community 7
  8. 8. The 7 sins – PRIDE PRIDE 8
  9. 9. The 7 sins – PRIDE Conquer pride! Get over it, let it go… • Don‟t let personal convictions and „holy houses‟ damaging the company goals and targets • Cross departmental boundaries. Don‟t only look at the „department‟ goals (not always easy) Discuss at direction level if needed. • Evaluate constantly and dare to steer your approach during the project (even if this includes a slow-down of the project) 9
  10. 10. ENVY 10
  11. 11. The 7 sins – ENVY Be aware of “hidden agenda‟s”! • Keep the decision process as objective as possible • A good „match‟ with a supplier is important, but the supplier choice should be a collective decision. • Distinct clear facts with personal likes and dislikes • Avoid mixed interests! 11
  12. 12. The 7 sins – Wrath / Revenge WRATH/ REVENGE 12
  13. 13. The 7 sins – WRATH / REVENGE Avoid resistance! • Involve stakeholders and listen to their opinion • Manage expectations! Avoid miscomprehensions, uncertainty & confusion • Spend enough time on internal communication • Think cross-departmental. Include a communication department or include an external consultant for change management 13
  14. 14. GREED 14
  15. 15. The 7 sins – GREED “No gain without pain” • Think Big • Define a clear strategy, • identify must-haves, prioritize > Select the right future proof tool & partner “You can‟t have it all” • Enable localization • Keep control centrally, but • enable localization: local content, local marketing actions,… > Lower the maintenance effort & cost. Decrease TCO 15
  16. 16. GLUTTONY 16
  17. 17. The 7 sins – GLUTTONY “walk before you run” ! • Avoid big bang • Think big, but start small • Identify a roadmap • Take a phased (& iterative) project approach • Only proceed to next step when previous deliverables are stable enough • Pay attention to change management! 17
  18. 18. The 7 sins – What do you choose? 18
  19. 19. The End Succes! 19

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