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VRT goes mobile
Lode Nachtergaele
VRT
Why going mobile ?
Tomorrow on youtube
Mobile market

Devices   Network




 Users    Content
Nokia is the market leader
Talktime 3G handsets
Mobile gaming
Mobile Gaming
80.000.000           Nintendo DS



60.000.000
                                            GBA

40.000.000

...
Mobile market

Devices   Network




 Users    Content
Belgium networks end 2008
Mobile market

Devices   Network




 Users    Content
What really works ?
VRT on iPhone
Deredactie web app
bbc.co.uk/mobile
bbc.co.uk/mobile
bbc.co.uk/iplayer
Mobile market

Devices   Network




 Users    Content
s
     n ieuw
SMS 425
      3
 naar vang
        t
 en on L
        R
  de U
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
Emakina Academy #12 : the VRT goes mobile
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Emakina Academy #12 : the VRT goes mobile

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Discover the mobile strategy of VRT (Flemish public radio-television).

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Transcript of "Emakina Academy #12 : the VRT goes mobile"

  1. 1. VRT goes mobile Lode Nachtergaele VRT
  2. 2. Why going mobile ?
  3. 3. Tomorrow on youtube
  4. 4. Mobile market Devices Network Users Content
  5. 5. Nokia is the market leader
  6. 6. Talktime 3G handsets
  7. 7. Mobile gaming
  8. 8. Mobile Gaming 80.000.000 Nintendo DS 60.000.000 GBA 40.000.000 PSP 20.000.000 4 Jaar Tijd
  9. 9. Mobile market Devices Network Users Content
  10. 10. Belgium networks end 2008
  11. 11. Mobile market Devices Network Users Content
  12. 12. What really works ?
  13. 13. VRT on iPhone
  14. 14. Deredactie web app
  15. 15. bbc.co.uk/mobile
  16. 16. bbc.co.uk/mobile
  17. 17. bbc.co.uk/iplayer
  18. 18. Mobile market Devices Network Users Content
  19. 19. s n ieuw SMS 425 3 naar vang t en on L R de U
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