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How to tell stories with your data
 

How to tell stories with your data

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While providing raw data in places like Data.gov is a great first step in opening up government, it is insufficient. Realizing the spirit of the Open Government Directive will require dramatic ...

While providing raw data in places like Data.gov is a great first step in opening up government, it is insufficient. Realizing the spirit of the Open Government Directive will require dramatic improvements in user experience. John will use concrete examples to demonstrate how government agencies can harness the power of information visualization to give the American people the insights they need (not just the data needed) to make informed decisions and dramatically improve interactions with the government.

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    How to tell stories with your data How to tell stories with your data Presentation Transcript

    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      Beyond Data.gov
      How to tell great stories with your data
      Same old
      Same old
      Inspire you to visualize your data
      Data.gov
      Examples
      Thinkingbeyondbar chart
      Hands-onPractice
      Hire us tohelp you
      GreatExamples
      Best
      Practices
      Don’t panic!
      Tell a story!
      oops
      It’ll be fun!
      Freudian slip
    • Vision Science
      Cognitive Neuroscience
      Linguistics
      PhD on Math in Brain
      PhD Cognitive Science
      Post Doc at UCLAduring Dot.Com boom
      John Whalen
      Professor in Psychology
      Director, User Experience& Design @ e.magination
      Usability/
      Accessibility
      User
      Experience
      OnlineStrategy
      InformationArchitecture
    • Baltimore’sLargest
      VisualDesign
      DOJ
      FDA
      InteractionDesign
      ContentCreation
      Since
      1992
      Usability/
      Accessibility
      USDA
      InformationArchitecture
      SampleClients
      CareFirst
      Design
      About
      AARP
      e.magination
      APA
      Discovery
      Delivery
      Development
      OnlineStrategy
      Web Sites
      User
      Research
      Support
      CMS
      .NET
      Intranets
      MicrosoftSharePoint
      CustomApps
      Custom
      Apps
      Stakeholder
      Research
      eCommerce
      Ektron
      SystemIntegration
      Facebook
      Online
      iPhone
    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      How to tell great stories with your data
      Beyond Data.gov
      Same old
      Same old
      Inspire you to visualize your data
      Data.gov
      Examples
      Thinkingbeyondbar chart
      Hands-onPractice
      Hire us tohelp you
      GreatExamples
      Best
      Practices
      Don’t panic!
      Tell a story!
      oops
      It’ll be fun!
      Freudian slip
    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      Beyond Data.gov
      How to tell great stories with your data
      Same old
      Same old
      Inspire you to visualize your data
      Data.gov
      Examples
      Hands-onPractice
      Hire us tohelp you
      Thinkingbeyondbar chart
      GreatExamples
      Best
      Practices
      Don’t panic!
      Tell a story!
      oops
      It’ll be fun!
      Freudian slip
    • We can do better
    • Now that’s better!!!!!
    • Maybe brain science can help…
    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      Beyond Data.gov
      How to tell great stories with your data
      Same old
      Same old
      Inspire you to visualize your data
      Data.gov
      Examples
      Thinkingbeyondbar chart
      Hands-onPractice
      Hire us tohelp you
      Best
      Practices
      GreatExamples
      Don’t panic!
      oops
      Tell a story!
      It’ll be fun!
      Freudian slip
    • Source: http://www.thebackofthenapkin.com/tools.php
    • Source: http://www.khulsey.com/dp_smart-car_cutaway.jpeg
    • Source: http://www.xplane.com/
    • Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/
    • New Deal
      NASA’s lifetimebudget
      Worst casescenario
      Marshall Plan
      Chinesestimuluspackage
      UKBailout
      Financialcrisis cost
      Africa’s
      Debt
      Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/
    • Source: http://www.informationisbeautiful.net/
    • What one word describes the biggest boon to improved information presentation at your company?
      Source: http://www.juiceanalytics.com/writing/
    • Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/
    • Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/
    • Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/
    • Source: http://www.xplane.com/
    • Source:http://julianhansen.com
    • Source: http://bit.ly/200-years
    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      Beyond Data.gov
      How to tell great stories with your data
      Same old
      Same old
      Inspire you to visualize your data
      Data.gov
      Examples
      Thinkingbeyondbar chart
      Hands-onPractice
      Hire us tohelp you
      GreatExamples
      Best
      Practices
      Don’t panic!
      Tell a story!
      oops
      It’ll be fun!
      Freudian slip
    • Source: http://bit.ly/visualization-advice-to-novices
    • Source: http://bit.ly/remove-chart-junk
    • Edward Tufte – coming to a Recovery panel near you!
      Before
      After
    • Source: http://www.thebackofthenapkin.com/tools.php
    • Source: http://www.visual-literacy.org/periodic_table/periodic_table.html
    • Source: http://www.juiceanalytics.com/chartchooser/
    • Don’t be afraid to keep it simple
      Source: http://www.slideshare.net/danroam/healthcare-napkins-all
    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      Beyond Data.gov
      How to tell great stories with your data
      Same old
      Same old
      Inspire you to visualize your data
      Data.gov
      Examples
      Thinkingbeyondbar chart
      Hire us tohelp you
      Hands-onPractice
      GreatExamples
      Best
      Practices
      Don’t panic!
      Tell a story!
      oops
      Freudian slip
      It’ll be fun!
    • Make a visualization that tells the story of the table below:
      US Foreign Aid ($ Billions)
      Source: http://www.thebackofthenapkin.com/tools.php
    • My turn:
      US Foreign Aid ($ Billions)
    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      Beyond Data.gov
      How to tell great stories with your data
      Same old
      Same old
      Inspire you to visualize your data
      Thinkingbeyondbar chart
      Hands-onPractice
      Hire us tohelp you
      Data.gov
      Examples
      GreatExamples
      Best
      Practices
      Don’t panic!
      Tell a story!
      oops
      It’ll be fun!
      Freudian slip
    • Source: http://bit.ly/md-technologists-by-year
    • Source: http://bit.ly/us-foreign-aid
    • Source: http://bit.ly/us-gov-expenses
    • Favor
      ites
      Inspi ration
      al
    • Inaccessiblefor many
      Overwhelming
      Data isopenlyavailable
      Doesn’t drive decisions
      Doesn’t tella story
      Data is not enough
      Great first step
      Beyond Data.gov
      How to tell great stories with your data
      Same old
      Same old
      Inspire you to visualize your data
      Data.gov
      Examples
      Thinkingbeyondbar chart
      Hands-onPractice
      Hire us tohelp you
      GreatExamples
      Best
      Practices
      Don’t panic!
      Tell a story!
      oops
      It’ll be fun!
      Freudian slip
    • Beyond Data.gov
      slideshare.net/emagination
      Thank You
      John Whalen
      e.magination
      www.emagination.com
      john.whalen@emagination.com
      @emagination
      @johnwhalen
      240-281-0764
    • References
      http://www.smashingmagazine.com/2007/08/02/data-visualization-modern-approaches/
      http://manyeyes.alphaworks.ibm.com/manyeyes/
      http://www.visualcomplexity.com/vc/
      http://www.infosthetics.com/
      http://flowingdata.com/
      http://www.gapminder.org/
      http://thebackofthenapkin.com
      http://www.informationisbeautiful.net/
      http://www.juiceanalytics.com/writing/
      http://www.juiceanalytics.com/chartchooser/