2012 11 16 (uc3m) emadrid vzimmermann imc how electronic learning social reading merges new learning experience
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2012 11 16 (uc3m) emadrid vzimmermann imc how electronic learning social reading merges new learning experience

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2012 11 16

2012 11 16
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imc
how electronic learning social reading merges new learning experience

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2012 11 16 (uc3m) emadrid vzimmermann imc how electronic learning social reading merges new learning experience 2012 11 16 (uc3m) emadrid vzimmermann imc how electronic learning social reading merges new learning experience Presentation Transcript

  • How Electronic Learning and Social ReadingMerges to a New Learning ExperienceDr. Volker Zimmermann | IMC AG
  • The IMC Founding Story
  • IMC Solution Portfolio CONTEXT-AWARE LEARNING, CONTENT MOBILE LEARNING COMPUTING AND AND TALENT CLOUD AND PUBLISHING MICRO-LEARNING© IMC AG
  • Gartner Magic Quadrant CLS 2011 Quelle: Gartner März 2011© IMC AG 4
  • Selected Customers© IMC AG 5
  • IMC Learning Management Customers140120100 80 60 40 20 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011* CLIX Customers overall On premise SaaS/ASP© IMC AG 6
  • Today`s requirements of customers Users should be able to learn on any device Learning is „social“: Share annotations, notes, around content… All learning activities shall be supported: classroom, self-paced learning, blended, etc. Content might come from sources Content and Learning Solution must belike digital bookstore, video repository accessible from anywhere or will be self-produced • at workplace (Desktop PC) with authoring tools • on the road via internet (Smartphone, Tablet, … • from home (Tablet, DesktopPC, Smartphone) Managing, tracking and control must be possible: or reporting, for compliance, for security, for trust, …© IMC AG 7
  • „Key Drivers“ for digital education Cloud Digital Learning Books Social Mobile© IMC AG 8
  • Education + Books = Core Growth Area Source: 148apps.biz, Morgan Stanley Reserach© IMC AG 9
  • Usage of PC vs. Tablets Source: Morgan Stanley Research, AlphaWise 2011© IMC AG 10
  • Paradigm shift in the digital education marketcame 2011 2001 2011 2021  Self-Paced Learning  Digital Reading  E-Learning vs. Classroom  Use within all learning activities (IN and OUTside of classroom)  Content = interactive  Content = digital textbook plus animations and tests video plus interaction plus test  Mix of classroom, virtual  Social reading and sharing in sessions and e-Learning a group with instructions from content (blended learning) a tutor  Platform and Content  HINTERGRUNDBILD Learning Cloud and Apps 20TH CENTURY / FUTURE© IMC AG 11
  • Apple Education: Interaktive eBooks© IMC AG 12
  • Education from the Cloud – mobile and social Management in the Distribution Learning / Content- „Learning Cloud“ and via Apps Social Authoring via eBookstores and Browser Reading Android iOS BB. Software as a Service Digital Textbooks (ePUB3) Digital Content (HTML5/Smartphone) Desktop Browser© IMC AG 13
  • IMC Learning Suite: Platform for social learning© IMC AG 14
  • Mobile Content Types (eBooks, Apps) Nutzen:  Consumerization  Bring your own device eBooks Apps© IMC AG 16
  • IMC Author – Authoring Suite for Mobile ContentOne Project – Many „Devices“ – Multiple „Channels“ HMTL5 Content LMS iTunes Education Apps Google Play ePub3 (2013.2) eBookstores© IMC AG 17
  • CLIX App: Mobile Access to Lectures and eBooks© IMC AG 18
  • From IMC Research Lab: Interactive eBook Mathematics© IMC AG 19
  • From IMC Research Lab: Mobile Classroom App© IMC AG 20
  • Mobile Classroom App© IMC AG 21
  • Next Step: Annotations for eBooks© IMC AG
  • Thank you very muchfor your attendanceCLIX LECTURNITY POWERTRAINER LIVECONTEXT Content Mehr information: www.im-c.com