The Social Internet

THE SOCIAL INTERNET BECAUSE STANDALONE SITE’S ARE SO 1990 s Hussain M Elius ID: 083 371 530 Sadat Sayad ID: 091 088 1 530 Rezoanul Bari ID: 083 263 530

The Social Internet

Industrial Media vs Social Media

Social Media Marketing

Social Media as Business

The Social Internet

Industrial Media vs Social Media

There are several major differences between using social media and industrial media. Let's consider what makes each form of communication viable and unique:

Social media requires little knowledge or skill while a certain level of professional expertise is required to use industrial medial.

Content on social media appears in real time so news and updates are announced right away. It may take weeks or even months for content to appear in industrial media.

Industrial media must answer to society for the quality and accuracy of its content while social media remains largely unregulated.

Social media can be owned by any individual or business while industrial media is more costly to obtain and manage.

The Social Internet

Social Media Marketing

Social media marketing is the process of promoting your site or business through social media channels and it is a powerful strategy that will get you links, attention and massive amounts of traffic.

Get more traffic on corporate site

Customer service

Customer service can be provided cheap, in almost free manner

Promote sales

Highly target marketing allows high cost/benefit ratio

Advertising

Advertising through social media gained great success

For example: Facebook Beacon

Search engine ranking

Because social networks have a high volume of data about us, our geolocation, and our interests, they can more easily target highly segmented market

Research and development

As social media is all about conversation, marketers can do almost free research on the needs of consumers or locate problems faster then previously possible

The Social Internet