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Social Media with an eye on
Security
October 10, 2011
© 2008 Mobile Telephone Networks. All rights reserved.
Refrain
Tell your story
Keep up the conversation
Be safe!
© 2008 Mobile Telephone Networks. All rights reserved.
Background
The rise of social media is inextricably linked with the...
© 2008 Mobile Telephone Networks. All rights reserved.
Background cont’d
No matter what a company does any where else, on
...
© 2008 Mobile Telephone Networks. All rights reserved.
Refrain
Tell your story
Keep up the conversation
Be safe!
© 2008 Mobile Telephone Networks. All rights reserved.
10 Tips to Build Communities
1. Join a conversation
(Listen before ...
© 2008 Mobile Telephone Networks. All rights reserved.
10 Tips to Build Communities cont’d
8. Add value
(links to doc,pdf,...
© 2008 Mobile Telephone Networks. All rights reserved.
Refrain
Tell your story
Keep up the conversation
Be safe!
© 2008 Mobile Telephone Networks. All rights reserved.
An Eye on Security
We are all aware of the mantra: ‘Safety First’. ...
© 2008 Mobile Telephone Networks. All rights reserved.
Security Tips
Make sure you understand the default privacy settings...
© 2008 Mobile Telephone Networks. All rights reserved.
Security Tips cont’d
• Access social networking sites using https:/...
© 2008 Mobile Telephone Networks. All rights reserved.
Refrain
Tell your story
Keep up the conversation
Be safe!
Thank You!
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Social media and security

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What to watch out for as your business takes the 'leapi into new media. it covers the whys, whats and how.

Published in: Education, Technology, Business
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Transcript of "Social media and security"

  1. 1. Social Media with an eye on Security October 10, 2011
  2. 2. © 2008 Mobile Telephone Networks. All rights reserved. Refrain Tell your story Keep up the conversation Be safe!
  3. 3. © 2008 Mobile Telephone Networks. All rights reserved. Background The rise of social media is inextricably linked with the revolution in mobile computing, which has spawned a huge industry in mobile application development. Today, social media platforms such as Twitter, Facebook and LinkedIn increasingly are being used by corporate organisations to engage with customers, manage reputation, build their brands and communicate information to the rest of the world. But social media for Business isn't all about "liking," "friending," "up-voting" or "digging." For organizations, there are real risks to using social media, ranging from damaging the brand to exposing proprietary information to inviting lawsuits.
  4. 4. © 2008 Mobile Telephone Networks. All rights reserved. Background cont’d No matter what a company does any where else, on social media the key task is to create a COMMUNITY.
  5. 5. © 2008 Mobile Telephone Networks. All rights reserved. Refrain Tell your story Keep up the conversation Be safe!
  6. 6. © 2008 Mobile Telephone Networks. All rights reserved. 10 Tips to Build Communities 1. Join a conversation (Listen before joining) 2. Start a conversation (Use the Hash tag-#tag- to highlight key words) 3. Crowdsource IT (Ask questions that develops practical responses and make content out of the process) 4. Get connected and think about your status but don’t be an uptweeter 5. Share and care – empathy 6. Personality – you need to have a personality 7 Curate content (Gather good material/content to share)
  7. 7. © 2008 Mobile Telephone Networks. All rights reserved. 10 Tips to Build Communities cont’d 8. Add value (links to doc,pdf, pictures, videos others) 9. Strategise ( Think about the tools available to you and how to use them) 10. Pick the right tools for the job – twtpoll, ghtnow.com
  8. 8. © 2008 Mobile Telephone Networks. All rights reserved. Refrain Tell your story Keep up the conversation Be safe!
  9. 9. © 2008 Mobile Telephone Networks. All rights reserved. An Eye on Security We are all aware of the mantra: ‘Safety First’. It is especially true in cyberspace where ‘There is no LAW”. So before you use any social networking site, it is invaluable to understand how they make you vulnerable, and then take steps to protect yourself and the people you work with. As a rule: Always make sure you use secure passwords to access social networks. If anyone else does get into your account, they are gaining access to a lot of information about you and about anyone else you are connected to via that social network. Invariably, it is important, you change passwords regularly as a matter of routine.
  10. 10. © 2008 Mobile Telephone Networks. All rights reserved. Security Tips Make sure you understand the default privacy settings offered by the social networking site, and how to change them. Consider using separate accounts/identities, or maybe different pseudonyms, for different campaigns and activities. Remember that the key to using a network safely is being able to trust its members. Separate accounts may be a good way to ensure that such trust is possible. Be careful when accessing your social network account in public internet spaces. Delete your password and browsing history when using a browser on a public machine. See Chapter 6. How to destroy sensitive information.
  11. 11. © 2008 Mobile Telephone Networks. All rights reserved. Security Tips cont’d • Access social networking sites using https:// to safeguard your username, password and other information you post. Using https:// rather than http:// adds another layer of security by encrypting the traffic from your browser to your social networking site.
  12. 12. © 2008 Mobile Telephone Networks. All rights reserved. Refrain Tell your story Keep up the conversation Be safe!
  13. 13. Thank You!
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