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Environmental Discourses in the Media
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Environmental Discourses in the Media

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A basic introduction to discourse analysis. This slideshow is used for a discussion of environmental discourses in media

A basic introduction to discourse analysis. This slideshow is used for a discussion of environmental discourses in media

Published in: Education, Technology

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  • 1. Discourses Antonio Lopez creative commons license 3.0 http://mediacology.com
  • 2. Discourse is the way people talk a bout something
  • 3. Examples: Politics Professions Workplaces Social groups Cultures
  • 4. Discourses consist of “short cuts”: Metaphors Tropes Synecdoche Metonymy Allegory
  • 5. “Metaphors open doors” Metaphor: “Understanding and explaining one kind of thing in terms of another” Lakoff and Johnson, Metaphors We Live By
  • 6. Trope: “Storytelling devices and conventions that a writer can reasonably rely on as being present in the audience member’s minds and expectations.” Tvtropes.com
  • 7. Synecdoche: “Part stands for the whole”
  • 8. Metonymy: “Figure of speech when an object replaces the other that is closely associated with it.”
  • 9. Allegory: “A story, poem, or picture that can be interpreted to reveal hidden meanings, Typically a moral or political one.”
  • 10. A B C
  • 11. “Earth”
  • 12. “Pastoral”
  • 13. “Wild”/“Wilderness”
  • 14. “Pollution””
  • 15. “Eco-Apocalypse”
  • 16. “Eco-Utopia”
  • 17. “Progress”
  • 18. “Progress”
  • 19. “Economy”
  • 20. “People Power”
  • 21. “Civilization”