TacoJournalism_Revenge of the Taco Blogger_SXSW_2013
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TacoJournalism_Revenge of the Taco Blogger_SXSW_2013

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Mando Rayo, a self-appointed Taco Journalist shares his unique perspective on the niche food blog, TacoJournalism.com. Mando and the Taco Mafia canvas Austin and beyond to explore all things tacos. ...

Mando Rayo, a self-appointed Taco Journalist shares his unique perspective on the niche food blog, TacoJournalism.com. Mando and the Taco Mafia canvas Austin and beyond to explore all things tacos. From al pastor to puffy - breakfast to al disqueada, Mando chows down the tastiest tacos Austin has to offer. Through the TacoJournalism blog, fans go behind-the-scenes with the trailers, trucks and “taqueros” that make it all possible; witness the stories, traditions and cultures behind the tacos and see why Austinites are proud taco eaters.

While most food blogs focus on trendy foods and fancy trailers, we focus on the richness of the taco culture and take you to the places and neighborhoods off the beaten path. Find out how this grassroots cocinero and taco aficionado joined the Taco Mafia and just by eating eating tacos landed a story on the New York Times and soon became an award winning food blog.

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TacoJournalism_Revenge of the Taco Blogger_SXSW_2013 Presentation Transcript

  • 1. TacoJournalism.com F o o d . C u l t u r e . T e x a s In search of the tastiest tacos in Texas! tacos.never.die.
  • 2. TacoJouranlism canvases Austin and the great state of Texas to explore all things tacos. From al pastor to puffy - breakfast to al disqueada, we’ll chow down the tastiest tacos Texas has to offer and get behind-the-scenes with the trailers, trucks and “taqueros” that make it all possible. Witness the stories, traditions and cultures behind the tacos and see why Texans are proud taco eaters. Texas Tacos – part Mexican, part American and 100% Tejano- are a unique food that only Texans can appreciate and love. TacoJournalism is an in-depth look at the taco culture in the Lone Star State. TacoJournalism
  • 3. Mando Rayo is an award winning blogger, who has been spreading the Taco gospel through his work at TacoJournalism.com. In the last five years, Mando has been growing in the taco scene in Texas by reviewing and engaging fans in all things tacos through stories, cooking, blogging, Twitter, Facebook and Youtube. Mando Rayo has been recognized and sourced for his taco expertise in: TacoJournalist: Mando Rayo
  • 4. El Blog
  • 5. Blog
  • 6. Taco Infographic at SXSW
  • 7. Taco Map at SXSW
  • 8. Media
  • 9. Media
  • 10. Breakfast Taco Book
  • 11. Blogiando Take-aways Be true to your blog, style & yo’self! Build community & familia Don’t kill yourself by eating too many tacos at one time Don’t believe the hype! Be authentic
  • 12. Contact To discuss tacos, please contact Mando at armndorayo@gmailcom or 512-785-0447 TacoJournalism.com tacos.never.die.