Libraries to Go: Mobile Tech in LibrariesPresentation Transcript
LibrariesToGo Mobile Tech in Libraries Ellyssa Kroski
Why Mobile Matters There are 5.3 billion global mobile subscribers (thats 77 percent of the world’s population). -International Telecommunications Union 1 billion of the world’s 4+ billion mobile phones are now smartphones. -Microsoft Tag 83% of American adults own a cell phone. -Pew Internet & American Life Project 87% of US smartphone owners access the internet or email on their handheld. -Pew Internet & American Life Project
- Microsoft Tag
Library Content To-Go QR Codes Library Websites SMS Augmented Reality Mobile OPACS Location-Based Social Networks Mobile Collections Audio tours Library Instruction Databases
Library Websites and Apps44 Billion Mobile App Downloads by 2016, Says ABI Research -ABI Research
Library Websites & Apps Computer AvailabilityAccount Information Mobile Databases
Book Recommendation Apps
Mobile OpACsOne half of all local searches areperformed on mobile devices. -Microsoft Tag
LibraryThingIII AirPac LibraryAnywhere SirsiDynix BookMyne Also: Polaris Mobile Pac Boopsie Service
QR Codes14 Million US Adults Used QR Codes in June 2011 -Microsoft Tag
QR Codes in the Catalog Lead to Building Maps University of Bath Library
QR Codes in the Stacks Link to Electronic Resources Florida State U College of Law Research Center
QR Codes Link New Releases To Book Reviews Florida State U College of Law Research Center
QR Codes in Popular BooksLead to Recommendations Contra Costa County Library
Location-Based Social NetworksThere are 10 Million Foursquare users making3 million checkins per day. - Foursquare/Business Insider
Libraries on Foursquare Offer Tips and Check-in Incentives
Patrons can Experience LibraryCollections Related to Where They Are
Augmented RealityMobile AR will…change not only the way humansinteract with machines but also the way humansinteract with their environment. - Forrester Research
London Tube AR App Points Out Closest Stations
Nearest Wiki App Provides Info About Nearby Landmarks
AR Shelf Reading App Flags Misplaced Books •http://tinyurl.com/3kfrkta
AR Guide Provides Tour of Life of Ludwig II of Bavaria http://tinyurl.com/c6uvfpv
Library SMS Notifications6.9 trillion SMS messages were sent in 2010. SMS trafficis expected to break 8 trillion in 2011. -Portio Research
Text Alerts Remind PatronsWhen Materials Are Coming Due
Text Alerts Let Patrons Know When Their Items Are Available for Pick-Up
Texting from the Catalog Sends Records to Patrons’ Phones
SMS Reference6.9 SMS trillion messages were sent in 2010. SMS trafficis expected to break 8 trillion in 2011. -Portio Research
Text Reference Makes Getting Info Easy & Informal
Texting Services Offer Timely Responses to Patrons on the Go
Mobile Library CollectionsAccording to the AAP, eBook sales in February 2011 were$90.3m making digital books the largest single format in theUS for the first time ever. -The Guardian
Mobile Collections Offer Access to Library Treasures On the Go Bavarian State Library
Library Collections Can Be Offered for Many Types of Devices British Library 19th Century Collection
Mobile Collections Can Be OfferedThrough Services Rather Than Created OverDrive e-NYPL
Libraries Lending DevicesThe share of adults in the United States who ownan e-book reader doubled to 12% in May, 2011 from6% in November 2010. -Pew Internet & American Life Project
Libraries Lend iPods with AudioBooks
A Library Lends iPods with Listening Assignments for Music Courses
Libraries Are Lending Kindles
Libraries Are Lending iPads
Library Instruction To-GoThere are over 200 Million YouTube views on mobiledevices per day. – Microsoft Tag
Educational Podcasts Engage Patrons
Videocasts Teach Info Literacy Skills
Mobile Databases96% of Undergraduate students own a cell phone. -Pew Internet & American Life Project
Database Publishers Offer MobileContent to Researchers On the Go PubMed AccessMyLibrary - Gale
Database Publishers Offer Mobile Content to Researchers On the Go Ebsco Summon
Content Providers Are Teaming Up with Mobile Developers WorldCat RedLaser
Mobile Tours50% of smart phone owners use their phones toaccess maps and directions. - Nielsen Company
Mobile Tours Engage Patrons Using Familiar Technology North Carolina State University’s WolfWalk
Geo-Location Can Be Used To Offer Personalized Tours Oregon State University Libraries BeaverTracks
QR Codes Can Offer Audio Tours Brigham Young University Library
How to Create a Mobile Experience
Develop a Mobile Strategy• Ask Questions – Who are your patrons? – Who’s using the mobile Web? – What devices do your patrons use? – Is it appropriate to go mobile at this time?• Start small and experiment• Consider opportunities of the mobile channel – Information needs – Location-aware applications/services – Text alerts
Ask Patrons What THEY Want
10 Ways to “Go Mobile””
#1 Take No Action• You are likely already a part of the mobile Web• Your site may not look bad• Mobile may not be right for you
#2 Mobile Alerts• Push content via text messages• Mozes – http://www.mozes.com• Broadtexter – http://www.broadtexter.com
#3 Mobile Style Sheets• Mobile CSS (Cascading Style Sheet) for handhelds
#4 Transcoded Websites• Technology which reformats for display on mobile devices• Search engines produce transcoded versions of sites in results lists• Skweezer – http://www.skweezer.com• Mowser – http://mowser.com
#5 Mobile-Only Websites• Mobile Websites from RSS feeds – Winksite • http://winksite.com
#5 Mobile-Only Websites• Mobile Website Development Tools – Zinadoo • http://zinadoo.com – dotMobi • http://site.mobi
#5 Mobile-Only Websites• Mobile Development Services – Boopsie: http://www.boopsie2.com
Tips for designing a mobile Website
#6 Build an iPhone or Android App• App Development Tools – AppMaker: http://www.appmakr.com – Building Mobile Library Apps: http://www.neal- schuman.com/bmla
#7 QR Codes• QR Code Generators – http://qrcode.kaywa.com – http://delivr.com/qr-code-generator• QR Code Readers – BeeTagg – i-nigma – NeoReader
Articles & Reports• Text Message Reference: Is it Effective? – http://tinyurl.com/ycjdtvg• On the Move with the Mobile Web: Libraries and Mobile Technologies – http://eprints.rclis.org/15024
Bookshttp://www.neal-schuman.com/techset-11-to-20
Mobile Device Emulators• iPhone and iPad – http://iphone-emulator.org• Android – http://developer.android.com/sdk/index.html• Blackberry – https://bdsc.webapps.blackberry.com/html5/download• Symbian (Nokia) – http://tinyurl.com/33rxvl5• Opera – http://tinyurl.com/29mdnfc
Re-Heat this Prezhttp://www.slideshare.net/ellyssa Ellyssa Kroski http://www.ellyssakroski.com
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