Products Not Projects: Delivering Value with Product Roadmaps
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Presentation for Boston SPIN, Nov 2013 by Ellen Gottesdiener, EBG Consulting. ...
Presentation for Boston SPIN, Nov 2013 by Ellen Gottesdiener, EBG Consulting.
If you're managing your portfolio using projects—and not products—you may be missing the point. After all, the product-to-be is the basis for the vision, goals, and expected outcome.
A product roadmap articulates how you will continually deliver a valued product over a long time horizon and provides a framework for decision-making, focusing all stakeholders on the strategic view, guiding changes in the near-term plans.
Ellen Gottesdiener explains how product roadmaps give you a framework for ongoing decision making. Find out how using collaborative processes to create and evolve your roadmap allows you to re-envision and adapt your product to maximize each release.
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