6 Ways to Generate Leads Through LinkedIn

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How to Generate Leads with Linkedin
Optimize Your LinkedIn Profile
Get more recommendations and endorsements
Creating a Connection Strategy
Maintaining a Linkedin Company Page
The Secrets of Linkedin Premium

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6 Ways to Generate Leads Through LinkedIn

  1. 1. Online Marketing Company Find out more about Ajax Union: www.ajaxunion.com Follow Us On Twitter: twitter.com/ajaxunion Like On Facebook: www.facebook.com/ajaxunion Connect On Linkedin: www.linkedin.com/companies/ajax-union Call Ajax Union: 800-594-0444
  2. 2. LinkedIn Turns Eleven In 2014 Source: http://ourstory.linkedin.com
  3. 3. LinkedIn History & Stats • LinkedIn started out in the living room of co-founder Reid Hoffman in 2002. • LinkedIn operates the world’s largest professional network on the Internet with over 200 countries and territories. • Professionals are signing up to join LinkedIn at a rate of more than two new members per second. • Sixty-six percent of LinkedIn members are located outside of the United States. Source: http://press.linkedin.com/about
  4. 4. But How Do These Stats Tie Into The Way That I Grow My Business?
  5. 5. Presentation Overview · How to Generate Leads with LinkedIn · Optimize Your LinkedIn Profile · Get more recommendations and endorsements · Creating a Connection Strategy · Maintaining a LinkedIn Company Page · The Secrets of LinkedIn Premium.
  6. 6. Six Ways To Generate Leads From LinkedIn
  7. 7. 1. Optimize Your Profile Why Not Get More Exposure! • • • • • • • • • • • Personalize Your URL Optimize Your Title Have a good photo! Create impressive summary & specialties Add positions and experience Add your websites Link to other social profiles Optimized your interests Show groups you want to show! Add your contact info.. Phone email etc. Make sure to use the right keywords
  8. 8. And…Update Your Status! Login in daily and stay top-of-mind by updating your LinkedIn status.
  9. 9. 2. Get Endorsements and Recommendations • Update Your Status! Update Your Skills! Ask Your Connections for an Endorsement and Recommendation!
  10. 10. 3. Create a LinkedIn Company Page There Are Less than 3 Million Company Pages http://www.linkedin.com/csearch/results
  11. 11. 4. Develop a Connection Strategy How many connections do you have? • • • • The more connections you have the more exposure you have. Are you a LION? (Linkedin Open Networker) The Private Networker (Connect to people you know well) People you know.. People you would like to know. The connection strategy you choose will depend upon how you want to use LinkedIn. There is no right or wrong choice as long as your connection strategy supports the goals you have determined
  12. 12. 5. Join LinkedIn Groups What Groups Are You Part Of?
  13. 13. 6. Use LinkedIn Search Use Filters To Really Drill Down http://www.linkedin.com/company/ajax-union
  14. 14. 6. Use LinkedIn Search Use Filters To Really Drill Down http://www.linkedin.com/company/ajax-union
  15. 15. Bonus Tip: Get a Linkedin Paid Account What a Paid Account Includes • • • • Send Messages Directly - InMails Access Profile Organizer View More Profiles In Search Access Who Viewed my Profile.. http://www.youtube.com/user/LinkedInMarketing
  16. 16. Quick Recap · · · · · · How to Generate Leads with LinkedIn Optimize Your LinkedIn Profile Get more recommendations and endorsements Creating a Connection Strategy Maintaining a LinkedIn Company Page The Secrets of LinkedIn Premium.
  17. 17. Find out more about Ajax Union: www.ajaxunion.com Questions? Comments? Concerns?
  18. 18. What are your action items?
  19. 19. Online Marketing Company Find out more about Ajax Union: www.ajaxunion.com Follow Us On Twitter: twitter.com/ajaxunion Like On Facebook: www.facebook.com/ajaxunion Connect On Linkedin: www.linkedin.com/companies/ajax-union Call Ajax Union: 800-594-0444

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