TO TWEET OR NOT TO
TWEET
Angela Brooks & Elisa Cafferata
October 23, 2010
For the Nevada Women’s Lobby
To Tweet Or Not To Tweet?
on Facebook? Twitter?
http://theevilp.blogspot.com/2010_02_01_archive.html
• Privacy / identity theft
• Break / crash / virus
• No time!
• I don’t care
what you had
for lunch!
Fear not!
• You are mostly in
control
• On-line world =
public and
permanent
• You get to be
yourself
You can’t break it …
Identity Theft, Crash, Burn
• Browser: NOT IE, Firefox, Chrome,
• Antivirus software: Norton, McAfee, AVG
• Back up system...
I don’t care what you’re
eating for lunch!
NO – You don’t have
online
http://theevilp.blogspot.com/2010_02_01_archive.html
Social Media:
You don’t have
to, but you
might want to.
Social networking – just
one more tool in the
toolbox…
Photo uploaded by Batega
Reasons you might want to:
• Learn new skill
• Accomplish your goals
• Meet new people, network
• Be closer to friends and...
• Where are your family ? Friends?
• Work? Customers?
• Facebook is more like yearbook /
scrapbook / reunion
• Twitter is ...
QUESTIONS?
To tweet or not to tweet
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To tweet or not to tweet

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  • Intro … thank Nevada Women’s Lobby …
    Looking for evaluation – ways to improve this workshop
  • Today … we’re going to cover …
  • Of course, most of us are a little hesitant about learning one more new technology … What do I need that for? I’m getting along fine without it. And so,
    The short answer to this question is: NO. You don’t have to be on Facebook or Twitter.
    Of course, you wouldn’t be here if you were rock solid in your conviction not to get online.
    So … let’s talk about Facebook & Twitter.
  • If Facebook were a country … it would now be the world’s third largest in terms of population.
    Fastest growing segment of Facebook users … women over 50.
    So you’re probably thinking it time to get with it … but you’re not really sure where or how to start?
    How many of you have Facebook accounts? With profile pictures?
    Twitter accounts?
    Work accounts?
  • Before you can get to the reasons you might WANT to be online … you need to address reasons you might be nervous about getting on line?
    Pop-up ads
    Viruses
    Identity theft
    Scary videos
    Break something
    Social Media
    Loss of privacy
    Slings & arrows of outrageous fortune
    Stalkers
    http://www.tkbbblog.com/2009/04/07/the-internet-is-a-scary-place
    According to Marsh Research, 84% of adult Internet users in Japan have felt at least once that the Internet is “scary.” I completely agree with that majority, and think that fear of the Internet transcends political and geographic boundaries. From E-Marketer:
    The degree to which they were frightened varied, with 11.7% saying the Internet was really scary, and 72.7% saying it was only somewhat scary.
    Frightening online experiences included multiple pop-ups coming at once, contraction of a computer virus, getting bills from unknown purchases, identity theft and seeing scary pictures or videos.
    Still, the fear doesn’t stop many from using the Internet. The number of users grow year after year, for ignorance is more frightening than a pop-up window.
  • First let us offer some reassurances …
    You’re mostly in control. Just like with everything else. You can’t control what others do … but you can control what you do.
    You may be online already … or not. So, it’s probably a good idea to check that out.
    - Be yourself (nothing I’m going to say or recommend changes who you are … if it’s really not your thing you don’t have to do)
    - The on-line world is public (just like going to a conference might imply that you’re anonymous … your work pals are there. And possibly your spouse’s college roommate.)
    You are mostly in control (your facebook friends can post awful pictures from college of you … just like they can hang that picture in their living room)
    You have some responsibility, whether you want it or not (If someone at work took credit for you your work – or pinned a mistake on you – you’d fix it wouldn’t you? Even if you never owned a guinea pig in your life.)
  • You have to Google Yourself …
    So to figure out where you are … you should periodically google yourself
    And you want to own most of the first page.
    NOTES: “quotes” + / - advanced search
  • And they’re really nice when THEY break something … so you’ll feel like you’re in good company!
    They do that … you can’t really.
  • Browser choice
    As of December 2008, 68.2% of the browser market was held by Internet Explorer. As a result, malware creators often exploit Internet Explorer. Internet Explorer market share is continuously dropping (as of 2009; see list of web browsers for statistics) as users switch to other browsers, most notably Firefox (with 21.3% market share), Safari (web browser) (with 7.9% market share) and Google Chrome (1% market share). [6]
  • When we turn on a microphone … we usually tap it and say “is this on?” To see if it’s working. When people first get online … this is what they’re doing. Checking to be sure it’s working.
    If they KEEP doing this .. Don’t pay attention to them (and we’ll get into how to do that in a minute).
    And TIME … you know … you’re mostly in control. You can set limits … just like w/ tv and cookies and anything else.
  • The short answer to this question is: NO. You don’t have to.
  • Social networking is just like any other tool in the toolbox. Since I’m ENCOURAGING you to get online … let us hope you will use your online powers for good. In other words … USE IT TO DO WHAT YOU’RE DOING ALREADY
    <div xmlns:cc="http://creativecommons.org/ns#" about="http://www.flickr.com/photos/batega/1596898776/"><a rel="cc:attributionURL" href="http://www.flickr.com/photos/batega/">http://www.flickr.com/photos/batega/</a> / <a rel="license" href="http://creativecommons.org/licenses/by/2.0/">CC BY 2.0</a></div>
  • Learn new skills – which is good for your brain
    Accomplish your goals – or not screw up your life
    Meet new people – actually network
    Be closer to friends and family – or permanently alienate them
    Keep up on the news
  • Overview of differences
  • Break.
  • To tweet or not to tweet

    1. 1. TO TWEET OR NOT TO TWEET Angela Brooks & Elisa Cafferata October 23, 2010 For the Nevada Women’s Lobby
    2. 2. To Tweet Or Not To Tweet?
    3. 3. on Facebook? Twitter? http://theevilp.blogspot.com/2010_02_01_archive.html
    4. 4. • Privacy / identity theft • Break / crash / virus • No time! • I don’t care what you had for lunch!
    5. 5. Fear not! • You are mostly in control • On-line world = public and permanent • You get to be
    6. 6. yourself
    7. 7. You can’t break it …
    8. 8. Identity Theft, Crash, Burn • Browser: NOT IE, Firefox, Chrome, • Antivirus software: Norton, McAfee, AVG • Back up system: Mozypro, Carbonite, • Secure websites = https://domainname.com • Look for the padlock!
    9. 9. I don’t care what you’re eating for lunch!
    10. 10. NO – You don’t have online http://theevilp.blogspot.com/2010_02_01_archive.html
    11. 11. Social Media: You don’t have to, but you might want to.
    12. 12. Social networking – just one more tool in the toolbox… Photo uploaded by Batega
    13. 13. Reasons you might want to: • Learn new skill • Accomplish your goals • Meet new people, network • Be closer to friends and family • News • Surveys – crowd sourcing • Online journal
    14. 14. • Where are your family ? Friends? • Work? Customers? • Facebook is more like yearbook / scrapbook / reunion • Twitter is more like bumper sticker
    15. 15. QUESTIONS?
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