What is tourism?• It is when people travel away from where they live for reasons of business, leisure or recreation, for not more than a year before they come home.• Lots of businesses work together to provide goods and services for tourists.
www.visitbritain.com• This website is very useful for anyone who wants to visit Britain.• It shows places and attractions people might want to visit.• It tells people how to travel there and what transport they might use - bus, train, plane, coach.
• www.visitbritain shows tourists where they can stay as it gives help with ﬁnding accommodation.• You can also ﬁnd out what to do - which tourist attractions there are and what activities there are.
Here are ﬁve businesses that provide services to tourists.
• Tour Operators provide information and advice and can book travel, accommodation and tickets for attractions.• Hotels and bed and breakfast businesses provide accommodation and food.• Trains, buses, coaches and plane companies provide transport.• Other businesses provide tourist attractions like fair rides and museums.
• Local organisations and businesses give information and guided visits and help visitors ﬁnd what they need.
1. 2. 3. 4.5. Which services are provided by each of the businesses you can see in the pictures?
The service providers are linked in different ways. Train companies promoteattractions so that people will want to buytrain tickets to visit them. What attraction is being promoted in this video?
What types of accommodation are advertised by the Colchester tourist ofﬁce?
Businesses in the travel industry are linked.• They work together to provide services and goods for tourists.• They jointly own some businesses - tour operators may have their own hotel or airline for example.• They support each other - a local tourist ofﬁce will help a local hotel by having its leaﬂet in the ofﬁce or a local bus company’s excursions.
The role of the service providers, the tourism businesses, is to:• supply products: food, drinks, travel tickets, hotel rooms, souvenirs, postcards• supply services: give information, coach tours, book ﬂights, fair rides, give advice• They make money (proﬁt) for those who work in the tourist industry.
What types of tourists are there?• families, retired people, young adults, school children, people with special needs.• What is a tourist? It is someone who travel away from home for less than a year. Tourists can travel for leisure (holidays), work or recreation (watching sport, rock-climbing).
What needs do tourists have?• They need accurate information for example directions, about facilities (disabled, cots, highchairs, special diets), about prices and if rooms or ﬂights are available.• They need advice: is a resort noisy or quiet, how to obtain a visa, how to solve a problem.
• Tourists sometimes need help - perhaps with small children or because they are old or disabled.
The facilities and services needed by a tourist might be:• sport facilities - a gym, swimming pool or ﬁtness centre• shopping facilities - places to buy food, clothes or souvenirs• ﬂat surfaces and ramps for wheelchairs
Try answering these questions. The answers are all in the slideshow so just play it again if you are not sure. 1. What is a deﬁnition of tourism? 2. What is a tourist? 3. What types of tourists are there? Name at least 3. 4. What needs to tourists have? Name at least 5. 5. What facilities and services are needed by tourists? Name 5.6. Can you name 5 businesses that provide services in the tourism industry?7. What is the role of service providers in the tourism industry? Can you think of three examples?8. What links are there between the service providers? Name three.