Cannes Lions 2011 Winners
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Cannes Lions 2011 Winners

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Cannes Lions 2011 Winners Document Transcript

  • 1. PR
  • 2. Grand Prix
  • 3. Grand Prix PR Watch the videoBreak UpAgency: BBDO, Melbourne, VIC Executive Creative Director: Ant Keogh Director: The Glue SocietyIndustry: Financial & Legal servicesMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 4. Gold
  • 5. Gold PR Watch the videoWatsonBrand: IBM Chief Creative Officer: Steve SimpsonAgency: Ogilvy, New York City, NY Executive Creative Director: Susan Westre Creative Director: Mark Girand, DavidIndustry: Professional & Public services Korchin, Jason Marks, MichaelMedia: Promotion & Event Paterson, Steve Simpson, Susan Westre Copywriter: Mark Girand, Steven Schroth, Niels Westra Art Director: Miles Gilbert, Michael Paterson Director: Paul Bozymowski Click for full credits Click for all Cannes Lions winners
  • 6. Gold PRDigital DeathBrand: AIDS Awareness Chief Creative Officer: Mark FigliuloAgency: TBWA, New York City, NY Creative Director: Josh DiMarcantonio, Jonathan Marshall, EricIndustry: Public interest & Non-profit Stevens, Lisa TopolMedia: Cyber Copywriter: Josh DiMarcantonio, Jonathan Marshall, Ani Munoz Art Director: Isabella Castano, Eric Stevens Photography: Indrani, Markus Klinko Director: Earle Sebastian Click for full credits Click for all Cannes Lions winners
  • 7. Gold PR Watch the videoTramp A BenzBrand: Mercedes-Benz Chief Creative Officer: ArminAgency: Jung von Matt, Hamburg Jochum, Goetz Ulmer, Thimoteus Wagner Copywriter: Georg Baur, Torben OttenIndustry: Automotive & Services Art Director: Tilman GossnerMedia: Promotion & Event Photography: Stefan Gburek Click for full credits Click for all Cannes Lions winners
  • 8. Gold PRSkankplayBrand: SkankAgency: Don Try This, São PauloIndustry: Apparel, Clothing & FootwearMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 9. Gold PR Watch the videoShine A Light on OpportunityBrand: Durand AcademyAgency: POLITICAL LOBBYING & MEDIARELATIONS (PLMR), London (England)Industry: EducationMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 10. Gold PR Watch the videoTaxi Drivers UniversityBrand: Chevrolet Chief Creative Officer: HugoAgency: BBDO, Bogotá Corredor, Giovanni Martinez Copywriter: Daniel Mosquera, AndresIndustry: Automotive & Services NoratoMedia: Promotion & Event Art Director: Claudia Murillo Click for full credits Click for all Cannes Lions winners
  • 11. Gold PR Watch the videoWater MarkBrand: Diageo Executive Creative Director: Andy DilalloAgency: Leo Burnett, Sydney, NSW Creative Director: Tim Green Copywriter: Rupert TaylorIndustry: Alcoholic drinks Art Director: Tim GreenMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 12. Gold PR Watch the videoVac From The SeaBrand: Electrolux Executive Creative Director: Tom BeckmanAgency: Prime & United Minds, Stockholm Creative Director: Jonas Bodin Copywriter: Devi Brunson, Carl FredrikIndustry: House, Garden & Pets HoltermannMedia: Promotion & Event Art Director: Carl Fredrik Holtermann, Fredrik Olsson Click for full credits Click for all Cannes Lions winners
  • 13. Silver
  • 14. Silver PR Watch the videoGet Tested ProjectBrand: Israel Aids Task Force Chief Creative Officer: Gideon AmichayAgency: Y&R, Tel-Aviv Executive Creative Director: Tzur Golan Creative Director: Gideon Amichay, AmitIndustry: Public interest & Non-profit Gal, Tzur GolanMedia: Radio Copywriter: Shirley Bahar, Orit Bar-Niv, Orit Bar Niv Art Director: Shirley Eva Bahar Click for full credits Click for all Cannes Lions winners
  • 15. Silver PR Watch the videoWatsonBrand: IBM Chief Creative Officer: Steve SimpsonAgency: Ogilvy, New York City, NY Executive Creative Director: Susan Westre Creative Director: Mark Girand, DavidIndustry: Professional & Public services Korchin, Jason Marks, MichaelMedia: Promotion & Event Paterson, Steve Simpson, Susan Westre Copywriter: Mark Girand, Steven Schroth, Niels Westra Art Director: Miles Gilbert, Michael Paterson Director: Paul Bozymowski Click for full credits Click for all Cannes Lions winners
  • 16. Silver PR Watch the videoShave SutraBrand: Gillette Executive Creative Director: Rajdeepak DasAgency: BBDO, Mumbai Creative Director: Rajdeepak Das, Josy Paul, Rajesh SaathiIndustry: House, Garden & Pets Copywriter: Rajdeepak Das, JosyMedia: Promotion & Event Paul, Rajesh Saathi, Pashyn Sethna Art Director: Rajdeepak Das, Sagar Jadhav, Nawin Nandakumar, Manasi Sankhe, Sandeep Sawant Photography: Sandeep Barge Director: Rajesh Saathi Click for full credits Click for all Cannes Lions winners
  • 17. Silver PR Watch the videoUnderstanding Multiple SclerosisBrand: Gedeon RicherAgency: Hill & Knowlton, LevalloisIndustry: PharmaceuticalMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 18. Silver PR Watch the videoParallel LinesBrand: Philips Chief Creative Officer: Neil DawsonAgency: Onevoice, London (England) Creative Director: Chris Baylis Copywriter: Sam OliverIndustry: Electronics & Audio-Visual Art Director: Shishir PatelMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 19. Silver PR Watch the video2 Minute SilenceBrand: The Royal British Legion Creative Director: Joe SinclairAgency: Burson-Marsteller, London (England) Director: Matthew DonaldsonIndustry: Corporate self-promoMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 20. Silver PR Watch the videoSalute TrainerBrand: Japan Maritime Self-Defense Force Creative Director: Shota Hatanaka, KentaAgency: Hakuhodo, Tokyo Ikoma Copywriter: Kenta IkomaIndustry: Corporate self-promo Art Director: Junichi KurataMedia: Promotion & Event Photography: Hiroki Oguri Director: Yukako Nomura, Waki Rokutan Click for full credits Click for all Cannes Lions winners
  • 21. Silver PR Watch the videoSocialpeaceBrand: Rio De Janeiro State GovernmentAgency: FSB Comunicações, Rio de JaneiroIndustry: Corporate self-promoMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 22. Silver PR Watch the videoSilent National AnthemAgency: Mudra Communications, Mumbai Chief Creative Officer: Bobby Pawar Copywriter: Bobby PawarIndustry: Culture, Recreation & Sport Art Director: Deepak SinghMedia: Promotion & Event Director: Amit Sharma Click for full credits Click for all Cannes Lions winners
  • 23. Silver PR Watch the videoFake It AllAgency: Leo Burnett, Beirut Chief Creative Officer: Bechara Mouzannar Creative Director: Patrick Honein, AreejIndustry: Public interest & Non-profit Mahmoud, Tania SalehMedia: Promotion & Event Copywriter: Grace Kassab Art Director: Nayla Baaklini Click for full credits Click for all Cannes Lions winners
  • 24. Bronze
  • 25. Bronze PR Watch the videoAmerican RomBrand: Rom Executive Creative Director: CatalinAgency: McCann Erickson, Bucharest Dobre, Dinu Panescu Creative Director: Adrian BotanIndustry: Confectionery & Snacks Copywriter: Florin FloreaMedia: Promotion & Event Art Director: Andra Badea, IonutPublished: Nov., 2010 Cojocaru, Laurentiu Stere Click for full credits Click for all Cannes Lions winners
  • 26. Bronze PR Watch the videoA New WarriorBrand: Greenpeace Executive Creative Director: AlexandreAgency: DDB, Paris Hervé Copywriter: Olivier LefebvreIndustry: Public interest & Non-profit Art Director: Benjamin MarchalMedia: Promotion & Event Director: Ulysse Loreaux Click for full credits Click for all Cannes Lions winners
  • 27. Bronze PRDM50Brand: Dr. Martens Executive Creative Director: MarkAgency: exposure, London (England) Blenkinsop Creative Director: Tom PhilipsIndustry: Apparel, Clothing & Footwear Art Director: Brian ThomasMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 28. Bronze PR Watch the videoUnderheard in New YorkBrand: New York City Rescue Mission Creative Director: Zac Sax, JessicaAgency: BBH, New York City, NY Shriftman Art Director: Willy WangIndustry: Public interest & Non-profitMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 29. Bronze PR Watch the videoDM50Brand: Dr. Martens Executive Creative Director: MarkAgency: exposure, London (England) Blenkinsop Creative Director: Tom PhilipsIndustry: Apparel, Clothing & Footwear Art Director: Brian ThomasMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 30. Bronze PR Watch the videoThe MessiahBrand: adidas Executive Creative Director: Mark HunterAgency: TBWA, London (England) Director: Rohan Blair-Mangat, Chris Kelly, Luke TaylorIndustry: Apparel, Clothing & FootwearMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 31. Bronze PR Watch the videoDoktor ProktorBrand: Aschehoug Copywriter: Lars Joachim GrimstadAgency: TRY, Oslo Art Director: Egil PayIndustry: Media & PublishingMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 32. Bronze PR Watch the videoWomen For SaleBrand: Atzum Chief Creative Officer: Gideon AmichayAgency: Y&R, Tel-Aviv Executive Creative Director: Tzur Golan, Zeev RavidIndustry: Public interest & Non-profit Creative Director: Sagi Blumberg, RoyMedia: Promotion & Event Cohen, Yariv TwigPublished: Aug., 2010 Copywriter: Liron Ben-Yacov, Oren Meir, Sharon Refael Art Director: Gil Aviyam, Dan Kashani Photography: Eyal Nevo, Uriel Sinai Director: Roy Shalem Click for full credits Click for all Cannes Lions winners
  • 33. Bronze PR Watch the videoTokyo Marathon Special BananaBrand: Dole Copywriter: Mineko NakagawaAgency: Dentsu, Tokyo Director: Toshiki TakahashiIndustry: Industrial & AgriculturalMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 34. Bronze PR Watch the videoKlm SurpriseBrand: KLM Creative Director: Gaston SerpentiAgency: Boondoggle, Amsterdam Copywriter: Vincent Beijersbergen, Wesley VisserenIndustry: Transport & Tourism Art Director: Simon van OldenbeekMedia: Promotion & Event Click for full credits Click for all Cannes Lions winners
  • 35. Bronze PR Watch the videoWomen For SaleBrand: Atzum Chief Creative Officer: Gideon AmichayAgency: Y&R, Tel-Aviv Executive Creative Director: Tzur Golan, Zeev RavidIndustry: Public interest & Non-profit Creative Director: Sagi Blumberg, RoyMedia: Promotion & Event Cohen, Yariv TwigPublished: Aug., 2010 Copywriter: Liron Ben-Yacov, Oren Meir, Sharon Refael Art Director: Gil Aviyam, Dan Kashani Photography: Eyal Nevo, Uriel Sinai Director: Roy Shalem Click for full credits Click for all Cannes Lions winners
  • 36. Bronze PR Watch the videoInside OutBrand: Shangri La Hotels & Resorts Executive Creative Director: SandyAgency: Ogilvy, hongkong Chan, Simon Handford Creative Director: Pierre DesfretierIndustry: Transport & Tourism Copywriter: Kwei Chee Lam, EdgardMedia: Promotion & Event Montjean, Troy Sullivan Art Director: Pierre Desfretier, Genevieve Hardy Director: Bruno Aveillan Click for full credits Click for all Cannes Lions winners