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Gamification in market research

by Online Sales Account Strategist / Manager at Google on Apr 28, 2011

  • 30,295 views

A presentation made to inspire market researchers about gamification. ...

A presentation made to inspire market researchers about gamification.
What is gamification & what are some game dynamics (tactics) that we can use?
How could we use some on community research and how could we use others on survey research?

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http://www.portabilidade.net 3503
http://gameaccess.com 1300
http://www.insights-qualitativos.com 795
http://rwconnect.esomar.org 672
http://blog.vovici.com 453
http://paper.li 385
http://gamification.com 277
http://www.scoop.it 231
http://blog.insites.eu 161
http://www.greenbookblog.org 129
http://colectivoplanner.tumblr.com 116
http://tweetedtimes.com 85
http://we.talktochange.com 43
http://www.insites-consulting.com 27
http://us-w1.rockmelt.com 27
http://blog.contentmanagementconnection.com 23
http://weirdscience.tumblr.com 21
http://michaelbatistich.com 14
http://advanceinspiration.posterous.com 12
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http://eliasveris.tumblr.com 11
http://translate.googleusercontent.com 11
http://twitter.com 8
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http://wedev.talktochange.com 4
http://www.linkedin.com 4
https://twitter.com 4
http://a0.twimg.com 3
http://storify.com 3
http://www.gamifyconsultant.com 1
http://staging.insites.eu 1
https://si0.twimg.com 1
http://webcache.googleusercontent.com 1
http://michaelbatistich.tumblr.com 1
url_unknown 1
http://posterous.com 1
http://98.139.236.92 1
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19 of 9 previous next Post a comment

  • gerardolagos Gerardo Lagos, Founder at CIINCO :) Cool!! Elias, please sendme this presentation. lagos [dot] personal[at] gmail [dot]com

    Thanks a lot!
    2 years ago
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  • jmarkbangerter Mark Bangerter, Author at Zapsock FANTASTIC! 2 years ago
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  • fanminds Fanminds at Fanminds Great presentation! Also check out our presentation on gamification on http://www.slideshare.net/fanminds/110712-fanmindsslidesharexl 2 years ago
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  • dporto Dani Porto, Business and Marketing at Portabilidade.net games 2 years ago
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  • LeolovesSlideShare LeolovesSlideShare Cool! Deal! 2 years ago
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  • eliasveris Elias Veris, Online Sales Account Strategist / Manager at Google Promise, Leo. And if I suddenly break my word, stalk me on twitter and I'll send it to you. 2 years ago
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  • LeolovesSlideShare LeolovesSlideShare Very nice presentation! Can you promise me that you will leave this presentation online 4eva or give me a downloadable version? Good job!
    +<3
    2 years ago
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  • web2ologies AutoConversion at AutoConversion Yeh good stuff. I am a marketer and found it quite impacting. 2 years ago
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  • kvermassen Kevin Vermassen Very nice presentation. Even I like it and I'm no marketeer ;-) 2 years ago
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Gamification in market research Gamification in market research Presentation Transcript