1. Search Like a Pro
Lucy Gray • Tech Forum Chicago 2012
2. Google’s Mission
Billions of web pages
Billions of items becoming
To organize the world’s information
and make it universally accessible
3. A New Digital Divide
• Those who know how to “think” about search
vs. those don’t.
• Those who know how to validate soft
information vs. those don’t.
• Those who know where to ﬁnd information in
new “hot” channels vs. those don’t.
• Those who understand the current culture of
informal languages vs. those don’t
4. A New Digital Divide
• Those who know how to get information to
travel to them vs. those who still chase it.
• Those who have the knowledge and skills to
create and re-mix digital media vs. those who
• Those that understand that learning is a
continual process vs. those that view learning
-Helen Blowers, Columbus Metropolitan Library
5. Guiding Thoughts
• Search is the essential 21st century skill.
• The responsibility of teaching search to
kids lies within the entire school
• How can educators help students to
organize, access, and leverage their
collection of information in useful ways?
6. Did You Know?
Parisian Love Story
7. What’s Your Search Story?
8. Inside Web Search
9. A Google A Day
10. Chrome App
11. Search Stories
12. Search Education Hub
13. Dan Russell
14. Control + F
15. Organizing a Search
• What is it I’m looking for?
(think about common keywords)
• How would someone else talk about it?
(what words would they use? how would THEY describe it?)
• Which of those terms would be most common?
• Which of those terms would be very specialized to this topic?
• What kind of thing would make me happy?
(do I want a single web page, a deﬁnition, a collection, an
image.... or … ?)
20. Help & Resources
• Google Inside Search
• Google Search Basics
• Google Guide Quick Reference
• Google in Education Diigo Group
• Plan on learning new skills.
• Nothing stays constant on the web.
• Search engines are continually improving.
• New search tools are always being developed
• Make research to be a part of everything that you do in the
classroom. Teach and model this attitude to your students.
• Help students and colleagues develop a research stance
across content areas using News, Scholar, and Book Search.
• Encourage your school or district to adopt search tools and