Presentation of Europe Access

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  • Presentation of Europe Access

    1. 1. Your Business in Europe with Europe Access 06/06/09 Fast pass to the European Market a company
    2. 2. <ul><li>Why investing in Europe? </li></ul><ul><li>Penetrate the European Market : </li></ul><ul><ul><li>Many opportunities </li></ul></ul><ul><ul><li>Many options </li></ul></ul><ul><ul><li>Difficult to choose </li></ul></ul><ul><li>Europe Access value proposition </li></ul><ul><li>Our Team </li></ul>Agenda 06/06/09 Europe Access 2009 – All rights reserved
    3. 3. <ul><li>European Union 27: largest market now ! </li></ul><ul><li>GDP Comparison (2007) </li></ul><ul><li>European Union : 16,900 B$ </li></ul><ul><li>USA: 13,800 B$ </li></ul><ul><li>Japan: 4,300 B$ </li></ul><ul><li>China: 3,200 B$ </li></ul><ul><li>India: 1,100 B$ </li></ul>Why investing in Europe? 06/06/09 Europe Access 2009 – All rights reserved
    4. 4. Why investing in Europe? 06/06/09 <ul><li>European Enterprise landscape: world wide champions </li></ul><ul><ul><li>45 European companies in the Global 100 (2008) </li></ul></ul>06/06/09 Europe Access 2009 – All rights reserved
    5. 5. Why investing in Europe? 06/06/09 Europe Access 2009 – All rights reserved 06/06/09 <ul><li>Large untapped business opportunities: </li></ul><ul><li>New EU (European Union) members boost growth (massive European community funding) . </li></ul><ul><li>EU open to competition and innovative solutions. </li></ul><ul><li>Broad mid-sized manufacturing industry (mostly Germany, Italy and France) : Rapid decision makers. </li></ul><ul><li>Big budgets to improve EU members IT infrastructures (high speed internet, convergence, wireless networks, mobility, security… ) </li></ul>
    6. 6. <ul><li>Cultural differences ? </li></ul><ul><li>One market... but many countries, many cultures </li></ul><ul><li>Requires staff familiar with the domestic culture attitudes </li></ul><ul><li>Difficult to identify business opportunities and to adapt marketing positioning. </li></ul><ul><li>Need experience to recognize market differences (distribution mechanisms and behaviors) </li></ul><ul><li>Need the good connections in many countries (decisions makers in leading and emerging countries) </li></ul>Challenges to penetrate EU market 06/06/09 Europe Access 2009 – All rights reserved
    7. 7. <ul><li>Several options: </li></ul><ul><li>Trust internal resources (Do it Yourself) </li></ul><ul><li>Rely on corporate strategic alliance </li></ul><ul><li>Rely on a pan-European distributor </li></ul><ul><li>Build remote operations </li></ul><ul><li>Outsource remote operations: Europe Access </li></ul>Many ways to penetrate EU Market 06/06/09 Europe Access 2009 – All rights reserved
    8. 8. <ul><li>1- DIY: Do It Yourself : Internal resources ? </li></ul><ul><li>Find someone in your company with previous international experience </li></ul><ul><li>Potential legal issues (working permits) </li></ul><ul><li>Lack of presence: l imited local contacts </li></ul><ul><li>Bandwidth issues impacting speed to market </li></ul><ul><li>Low investment but low ROI </li></ul>Many ways to penetrate EU Market 06/06/09 Europe Access 2009 – All rights reserved
    9. 9. <ul><ul><li>2- Rely on corporate strategic alliance : Only OEM agreements can be efficient </li></ul></ul><ul><li>No real brand recognition </li></ul><ul><li>Depend on someone else strategy </li></ul><ul><li>Lot of work to set up an agreement (lawyers…) </li></ul><ul><li>Possible lock up for further expansion </li></ul><ul><li>ROI uncertain </li></ul>Many ways to penetrate EU Market 06/06/09 Europe Access 2009 – All rights reserved
    10. 10. <ul><ul><li>3-Rely on pan- European Distributors - who really succeeds that way ? </li></ul></ul><ul><ul><li>Hiden in a large portfolio </li></ul></ul><ul><ul><li>No real effort to promote your solutions </li></ul></ul><ul><ul><li>Often unconfortable with innovative technologies </li></ul></ul><ul><ul><li>No direct touch with enterprises clients </li></ul></ul><ul><ul><li>Real pan-european distributor...? </li></ul></ul><ul><ul><li>ROI very uncertain </li></ul></ul>Many ways to penetrate EU Market 06/06/09 Europe Access 2009 – All rights reserved
    11. 11. <ul><li>Contract a Headhunter for Europe </li></ul><ul><li>Hire a Regional Sales Director + a Pre-Sales Consultant </li></ul><ul><li>Set up the legal entity & contracts </li></ul><ul><li>Many travels to Europe </li></ul><ul><li>Establish a regional office </li></ul><ul><li>Have we mentionned prospects yet? </li></ul>Many ways to penetrate EU Market 06/06/09 4- Building remote operations 6+ months before getting an operational team up and running 12+ months before getting revenue Is it the more efficient way to market ? Europe Access 2009 – All rights reserved
    12. 12. Many ways to penetrate EU Market 06/06/09 The best route to Europe: Smart outsourcing with Europe Access model. Europe Access is your Staff Your products Our existing business contacts Europe Access is your operations team in Europe. 5- Outsourcing remote operations: Europe Access Europe Access 2009 – All rights reserved
    13. 13. What we do <ul><ul><li>1:We stand as your European Regional Director </li></ul></ul><ul><ul><ul><li>Europe Access staff works as the vendor’s extended team </li></ul></ul></ul><ul><ul><ul><ul><li>A ll communications supports at your company name (Business cards, email...) -> We build your brand recognition </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Fully aligned business objectives between your High tech company and Europe Access -> Well sell to your customers </li></ul></ul></ul></ul><ul><ul><ul><li>We offer a comprehensive Management visibility: </li></ul></ul></ul><ul><ul><ul><ul><li>Follow up with your CRM tools -> You have entire control </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Reporting , Quaterly business Review -> Your investment is fully efficient </li></ul></ul></ul></ul><ul><ul><ul><ul><li>No lock up, easy exit -> You can change when you want </li></ul></ul></ul></ul>Europe Access 2009 – All rights reserved Our commitment combines short-term flexibility with lower cost, low risk and flexible strategic exit options. 06/06/09
    14. 14. <ul><ul><li>2:We provide a direct touch with large Enterprise in almost all European countries </li></ul></ul>What we do Europe Access 2009 – All rights reserved <ul><ul><li>Large global 500 accounts, services providers, governements </li></ul></ul><ul><ul><li>Leading and emerging European countries </li></ul></ul>06/06/09
    15. 15. <ul><ul><li>3:We build your European Channel </li></ul></ul>What we do Europe Access 2009 – All rights reserved <ul><ul><li>Distributors </li></ul></ul><ul><ul><li>Value Added Reselers </li></ul></ul><ul><ul><li>IT Services companies... </li></ul></ul>06/06/09
    16. 16. <ul><ul><li>4:We are a Business accelerator: Need IT ecosystems </li></ul></ul><ul><ul><ul><li>Gain access to higher level business executives by participating in a High Tech solution portfolio: Real synergies between ecosystems </li></ul></ul></ul>What we do Europe Access 2009 – All rights reserved 06/06/09 US High tech vendors European IT Services companies , Consultants European Channel: Distributor, VAR, SI Virtualization Security Networking & Convergence Green IT Innovative Solutions: NeedIT ecosystem Europe access: Your European Operations European Enterprise / Service Providers
    17. 17. <ul><li>Europe Access: </li></ul><ul><li>Shared European Regional Director </li></ul><ul><li>Dedicated Sales Manager </li></ul><ul><li>Shared or dedicated Pre-sales & support Engineer </li></ul>Core benefits 06/06/09 Dramatically reduce the operation cost Europe Access 2009 – All rights reserved Cost 60% less than building your own operation
    18. 18. <ul><li>Reduce time to market </li></ul><ul><li>Focus on business, not on HR, legal and logistics. </li></ul><ul><li>Faster time-to-market: access to Top account from Day 1. </li></ul><ul><ul><li>Connect into existing networks and proven partnerships. </li></ul></ul><ul><ul><li>Leverage channel partners as soon as the first Enterprise references are established </li></ul></ul>Core Benefits 06/06/09 Europe Access 2009 – All rights reserved
    19. 19. <ul><li>Increase Flexibility </li></ul><ul><li>Find a customized solution that fits your immediate needs </li></ul><ul><li>On a temporary or a long-term basis </li></ul><ul><li>Review and adjust your investment as your business grows </li></ul><ul><li>No lock up </li></ul>Core benefits Europe Access 2009 – All rights reserved 06/06/09
    20. 20. <ul><li>Reduce risk </li></ul><ul><li>Immediate knowledge of your targeted IT market </li></ul><ul><li>Reduce and control the necessary budget with clear milestones </li></ul><ul><li>Traditional channel partners won’t invest before you get your first references </li></ul><ul><li>Don’t miss your first market entry ! </li></ul><ul><li>Don’t take a chance in a market your are not familiar with (cultural differences, language, …) </li></ul>Core benefits Europe Access 2009 – All rights reserved 06/06/09
    21. 21. Europe Access management team Europe Access 2009 – All rights reserved <ul><li>A seasoned management team with 15 to 20+ years of experience . </li></ul><ul><li>Based in Europe </li></ul><ul><ul><li>Thierry Guenoun, CEO </li></ul></ul><ul><ul><ul><li>Expert in launching High tech companies in Europe, extensive track record in Business Development in EMEA : Ascend, Nortel, Sonus, Juniper/Netscreen… </li></ul></ul></ul><ul><ul><ul><li>Former European Regional Director for Nominum </li></ul></ul></ul><ul><ul><li>Eric Leblanc, Managing Director </li></ul></ul><ul><ul><ul><li>Expert in launching High tech companies in Europe, extensive track record in Business Development in EMEA: Interliant, Radware, 3Com… </li></ul></ul></ul><ul><ul><ul><li>Former Regional Director for Packeteer </li></ul></ul></ul><ul><li>Based in the US </li></ul><ul><ul><li>Pierre Vacherand, VP Business Development </li></ul></ul><ul><ul><ul><li>Entrepreneur and former CEO of Ascom Adilan in Europe </li></ul></ul></ul><ul><ul><ul><li>Extensive track record in Business Development with Global 500 enterprise </li></ul></ul></ul><ul><ul><li>Alain Baritault, Business Advisor </li></ul></ul><ul><ul><ul><li>High tech columnist </li></ul></ul></ul><ul><ul><ul><li>Advisor for Government and Enterprise in Europe </li></ul></ul></ul>06/06/09
    22. 22. Europe Access Experience Europe Access 2009 – All rights reserved <ul><li>Experts in IT Sales Execution: </li></ul><ul><ul><li>Team of business experts </li></ul></ul><ul><ul><li>Committed </li></ul></ul><ul><ul><li>Result oriented </li></ul></ul><ul><ul><li>Immediately operational </li></ul></ul><ul><li>Proven track record in driving operations over EMEA : </li></ul><ul><ul><li>Start ups (Aerohive, Nevis Networks, Packet Design...) </li></ul></ul><ul><ul><li>Leading vendors (Nominum, Juniper, Packeteer, Netscreen, Sonus, Lucent, Ascend, Interliant, 3Com...) </li></ul></ul><ul><li>Established and trusted business relationships: </li></ul><ul><ul><li>Experience and references with the largest European enterprises (Total, EDF, CNP, Arcelor, Unicredit, Danone, LVMH...) and with mid-size business as well. </li></ul></ul><ul><ul><li>European channels of VARs, resellers, Software Houses... </li></ul></ul>06/06/09
    23. 23. <ul><li>Expand your customer base in Europe with a proven effectiveness </li></ul><ul><li>REVENUE AND REFERENCES : We are the right arm for innovative technology companies willing to open new markets and get their first business and references. </li></ul><ul><li>LOWER and CONTROLED COSTS : Our business model offers significant benefits and advantages in terms of lower and controlled costs. </li></ul><ul><li>TIME TO MARKET : Our partnerships model will always offer faster time-to-market and greater efficiency than any other models. </li></ul><ul><li>ABILITY TO EXECUTE : Our main differentiators lie in the experience, quality and seniority of our team and the entrepreneurial spirit of our business model able to rapidly building a mutual success. </li></ul>To summarize Europe Access 2009 – All rights reserved 06/06/09
    24. 24. Thank you Contact USA : Pierre Vacherand [email_address] Phone: +1 650-238-4429 06/06/09 Europe Access offices: 303 Twin Dolphin Drive. Suite 600 Redwood City, CA 94065 USA 121 rue d’Aguesseau 92100 Boulogne France www.europeaccess.eu www.needit.eu Fast pass to the European Market Europe Access 2009 – All rights reserved

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