eZ- Xpo - All-in-1 Virtual Event with Marketing Automation

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Are you looking for a cost-effective way to deliver trade show, conferences, expo for showcase?

Are you looking for integrated marketing automation system with your trade show?

eZ-Xpo is a revolutionary new approach to virtual events and virtual tradeshows. It is the only virtual event platform that automatically integrates with built-in marketing campaigns, and follows up with every prospect during the virtual event and after the event.

eZ-Xpo goes beyond traditional trade show and virtual event tools by harnessing the power of the Internet, proven best of class marketing automation technologies (i.e., eZ-Contact and eZ-Web Meeting) and making everything available to you in an integrated and intuitive online interface.

With affordable and flexible price points, eZ-Xpo’s software-as-a-service model can dramatically reduce travel time and related costs, in addition to making the world a greener place to live. By using our privately branded virtual events, eZ-Xpo enables organizations to cost-effectively communicate with their worldwide communities for qualified lead generation, peer-to-peer networking, training, internal and external communications, as well as generate new online revenue opportunities.

Please contact us for a FREE consultation or demo at sales@eZ-Xpo.com.

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  • Hi, this is Matt Fok, I am the founder and CEO of eZ-XPO.com. In the next 15 minutes, I am going to show you how you can leverage eZ-XPO to turnaround your business for more sales, and profits with less cost and time. Let me quickly introduce myself. I am also a Small Business owner like you; constantly looking for more cost-effective ways to generate qualified leads with lower costs and less time. With combined experience of over 20 years in technology experience on marketing automation, and lead generation technologies, my development team has developed a breakthrough technology that can unlock the key to the lead generation challenge. Or Hi, this is XXXXX, I am XXXX. In the next 15 minutes, I am going to show you how you can leverage eZ-XPO to turnaround your business for more sales, and profits with less cost and time. “ Let me quickly introduce myself. I am also a Small Business owner like you; constantly looking for more cost-effective ways to generate qualified leads with lower costs and less time. We have discovered a breakthrough technology that that can unlock the key to the lead generation challenge.”
  • Let’s look at today and tomorrow challenges. Are you looking for more cost-effective way to acquire qualified prospects? Are you looking for better ways to improve your sales closure rates with less costs and time in today’s down economy? The bottom-line here is that you need a cost-effective way to acquire new customer and retain them. If yes to any of the above, then you should be excited to learn more about eZ-XPO – the ultimate lead generation secret weapon.
  • Let’s look at the traditional lead generation methods. Most of these methods are slow and expensive with average lead cost over $332 per lead. In order to expedite your sales funnel and close more sales faster, you will need to adapt better think-outside-the-box cost-effective technologies.
  • Let’s look at the online lead generation methods. Google Adword has been the leading edge online advertising tool using Google search. Although, you can target the right traffic to your web site, this method has become quite costly and complicated with costs ranging from 50 cents to over $10 per lead. Even if you get the targeted traffic, you still DO NOT get the contact information instantly. For other online marketing approaches such as articles, video marketing, and social networking, they are quite time consuming and require constant new fresh content. The real practical questions to ask is “Do you have the time to spend on social networking and the time to constantly create new fresh content”? All these approaches give you traffic; but not actual prospect contact information.
  • The biggest problem with trade shows is follow-up. Over 80% of leads go to the trash can.
  • According to industry market research, over 70% of prospects need on-going nurturing with better education on products and services before making a buying decision. Over 80% of leads do NOT get followed up by sales. This is like throwing money into the trash can.
  • So, who is eZ-Xpo? eZ-Xpo is a leading edge global technology company committed to deliver a revolutionary new approach to virtual events and virtual tradeshows. It is the only virtual event platform that automatically integrates with built-in marketing campaign, and follow-up system with every prospect during the virtual event and after the event. We specifically target 3 groups of customers – start-up/entrepreneurs, professionals, and small to medium-sized companies.
  • For those of you who may not be familiar with virtual event. According to the wikipedia, a virtual event is online environment that goes live and stays live online for a limited period of time with capabilities of sharing information live, and on-demand. We disagree with this definition because buyer requires on-going nurturing and education on product and service. It takes more than one week or two week to close a sale. It is the same reason why eZ-Xpo is unique by offering on-going lead nurturing program with every prospect 24/7 and 365 days a year.
  • The virtual event market potential is HUGE with over $19 billion and growing a compounded annual growth rate of 56%. You can be the 1 st mover advantage capitalizing on this huge market growth to capture your new customers.
  • This table clearly shows how eZ-Xpo offers a unique competitive advantage over traditional trade shows, and virtual events. With eZ-Xpo, you can easily and quickly launch a virtual expo in days instead of weeks or months. With eZ-Xpo, you can offer both live, on-demand, and on-going virtual expos 24/7 and 365 days a year. Finally, it is the overall integrated marketing automation system that eZ-Xpo can help you to capture qualified leads, and follow-up with every prospect for high sales conversion. eZ-Xpo is definitely your secret weapon for today’s down economy.
  • eZ-Xpo is the ultimate all-in-1 platform for your business ranging from marketing, sales, and training. You can leverage eZ-Xpo to run your business without even having a web site since everything is integrated on one single platform.
  • Let’s drill down how eZ-Xpo all-in-1 marketing automation works: eZ-Xpo will capture qualified leads and send them to every exhibitor before, during, and after the event. The system will launch email marketing campaign to follow-up every prospect with more valuable information on the product and services. Finally, eZ-xpo will help sales force to focus on the best buyer candidate based on the online marketing intelligence from each virtual booth event
  • How much does eZ-Xpo cost??? If you were to build all the integrated component of the system, it will cost you thousands of dollar for endless months to develop. Since eZ-xpo is built based on proven best of class technologies and integrated system, you will only pay a fraction of the total costs with competitive affordable pricing. With the average industry trade show cost of over $5000 per each booth in trade show, you only pay a fraction of the costs with more functionality with unlimited exposure to on-going virtual expos.
  • Here are some frequent asked questions: We leverage targeted network traffic from hosting organizers, exhibitors, speakers, non-profit organizations, and other local partners network across inter-cities, states, and countries. In addition, we leveraging press release, & social networking media with specific focus on the expo. leveraging local partners network across inter-cities, states, and countries. Finally, eZ-xpo is NOT just one week event; but an on-going network where we have customers and prospects participating on a daily basis. This clearly set us apart from the traditional virtual and traditional tradeshow. eZ-Xpo is NOT just for one week event; but a network of ON-GOING virtual expos working together to collaborate and leverage each other's network traffic for better qualified leads. This clearly set ourselves apart from other virtual events and traditional tradeshows.
  • What specific deliverables or features will exhibitor get from eZ-Xpo? Every exhibitor will get a virtual booth where you can instantly conduct live chat or live webinar with every prospect coming to your booth. In addition, you can conduct online survey and polling on your product or service. Every exhibitor will get qualified leads with contact information before, during, and after each virtual expo. You also get to participate in on-going monthly virtual expo for more qualified leads. Finally, you will get the most important online marketing intelligence to target your ideal prospect for your salesforce so that you can shorten your sales cycle and increase more sales conversion.
  • What specific deliverables or features will sponsor get from eZ-Xpo? In addition to all the exhibitor’s features, every hosting sponsor will also get live speaking and live product demo opportunities? Every sponsor will get complimentary on-demand training portal for online course. Every hosting sponsor will get the most exposures from home page, banner, and exhibition hall. Finally, besides getting the virtual booth marketing intelligence, every hosting sponsor will also get the top three online marketing intelligence categories of the overall virtual expo.
  • What specific deliverables will attendees get from eZ-Xpo? Every attendee will get think-outside-the-box insights & knowledge from each virtual expo from top gurus, coaches, and experts. In addition, you will get unlimited potential for network opportunities as well as career opportunities. For those who are uncertain for your career or future business opportunities, this is an opportunity for you to think-outside-the-box for untapped unlimited potential. You will get free bonuses such as free ebooks, online courses, and online tools. You can win big prize from the show as well. Finally, you will be able to participate in any on-going future events with special discounts.
  • Now, you have discovered the 1 st industry ultimate lead generation secret weapon to boost your business for more sales, and higher ROI. If you want to get immediate results, please take action now and join the next Virtual Expo. We have two exciting eZ-Xpo in July. Join local organizers/sponsors for the next eZ-XPO! eZ-Xpo – Think-Outside-The-Box Expo Hosted by MoneyPhysicians.com at NYC http:// www.smallbusinessxpo.com or Contact Erick Alexander at (212) 901-8591 Ext 921 or [email_address] eZ-Xpo – Career-Xpo.com Hosted by Global Protection Network http://www.career-xpo.com or Contact Chris Shawe at (212) 203-0247 or [email_address] Join eZ-Xpo as a hosting organizer Contact Matt Fok at [email_address] or 415-287-3818
  • Finally, let’s think outside the box and turn eZ-Xpo as your ultimate secret weapon to boost sales against your competitors worldwide!
  • eZ- Xpo - All-in-1 Virtual Event with Marketing Automation

    1. 1. eZ-XPO – the Ultimate Lead Generation Secret Weapon eZ-XPO – Virtual Expo Made Easy
    2. 2. Today & Tomorrow’s Challenges
    3. 3. What are the Current Lead Generation Methods? <ul><ul><li>Expensive & Slow </li></ul></ul>Average Outbound Lead -$332 per Lead Source: State of Inbound Marketing Report - http:// bit.ly/aewfHr <ul><li>Traditional </li></ul><ul><ul><li>Cold Calling </li></ul></ul><ul><ul><li>Networking and Referrals </li></ul></ul><ul><ul><li>Traditional trade show </li></ul></ul><ul><ul><li>Newspaper </li></ul></ul><ul><ul><li>Radio </li></ul></ul>
    4. 4. What are the Current Lead Generation Methods? Time Consuming & Complicated Average Inbound Lead -$133 per Lead <ul><li>Online </li></ul><ul><ul><li>Banner </li></ul></ul><ul><ul><li>Google Adwords </li></ul></ul><ul><ul><li>Online Directory </li></ul></ul><ul><ul><li>SEO </li></ul></ul><ul><ul><li>Video Marketing </li></ul></ul><ul><ul><li>Article Marketing </li></ul></ul><ul><ul><li>Social Networking </li></ul></ul>
    5. 5. Traditional Trade Show Over 80% of Leads Not Followed Up!
    6. 6. Marketing’s Missed Opportunity <ul><li>82.5% are ready to buy or will buy </li></ul><ul><li>70% are long-term opportunities requires nurturing </li></ul>Source: MarketingSherpa
    7. 7. <ul><li>A global technology company delivering the 1 st industry cost-effective All-in-1 Virtual Expo with Live, On-Demand Marketing Automation 24/7: </li></ul><ul><ul><li>Start-ups/Entrepreneurs </li></ul></ul><ul><ul><li>Professionals </li></ul></ul><ul><ul><li>Small to Medium-sized companies </li></ul></ul>Who is eZ-XPO? http://www.eZ-XPO.com
    8. 8. What is Virtual Event or Expo? <ul><li>A virtual tradeshow , often called a virtual tradefair ,or a virtual event , is an online environment, that goes live and stays live online for a limited period of time , often with the expectation that several like-minded participants will be available online for brief spells of time, allowing them to connect with one another without travel, via the Internet , no matter where they are located geographically, to exchange valuable information . </li></ul><ul><li>Source: http://en.wikipedia.org/wiki/Virtual_tradeshow </li></ul>
    9. 9. Virtual Event Market Potential The virtual conference and trade show market has more than doubled in a year from 2008 to 2009 and we expect a compound annual growth rate of 56% through 2015.
    10. 10. eZ-XPO Unique Competitive Difference FeaturesEvent Platform Traditional Tradeshow Virtual Tradeshow eZ-XPO On-Demand Access NO Launch in Minutes NO Tracking & Reporting NO Live chat, audio, video NO Email marketing campaign , follow-up, voice broadcasting NO NO Integrated with YouTube, Survey, Polling, RSS, Billboard, Blog NO NO 24/7 Virtual Smart Sales Agent NO NO On-going showcases NO NO Unlimited Costs & time Very Expensive Still Expensive Low Cost & Fast
    11. 11. eZ-Xpo All-in-1Platform for Your Business eZ-XPO Integrating Virtual Expo into Marketing Automation Marketing Manager eZ-Contact eZ-Web Meeting Sales Manager Sales Rep Support Manager Training Manager Customers Trainer Partners SINGLE DATA SOURCE
    12. 12. How eZ-XPO Marketing Automation Works <ul><li>Lead Nurturing 24/7 </li></ul><ul><li>On-going follow-up before, </li></ul><ul><li>during, and after each Virtual </li></ul><ul><li>Expo with Pre-programmed </li></ul><ul><li>email marketing campaign 2 </li></ul><ul><li>Conduct survey and polling for </li></ul><ul><li>customer feedback </li></ul><ul><li>Offer free online courses </li></ul><ul><li>Timely, Personal communication by prospect profile and interest </li></ul>“ Multi-Cloud&quot; Marketing Easily track any campaign Start customer conversations anywhere <ul><li>Respond & Interact </li></ul><ul><li>Virtual Booth at eZ-XPO </li></ul><ul><li>Auto-response emails 2 </li></ul><ul><li>Live chat/promos </li></ul><ul><li>Launch webinar 1 </li></ul><ul><li>Virtual Smart Agent </li></ul><ul><li>Continue the conversation on your virtual booth </li></ul><ul><li>Lead Routing </li></ul><ul><li>Real-time alerts </li></ul><ul><li>“ No wait” conversions </li></ul><ul><li>Right-time connections, Informed follow-up </li></ul>Capture Nurture Lead Close Sales Showcase Note 1: eZ-Web Meeting Note 2: eZ-Contact
    13. 13. eZ-XPO Affordable Pricing FeaturesPlan Start-up SMB Enterprise Live & On-Demand Access Online training & certification Virtual Booth Marketing Intelligence Live chat, audio, video, Integrated w YouTube, Survey, Polling, RSS, Blog On-going showcases & Follow-up Email marketing campaign and follow-up NO Early-Bird lead generation before event NO NO Marketing Intelligence of Top 3 Categories NO NO Pre-Launch Monthly Pricing exhibitors (subject to change) $49.95 $99.95 $299.95
    14. 14. FAQ – Frequent Asked Questions <ul><li>How do you generate traffic for the expo ? </li></ul><ul><ul><li>Leveraging targeted networked traffic from </li></ul></ul><ul><ul><ul><li>Hosting organizers </li></ul></ul></ul><ul><ul><ul><li>Exhibitors </li></ul></ul></ul><ul><ul><ul><li>Speakers </li></ul></ul></ul><ul><ul><ul><li>Non-profit organizations </li></ul></ul></ul><ul><ul><li>Leveraging press release, and social networking media with specific focus on the expo </li></ul></ul><ul><ul><li>Leveraging local partner networks across inner-cities, states, and countries </li></ul></ul><ul><ul><li>Invitation to trade show attendees </li></ul></ul>
    15. 15. FAQ – Frequent Asked Questions <ul><li>What specific deliverables & features will exhibitor get from eZ-Xpo? </li></ul><ul><ul><li>Virtual Booth </li></ul></ul><ul><ul><ul><li>Instant live Chat with your prospect </li></ul></ul></ul><ul><ul><ul><li>Instant live webinar </li></ul></ul></ul><ul><ul><ul><li>Instant survey and polling on your product </li></ul></ul></ul><ul><ul><li>Instant qualified leads before, during, and after each virtual expo </li></ul></ul><ul><ul><li>On-going participation to monthly virtual expo </li></ul></ul><ul><ul><li>Marketing Intelligence on your best prospects </li></ul></ul>
    16. 16. FAQ – Frequent Asked Questions <ul><li>What specific deliverables & features will sponsor get from eZ-Xpo? </li></ul><ul><ul><li>All Exhibitor’s features </li></ul></ul><ul><ul><li>Marketing Intelligence on your best prospects </li></ul></ul><ul><ul><li>Live speaking opportunities </li></ul></ul><ul><ul><li>Live product demos </li></ul></ul><ul><ul><li>On-demand Training opportunities </li></ul></ul><ul><ul><li>Home page banner and exposure </li></ul></ul><ul><ul><li>Top exposure in every exhibition hall </li></ul></ul>
    17. 17. FAQ – Frequent Asked Questions <ul><li>What specific deliverables will attendees get from eZ-Xpo? </li></ul><ul><ul><li>Think-outside-the-box Insights & Knowledge </li></ul></ul><ul><ul><li>Networking Opportunities </li></ul></ul><ul><ul><li>Career Opportunities </li></ul></ul><ul><ul><li>Free tools </li></ul></ul><ul><ul><li>Free ebooks </li></ul></ul><ul><ul><li>Free online course </li></ul></ul><ul><ul><li>Discount for future events </li></ul></ul><ul><ul><li>Contest Participation </li></ul></ul>
    18. 18. eZ-XPO Action Plan <ul><li>Join local organizers/sponsors for the next eZ-XPO! </li></ul><ul><ul><li>eZ-Xpo – Think-Outside-The-Box Expo Hosted by MoneyPhysicians.com at NYC </li></ul></ul><ul><ul><ul><li>http:// www.smallbusinessxpo.com or </li></ul></ul></ul><ul><ul><ul><li>Contact Erick Alexander at (516) 303-1020 Ext 921 or [email_address] </li></ul></ul></ul><ul><ul><li>eZ-Xpo – Career-Xpo.com Hosted by Global Protection Network </li></ul></ul><ul><ul><ul><li>http://www.career-xpo.com or </li></ul></ul></ul><ul><ul><ul><li>Contact Chris Shawe at (212) 203-0247 or [email_address] </li></ul></ul></ul><ul><li>Join eZ-Xpo as a hosting organizer </li></ul><ul><ul><li>Contact Matt Fok at [email_address] or 415-287-3818 </li></ul></ul>
    19. 19. eZ-Xpo - Think-Outside-the-Box Action Now <ul><li>Contact Matt Fok via mfok@elearningzoom.com </li></ul>Think-Outside-the-Box Turn eZ-XPO as Your $ecret Weapon to Boost $ales Against Your Competitors Worldwide”

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