AUC - Media Convergence form the Perspective of an Educator

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Entrepreneurship Empowerment Symposium, Session 04: Media Convergence form the Perspective of an Educator by Naila hamdy, Professor, Journalism & Mass Communication, AUC

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AUC - Media Convergence form the Perspective of an Educator

  1. 1. Media Convergence from the Perspective of an Educator Naila Hamdy, PhD Department of Journalism and Mass Communication The American University in Cairo, Egypt November, 2010
  2. 2. Media Convergence from the Perspective of an Educator  Egyptian Youth are involved in what is being referred to as the participatory cultures.  Egyptians are online, connected on Facebook, Tweeting, Mashing, Digging and Sharing. Watching, broadcasting, You tubing and Flickering, commenting and posting.
  3. 3. Media Convergence from the Perspective of an Educator  Who can access this global culture? Anyone with an internet connection and a mobile phone. It has low barriers to creative expression, civic engagement and political participation.
  4. 4. Media Convergence from the Perspective of an Educator  Affiliations: formal and informal memberships, in online communities.  Expressions: Producing creative forms.  Collaborative Problem Solving: Formal and informal teams  Circulations: Shaping the flow of media  Global Interaction: circulated, shared, moved, archived, annotated, commented on, mashed, repurposed, consumed and re- circulated, globally.
  5. 5. Media Convergence from the Perspective of an Educator  So why should educators and/or policy makers care? Because our youth are already engaged.
  6. 6. Media Convergence from the Perspective of an Educator  What can educators do? Teach skills needed for full participation. Teach new media literacy. Socialize them into ethical standards.
  7. 7. Student Tweeting
  8. 8. Student Photo Gallery
  9. 9. Student Blogging
  10. 10. Student Facebook Group
  11. 11. Student Web Page
  12. 12. Media Convergence from the Perspective of an Educator Skills Needed:  Show them how to become media creators.  Give them the confidence to join the culture.  Let them become empowered.
  13. 13. Media Convergence from the Perspective of an Educator Media literacy:  Enable them to analyze, evaluate create and disseminate messages in a wide variety of media modes, genres and forms by thinking critically.
  14. 14. Media Convergence from the Perspective of an Educator Ethics:  Teach skills needed to negotiate between conflicting opinions and values of diverse internet communities.  Teach them to recognize that the choices they make as participants can have impact on others.
  15. 15. Members of the Participatory Culture
  16. 16. Media Convergence from the Perspective of an Educator  Conclusion: Educators and policy makers need to work together to educate our youth helping them become full and ethical participants of this new global culture.

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