Dual Coding Theory E Langhorst

  • 2,974 views
Uploaded on

 

More in: Education , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
2,974
On Slideshare
0
From Embeds
0
Number of Embeds
1

Actions

Shares
Downloads
116
Comments
0
Likes
1

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Allan Paivio and Dual Coding Theory Eric Langhorst – Walden University – EdD Student – September 2009 EDUC – 8140 – 7 - “Leadership for Today’s Schools” Instructor – Jerita Whaley
  • 2. Allan Paivio
    • Born December 1, 1941
    • Professor of Psychology at University of Western Ontario
    • Author of Dual Coding Theory
  • 3. Origins of Theory
    • Paivio had subjects recall a list of words and a list of pictures
    • Pictures and words were recalled in a different order
    • Theory we process information in two separate channels
  • 4. Audio Channel Visual Channel
  • 5. Dual Coding Theory
    • Theory of cognition which states both visual and verbal information is processed separately
  • 6. Example
    • Watching a television show with video footage of a rainforest while describing how the ecosystem works
  • 7. Anderson & Bower (1973)
    • Verbal information can be enhanced when paired with a visual image, real or imagined.
  • 8. Stone & Glock (1981)
    • College students were given written assembly instruction
    • Fewer errors when shown pictures with text
  • 9. Levie & Lentz (1982)
    • Children learned more from text that was presented with illustrations
    • Learning increased by one-third with illustrations
  • 10. Mayer & Sims (1994)
    • Multimedia can be effective when used for education but only if used in appropriate ways
    OR X
  • 11. Idea #1
    • Use words and pictures rather than just words alone
    TEXT
  • 12. Idea #2
    • Present pictures and corresponding words or narrations close together in space or time
    TEXT TEXT TEXT TEXT TEXT
  • 13. Idea #3
    • Minimize irrelevant details
    • only display the most important information
  • 14. Idea #4
    • Present words as speech rather than on-screen text
  • 15. Implications
    • Incorporating the dual coding theory with the proper technology can make the educational process more powerful
  • 16. References
    • Anderson, J. R., & Bower, G. H. (1973). Human associative memory. Washington, DC: Winston.
    • Levie, W. H., & Lentz, R. (1982). Effects of text illustrations: A review of research. Educational Communication and Technology Journal, 26 , 233-243.
    • Mayer, R. E., & Sims, V.K. (1994). For whom is a picture worth a thousand words? Extensions of a dual-coding theory of multimedia learning. Journal of Educational Psychology, 86 (3), 389-401.
    • Paivio, A. (1991). Dual coding theory: Retrospect and current status. Canadian Journal of Psychology, 45 , 255-287.
    • Stone, D., & Glock, M. (1981). How do young adults read directions with and without pictures? Journal of Educational Psychology, 73 , 419-426.