Image Products Of Interest


Published on

Published in: Technology, Business
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Image Products Of Interest

  1. 1. Elaine Potter Initial Research Report 0643408
  2. 2. Introduction From time spent on Co-op in a computer peripherals and universal remote control company, and from my own user habits when working in an unstructured environment when navigating through a laptop or television a number of pain points became apparent. The following research was done to investigate all problem areas and to find a product concept emerging from the results.
  3. 3. Secondary Research Methods and Results
  4. 4. Design for pleasure (Book review) <ul><li>Jordan, P.W, (2000) Design for pleasure, USA and Canada ,Taylor and Francis. </li></ul><ul><li>How people can form a bond with a piece of technology. </li></ul><ul><li>Maslows Hierarchy of Needs. </li></ul><ul><li>Goes through products of interest to this project and how they are approached in the design process and if and why they were successful. </li></ul>
  5. 5. Maslow’s Hierarchy of Needs Physiological Safety Social Esteem Self-actualization Have product instil self confidence and Pride Aid the activity of social networking and not alienate the user when in use The basic functions can be done easily and intuitively Be made of good quality materials Let the user utilise their product to the max of their ability
  6. 6. Existing Products of Interest
  7. 7. Learning by Toying Lecture by Professor Sudarshan Khanna. In relation to my FYP I think now more than before that the option of further customisation is important to the product I will end up designing. People have more of a connection with something that they have had some part in creating. It is possible for a person to feel a connection to a piece of technology when they have helped shape form it in some way. Plus any sort of product that incorporates any element of play will, as a by-product, lead to a much more enjoyable and engaging product.
  8. 8. Summary Of Secondary Research <ul><li>Design for Pleasure </li></ul><ul><ul><li>Similar products </li></ul></ul><ul><ul><li>The different pleasure sensors </li></ul></ul><ul><ul><li>Maslow’s Hierarchy of Needs </li></ul></ul><ul><li>Existing products </li></ul><ul><ul><li>Brainstorming </li></ul></ul><ul><ul><li>Amazon reviews </li></ul></ul><ul><ul><li>Peoples opinions </li></ul></ul><ul><li>Learning by Toying </li></ul><ul><ul><li>Make the product feel more personalised and unique </li></ul></ul><ul><ul><li>Create a bond with the customer </li></ul></ul><ul><ul><li>More enjoyable </li></ul></ul>
  9. 9. Primary Research <ul><li>Logitech </li></ul><ul><li>Brainstorms </li></ul><ul><li>Observations </li></ul><ul><li>User trials </li></ul><ul><li>Personality Profiling </li></ul><ul><li>Style analysis </li></ul>
  10. 10. Past Information gathered whilst at Logitech. Pain-points identified at Logitech from people in different departments such as: Engineers, marketing and Design. <ul><li>Unstructured environments </li></ul><ul><ul><li>Uneven tracking surfaces </li></ul></ul><ul><li>Portability </li></ul><ul><ul><li>Light and small </li></ul></ul><ul><li>Customisation </li></ul><ul><ul><li>Different user requirements and preferences </li></ul></ul><ul><li>Fashion </li></ul><ul><li>Colour </li></ul><ul><ul><li>Design for postponement </li></ul></ul>
  11. 11. Brainstorming This time was spent to further define the project problem statement and also it proved invaluable to getting fresh view points and altering direction when undertaking research. From the results of Brainstorming it was clearer to prioritise areas of interest.
  12. 12. Observations This stage of research to see what devices people commonly used and how they used them. <ul><li>The control devices that were observed and documented included the following: </li></ul><ul><li>Mobile phones </li></ul><ul><ul><ul><ul><li>Both “normal” keypad and touch-screen </li></ul></ul></ul></ul><ul><li>Remote controls </li></ul><ul><li>Computer mice </li></ul><ul><li>Games controllers </li></ul><ul><li>Scroll pad on laptop </li></ul>
  13. 13. Sample Observations
  14. 14. Questionnaires <ul><li>The questionnaire was used to gather some facts to back up thoughts that were expressed in the initial brainstorming and secondary research stage. </li></ul><ul><li>Some of these facts that had yet to backed up were: </li></ul><ul><li>That the majority of people would watch television on the internet, </li></ul><ul><li>and that people use their laptop away from the traditional desk. </li></ul>
  15. 15. Results of Questionnaire Do you use your laptop in the following positions? * Note nobody said no to watching television on the internet.
  16. 16. Results of Questionnaire
  17. 17. User Trials One device that can solve a lot of problems (but could do with a lot of improvements also) is the Logitech diNovo Mini, this is marketed as a “Palm-sized keyboard with a media remote and Clickpad) <ul><li>To understand how people interacted with this a user group of 10 basic users in their early twenties was chosen to carry out a user test. </li></ul><ul><li>To gather information from the user test pictures and videos were taken , observation was used also the users were asked to write down some feedback at the end of their time using the device. </li></ul><ul><li>Vox was used to gain written feedback. </li></ul>
  18. 18. Sample Observations from User Trials
  19. 19. Basic User User Profiling Expert Explorer
  20. 20. Basic User Profile <ul><li>3rd year student . </li></ul><ul><li>He has a laptop , mainly for writing up college reports and surfing the net. </li></ul><ul><li>Favourite website - Youtube . </li></ul><ul><li>Sits at his desk with a computer mouse when writing reports </li></ul><ul><li>Surfing the net he will mostly bring his laptop to bed or sprawl out on the couch. </li></ul><ul><li>Has a Numeric keypad Nokia phone but is interested in upgrading to an iPhone . </li></ul>
  21. 21. Explorer User Profile <ul><li>Fergal is 31 </li></ul><ul><li>He is an accountant who is steadily rising up the ranks of his firm </li></ul><ul><li>He drives a sports car </li></ul><ul><li>He likes showing off his money and success </li></ul><ul><li>He is a big fan of Apple products </li></ul><ul><li>He always has to have the very latest, newest and flashiest technologies </li></ul>
  22. 22. Expert User Profile <ul><li>Aine is 28 </li></ul><ul><li>She is a design engineer </li></ul><ul><li>She spends most of her day at work on pro-engineer </li></ul><ul><li>In her down time likes to catch up on TV programme on the internet </li></ul><ul><li>Aesthetics are important to her </li></ul><ul><li>She likes all her technology to blend in with everything else in her house i.e no flashy for the sake of it technology </li></ul>
  23. 23. Style Analysis
  24. 24. Colour Colour has become huge as an essential option in a product. Apple computers and iPods have lead the way for offering people the chance to have their products show a side of their personalities. Now every technology manufacturer has to keep up. This must be kept in mind when deciding a manufacturing process.
  25. 25. Portability As has been gone through already laptops have become more portable and so the devices that control them must be ultra portable also.
  26. 26. Customisable Customers want a product that can be customised to some degree, whether that be size, weight or colour . Now users expect more and more out of their products it is now taken for granted that the product have good aesthetics, ergonomic and user friendly. They now want more, by offering customisation it will give the product that does end up being designed an edge over competitor’s products and be more pleasing to the users.
  27. 27. Environment
  28. 28. Bibliography <ul><li>Reviews for existing products </li></ul><ul><li>Images and </li></ul><ul><li>Book “Design for Pleasure” Jordan, P.W, (2000) Design for pleasure, USA and Canada ,Taylor and Francis. </li></ul>