+                = sant?INMA Web Analytics Wednesday
Eivind SavioHalogen ASAnalyse, søk og optimaliseringGoogle Analytics Certified PartnerINMA Webanalyse
Innfallsvinkel                               Forbedre       Redusere      Øke                                 kunde-      ...
Facebook-veggen
Facebook-veggen
Facebook Insights
Facebook Faner
Facebook Faner og Google Analytics: - Finn en feil
Ditt nettsted
Facebook Insights for Domains
Google Analytics «sitt svar» på Facebook Insightsfor Domains
Hva kan Google Analytics fortelle deg om Facebook?
Hvor kommer Facebook-trafikken fra?       70%       60%       50%   58%                90%       40%                      ...
Google Analytics Multi-Channel Funnels:- Ecommerce                                          3.09
Google Analytics Multi-Channel Funnels- Ecommerce
Google Analytics Multi-Channel Funnels- Mikrokonvertering
Next Analytics Excel klient
eivind.savio@halogen.noEivind Savio   Twitter.com/EivindNOR               Gplus.to/EivindSavioHalogen AS     Facebook.com/...
Facebook + Google Analytics = sant? Web Analytics Wednesday 20120118
Facebook + Google Analytics = sant? Web Analytics Wednesday 20120118
Facebook + Google Analytics = sant? Web Analytics Wednesday 20120118
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Facebook + Google Analytics = sant? Web Analytics Wednesday 20120118

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Min presentasjon fra Web Analytics Wednesday den 18.01.2012.

Metoder som var brukt for å måle er beskrevet på disse linkene:

Måling av Facebook Likes etc. som Social i Google Analytics:
http://goo.gl/pPNjp

Hvordan måle trafikk fra Facebook Likes etc.:
http://goo.gl/exc0M

Måling av Facebook iFrames:
http://goo.gl/pS1bD

Excel-pluginen jeg demonstrerte kan lastes ned her:
http://www.nextanalytics.com

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Facebook + Google Analytics = sant? Web Analytics Wednesday 20120118

  1. 1. + = sant?INMA Web Analytics Wednesday
  2. 2. Eivind SavioHalogen ASAnalyse, søk og optimaliseringGoogle Analytics Certified PartnerINMA Webanalyse
  3. 3. Innfallsvinkel Forbedre Redusere Øke kunde- kostnad inntekter tilfredshet
  4. 4. Facebook-veggen
  5. 5. Facebook-veggen
  6. 6. Facebook Insights
  7. 7. Facebook Faner
  8. 8. Facebook Faner og Google Analytics: - Finn en feil
  9. 9. Ditt nettsted
  10. 10. Facebook Insights for Domains
  11. 11. Google Analytics «sitt svar» på Facebook Insightsfor Domains
  12. 12. Hva kan Google Analytics fortelle deg om Facebook?
  13. 13. Hvor kommer Facebook-trafikken fra? 70% 60% 50% 58% 90% 40% 80% 30% 38% 70% 83% 60% 20% 50% 10% 2% 40% 2% 0% 0% 30% Forside Profil Ticker 20% Annet Timeline 10% 17% 0% Oneline Multiline
  14. 14. Google Analytics Multi-Channel Funnels:- Ecommerce 3.09
  15. 15. Google Analytics Multi-Channel Funnels- Ecommerce
  16. 16. Google Analytics Multi-Channel Funnels- Mikrokonvertering
  17. 17. Next Analytics Excel klient
  18. 18. eivind.savio@halogen.noEivind Savio Twitter.com/EivindNOR Gplus.to/EivindSavioHalogen AS Facebook.com/Savio.no

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