Tel Aviv | Global city


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In July 2003 UNESCO's World Heritage Committee declared "The White City" – the unique, historical, architectural. Municipal texture in the heart of Tel Aviv to be a World Heritage site. With this declaration the internationally community recognized the architectural and urban qualities of Tel-Aviv-Yafo and proclaimed it an attractive tourism venue on the world map.

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Tel Aviv | Global city

  2. 2. Tel Aviv-Yafo Tel Aviv Global City
  3. 3. Tel Aviv Global CityContentsTel Avivs History......................................... 08Jaffas History................................................10The City in Numbers................................... 12 .Cultural Center............................................... 16The White City.............................................. 20Nightlife............................................................ 24Young City....................................................... 26Business Hub................................................. 28Tourism..............................................................32Beaches............................................................ 34Markets............................................................ 36Liberalism & Tolerance.............................40Innovation & Entrepreneurship........... 42 .Education.........................................................44Academia & Research............................... 46Jewish Heritage............................................48Sustainability................................................. 50Social Compassion.......................................52Medical Excellence...................................... 54Athletic City.................................................... 56International Relations............................. 58Strategic Plan................................................ 60Municipal Council......................................... 62Contacts........................................................... 66
  4. 4. Shalom, When the 66 founding families of Tel Aviv set out to create a new community, they purchased sand dunes in the bare wilderness, where they promised to build –as one of the founders put it - the "New York ofthe Middle East." They were visionaries, with bigdreams and little hopes.One hundred years after Tel Aviv was born, wecan say that the founders promise was actuallycloser to a prophecy. In the decades since itsfounding, the small community – known as thefirst Hebrew city – has grown into a true globalcity, with importance and influence extendingwell beyond its borders. It is Israels financialand cultural center, and also an internationalhub of art and creativity, commerce and trade,media and academia. It is a city that celebratespluralism and tolerance, warmly embracing themany minorities and communities that composeits unique human mosaic. And above all, itcontinues to welcome dreamers of all sorts.Wishing you a wonderful time in our city!Yours truly,Ron HuldaiMayor of Tel Aviv-Yafo
  5. 5. Introduction - Tel Aviv Global CityTel Aviv Global City is a national initiative aimed atelevating the citys global positioning. The strategicplan in based on five major anchors:• he citys financial, academic and cultural centrality T• el Avivs entrepreneurial and innovative character T• he incorporation of the Greater Tel Aviv Region T• The blending of global trends with local assets• ublic participation in the work process PThe Global City initiative is spearheaded by theTel Aviv-Yafo Municipality in partnership with theIsraeli Government, academic institutions, thebusinesses sector, and community organizations.We see this process as a national interest. Tel Aviv,as a global city, will impact the lives of its residents,and serve as a source of pride for all Israeli citizens.We look forward to seeing you as a part of the GlobalCity process. Please do not hesitate to contact us withideas and thoughts at Global City Unit
  6. 6. Tel Aviv was founded 100 years ago. Jaffa has been around for 3,000. The two towns, which now make up one city, share many values: pluralism, tolerance, creativity and a loveTel Aviv was founded 100 years ago of the sea.Yafo has been around for 3000. Thetwo towns, which now make up one cishare many values: pluralism, tolerancreativity, and a love of the sea.
  7. 7. Tel Aviv was founded on April 11, 1909 when 66 families gathered on sand dunes on the beach outside Jaffa to allocate plots of land for a new neighborhood. They held a lottery by writing the names of the participants on white shells and the plot numbers on grey shells. In 1925, renowned Scottish urban planner Sir Patrick Geddes presented a master plan of a garden city, separating between main and residential streets and emphasizing parks and squares. In following decades, Tel Aviv became the areas largest economic center and was also coined the first Hebrew city, as it was the birthplace of modern Hebrew culture. In the 1930s, the arrival of Jewish architects fleeing Nazi Germany brought the rise of the Bauhaus, or International, style of architecture. The historical zone of Tel Aviv, known as the White City, was declared a UNESCO World Heritage Site in 2003.08_09_TEL AVIV HISTORY 0809TEL AVIV HISTORY
  8. 8. Following the birth of Israel in 1948, Jaffa(known as Yafo in Hebrew) was formally mergedwith the Tel Aviv municipality. For the next severaldecades, the city continued to position itself asIsraels cultural and financial center. In 2009, thenation celebrated Tel Avivs 100th anniversarywith hundreds of festivals and cultural events,educational initiatives and community projects.Currently, the city is leading a major initiative toelevate its international positioning. The Tel AvivGlobal City project is a ten year campaign focusingon the international facets of the citys financial,academic, cultural, social and urban performance.
  9. 9. Jaffa is one of the oldest port cities in the world. The word Jaffa, which means the beautiful is derived from Japhet, the name of one of Noahs sons, who built it after the Flood. During the times of King Solomon, Jaffas port served as a gateway for cedars from Lebanon used to build the First Temple. It was also mentioned in the Old Testament as the port10_11_JAFFA HISTORY 1011JAFFA HISTORY
  10. 10. from which Jonah the Prophet embarked on hismaritime journey, which resulted in him beingswallowed by a fish.Over the years numerous conquerorspassed through Jaffas gates and duringthe Ottoman Empire it was one of theregions most important ports. In thelate 1800s, Jaffas ancient city wallwas completely destroyed and the cityexpanded out into new areas.Upon Israeli Independence in 1948,Jaffa was a center of local Arabpolitical, cultural and financialactivity. In 1950, the Israeligovernment voted to merge the firstHebrew city and the ancient portcity from which it had emerged. In1999, the municipality founded theJaffa Development Authority, aimedat improving infrastructure and allaspects of daily life.
  11. 11. • Total area – 51.8 sq. km, 19.85 sq. mi. • Residents – 403,000 (7.5 M in Israel) • Average monthly household income: 18,500 shekels (roughly $5,000) • 250,000 motorized vehicles are registered in the city, of which 189,000 are private cars • There is a total of 278,000 parking spots 12_13_THE CITY IN NUMBERS 1213THE CITY IN NUMBERS
  12. 12. • Area of green zones (parks, gardens, woods): 9,945 dunams = 20% of the total area• 25 million passengers travel to or from Tel Aviv by train annually - 35% of all rail travel in Israel• Length of roads: 837 km • Length of bicycle routes: 120 km
  13. 13. Time Magazine recently saluted the citys international appeal, noting that it emerges as the perfect mix of the contemporary and the classic. The city presents a rare blend of a world-class cultural and financial center,Time Magazine recently saluted the ciinternational of the worlds that it em and one appeal, noting leading beach the perfect mix of the contemporarythe classic. The city presents a rare blof two main assets: a world-class cultuand financial center, and one of the woleading beach towns.
  14. 14. Dozens of theatres and venues offer an extremely large variety of performing arts events of all styles. THEATRE Dance: Local and international dance activity focuses around the Suzanne Dellal Center. Many of the nations leading dance companies, including the Bat Sheva Dance Company (led by choreographer Ohad Naharin), operate in the city. CENTER 1617CULTURAL CENTER
  15. 15. DANCE Theatre: More than 1,500,000 tickets are sold annually. The Cameri Municipal Theatre offers performances with English and Russian translation. CLASSICAL MUSIC Classical Music: Numerous classical groups operate alongside three major institutions: The Israel Philharmonic (directed by Zubin Mheta), The Israel Opera and the Israel Chamber Orchestra. |
  16. 16. Museums: Over 1,300,000 people visit the citys 23 museums annually, including the Eretz Israel Museum (archeology, history and geography) and Beit Hatfutsot (the Museum of the Jewish People). The New Tel Aviv Museum of Art The New Tel Aviv Museum of Art will open in November 2011. The Herta and Paul Amir Bulding, Designed by Arch. Preston Scott Cohen and local Israeli Arch. Amit Nemelich, is a dynamic ornament made of 430 polished cement panels. The building will host visiting exhibitions and a permanent collection of highlights from 100 years of Israeli art. www.tamuseum.com18_19_CULTURAL CENTER 1819CULTURAL CENTER
  17. 17. Film: 1 million movie theatre tickets per year(about 10% of all film entries in Israel) are soldin the city. The Tel Aviv Cinematheque hosts teninternational festivals, and will open its newbuilding in Culture in Greater Tel AvivGreater Tel Aviv has a bubbling art and culturescene. The Design Museum of Holon, designedby Ron Arad, is one of most important of itskind in the world. Also in Holon are the ChildrensMuseum and the Comics and AnimationMuseum. Important museums and galleries forcontemporary art can also be found in Bat Yam,Ramat Gan, Herzliya, Petach Tikva and Netanya.
  18. 18. In 2003, the United Nations Educational, Scientific and Cultural Organization (UNESCO), proclaimed the historic zone of Tel Aviv, also known as the White City, as a World Cultural Heritage site. The White City is the worlds largest grouping of buildings (about 4,000) in the International Style, also known as Bauhaus. The buildings were designed by Jewish architects who had studied at the Bauhaus School in Germany and20_21_THE WHITE CITY 2021THE WHITE CITY
  19. 19. escaped Europe following the rise of the Naziregime. They created a new architectural language,characterized by its functionality and simplicity.At first look houses in this style seem like simplecubic structures. Yet a close observation of thefine details reveals its characteristics: white walls,flat roofs, facades with air ways and shadingledges. The International Style can be best seenaround Rothschild
  20. 20. Over the past 10 years, the municipality invested 1 billion shekels ($250 million) in the renovation and preservation of historical and cultural assets, which were inaugurated during 2009, the citys Centennial Year. BEIT HAIR Built in 1925 as a hotel, the historic City Hall is now a museum for the citys history. HATACHANA – THE STATION The historic train station, which connected Jaffa and Jerusalem, was inaugurated in 1892. Today it houses trendy restaurants, fashion boutiques, cafés and shops. SARONA A German Templar village, built in the 19th century, which will serve as a cultural center.22_23_THE WHITE CITY 2223THE WHITE CITY
  21. 21. TEL AVIV PORT AND THE BOARDWALK Thecitys boardwalk runs along 14 kilometers ofbeach. The Tel Aviv Port was built in 1938 andtoday is home to some of the citys trendiestbars, night clubs, restaurants and coffee shops. JAFFA PORT One of the oldest ports in the world,its hangars house galleries, cafés, restaurants,and NaLagaat – a unique complex operated by thedeaf and blind SQUARE Designed by artist Dani Karavan,the square connects the Habima National Theatre,Mann Auditorium, and the Helena RubinsteinPavilion of
  22. 22. The New York Times calls Tel Aviv The Capital of Mediterranean CoolThe Capital of Mediterranean Cool24_25_NIGHTLIFE 2425NIGHTLIFE
  23. 23. 450 bars and clubs300 visits of foreign DJs annuallyHundreds of weekly parties100,000 employees in the night life sector1,800 cafés and restaurantsThe main hang-out areas are:The Tel Aviv Port in the northLilienblum Street in the southRothschild Boulevard (cafés and restaurants)And along the beach
  24. 24. 33% of the citys residents are between the ages of 18-35. There are 19 community and youth centers. The Municipality and the Jewish Agency operate ConnecTLV - a special portal and program for assisting young immigrants in the city. www.connectlv.com26_27_YOUNG CITY 2627YOUNG CITY
  25. 25. The most popular youth movement in the cityis the Israel Scouts with 8,500 members. Othermovements include Christian and Muslim Scouts,various religious movements, several socialist-oriented movements, and IGY – aimed at theyoung GLBT winter months, the city holds 5 streetparties that attract tens of thousands.
  26. 26. Since its inception Tel Aviv has been a national and regional financial and commercial center. It also serves as headquarters for all major trade associations, the Israel Chamber of Commerce, the Israel Export Institute and most international banks. The Tel Aviv University and other institutions are hubs of research in economics, business and entrepreneruship.28_29_BUSINESS HUB 2829BUSINESS HUB
  27. 27. 1 of every 8 Israelis works in the city.50,000 businesses are registered in Tel Aviv.International ConferencesThe Israel Trade Fairs Center hosts dozens ofinternational conferences and trade shows.The city hosts roughly 50 internationalconferences each
  28. 28. Established in 1935, the Tel Aviv Stock Exchange (TASE) is a one-stop-shop for capital market activity in Israel, with an increasingly sophisticated range of products available to investors.30_31_BUSINESS HUB 3031BUSINESS HUB
  29. 29. The Tel Aviv Stock Exchange in numbers(Nov. 2010):Market capitalization (excluding ETNs):Equities: US$185 billionBonds: US$182 billion612 companies listing equities51 companies cross-listed abroadFlagship index: Development AuthorityThe Economic Development Authority is amunicipal corporation whose aim is to realizethe potential of the municipalitys tangible andintangible assets.The core of the Authoritys activity is real estate,municipal financial planning and performance,maximization of the municipal advertisingapparatus and the development of new assets.In addition, the Authority acts to foster businessrelationships with foreign authorities andentities that wish to develop
  30. 30. The Association for Tourism offers a variety of services to local and international tourists: iPhone Application A free application offers walking tours, hotel information and GPS-based restaurant and bar recommendations. Open-Air City Tour Bus An open-air bus offers an inclusive tour of the city in 8 languages: Hebrew, English, French, Arabic, Italian, Spanish, Russian and German. 3233TOURISM
  31. 31. Free Guided Walking Tours Free tours are available in English all year around. No need to book in advance — just come and enjoy! • The art and architecture of Tel Aviv University: Monday @ 11:00 am. • Tel Aviv by night: Tuesday @ 8:00 pm. • Old Jaffa: Wednesday @ 9:30 am. • Bauhaus – the White City: Saturday @ 11:00 am.TOURIST Information Centers Tourist INFORMATION CENTER • 46 Herbert Samuel St., Tel: +972-(0)3-5166188 • The Tachana (historic train station), Tel: +972-(0)3-7764005 For more information: For hotel information:
  32. 32. 14 kilometers long The citys shore is 14 km long, and a new boardwalk runs along the beach from Bat Yam to Herzliya. National Geographic recently ranked Tel Aviv among the worlds Top 10 Beach Cities.Top 10 Beach Cities A new marina near the Gordon Pool is a center of sailing and water sports. 3435BEACHES
  33. 33. t rite spor The favo ach is be along the n IsraeliThe citys beaches are Matk ot – a ball f paddleconsidered very clean version o !). our headand rank high in tests run (watch yby the Israeli Ministry ofthe Environment.The official bathingseason is April-October.
  34. 34. Produce: The Carmel Market (on the corner of King George and Allenby streets) and Levinsky street market offer produce, clothing, and accessories. Organic produce: Farmers markets offer organic food on Fridays in the Tel Aviv Port and the Tachana historic train station. Arts and crafts: The biweekly Nahalat Binyamin Street fair is the countrys biggest arts and crafts36_37_MARKETS 3637MARKETS
  35. 35. market – open on Tuesdays and Fridays. Locatedon the corner of Allenby and King George streets.www.nachalatbinyamin.comFlea Market: Jaffas flea market offers antiques,clothes, and furniture. Located off Yefet Street.Open at night on Thursdays during the summer.Antiques: Israeli and foreign memorabilia andantiques are offered for sale on Tuesdays andFridays on Dizengoff Circle.
  36. 36. The city is committed to wellbeing: both of its sustainable public space, and also of its residents. It is a city that has always celebrated liberalism, tolerance and pluralism, warmly embracing all communities and minorities.TLV is committed to wellbeing: both of itssustainable public space, and also that of iresidents.It is a city that has always celebliberalism, tolerance and pluralism, warmembracing all communities and minorities.
  37. 37. A city for all Since its inception, the city has always welcomed people of all cultures, ethnic groups and religions. 90% of the citys population is Jewish. Large Christian and Muslim communities reside mainly in Jaffa. Acceptance and respect to different ways of life are two of the citys most important values.40_41_PLURALISMTOLERANCE 4041PLURALISM TOLERANCE
  38. 38. Immigrants, migrant workers and refugees• Tel Aviv has absorbed tens of thousands of immigrants over the past few decades.• Many migrant worker communities have been established in the city since the 1990s.• Since 2004, thousands of African refugees have entered Israel and settled in the city.The GLBT CommunityTel Aviv is the center of the GLBT community inIsrael and a popular destination for gay tourism.In 2008 the Municipality opened the Gay Center –a unique model for a city-run community center,providing various services to the GLBT communityand
  39. 39. Since its creation by 66 entrepreneurial families, Tel Aviv has always been a center of innovation. As the Start-up Nations financial center, Tel Aviv boasts a young, dynamic, rebellious and highly academic population which makes the city the perfect home for creative people with an itch.42_43_INNOVATIONENTREPRENEURSHIP 4243INNOVATION ENTREPRENEURSHIP
  40. 40. The citys innovative buzz can best beexperienced at Rothschild Boulevard, the cityshigh-tech hotspot and home to tens of venturecapital firms and startup companies. RamatHaHayal in the north is also a major hub of thelocal high-tech industry.The Israeli high-tech industry in numbers:• Has the highest density of tech start-ups in the world.• These start-ups attract more venture capital dollars per person than any country — 2.5 times the U.S., 30 times Europe, 80 times India, and 300 times China.• Has been ranked second in the world in technological innovation, after the USA (Deloitte Touche).• Has more companies on the tech-oriented NASDAQ than any country outside the U.S.
  41. 41. One of the citys main objectives is educational excellence, a goal that was acknowledged nationally when the Municipality was awarded the National Education Prize in 2008. The city caters to 10,000 kindergarten children, 26,000 elementary school children and 18,000 high-school students. In addition, tens of thousands of students attend academic institutions.44_45_EDUCATION 4445EDUCATION
  42. 42. Unique Educational Programs• reen programs in dozens of kindergartens G and schools.• ultural programs for all of the citys C students including dance performances, art exhibitions and concerts.• tudents with special needs children from S dozens of cities and communities around the country attend schools in Tel Aviv.• ialik Rogosin School A unique model B school in which child refugees and children of migrant workers, some of them with little or no schooling at all, are integrated into Israeli society with special educational programs.• nitaf Unique day care centers for children of U illegal immigrants, for toddlers ageds 0-3.In 2010 the Municipality initiated a specialnational charter between the city and its childrenand youth. The charter details both sides mutualcommitment to safety, health, environmentaland urban excellence, and wellbeing.
  43. 43. Tel Aviv University Founded in 1956 in the northern neighborhood of Ramat Aviv, Tel Aviv University is Israels largest research university. The general enrollment amounts to about 25,000 students. Tel Aviv University hosts numerous international conferences and exchange programs and is also home to some of Israels most impressive modernist-style buildings. 4647ACADEMIA RESEARCH
  44. 44. International StudentsTel Aviv University encourages overseasstudents to study in English on its campus,offering semester and year long programs,preparatory programs for new immigrants, andadvanced degrees in various fields of research.A new joint initiative between the Universityand Municipality is devised to attract moreinternational students. For information:www.telavivuniv.orgTel Aviv-Yafo Academic CollegeThe college, founded in 1994, sets newstandards of academic excellence while servingas a main hub of education in Jaffa. In 2009,the average psychometric scores of its 4,000students were the secondhighest in Tel AvivA new initiative of the IsraeliGovernment is aimed atattracting thousands ofinternational studentsto dozens of academicinstitutions in Greater Tel Aviv.
  45. 45. 90% of the citys population is Jewish. There are 450 synagogues in the city, and 900 restaurants are Kosher under the supervision of the Tel Aviv Religious Council. International congregations concentrate around Ben Yehuda Street. Sephardic synagogues are located mostly in the south, while most communities in the north are Ashkenazi. HERITAGE 4849JEWISH HERITAGE
  46. 46. The city is a center of Progressive Judaism.The Daniel Centers of the Reform Movementmaintain kindergartens, schools, communitycenters and a guest house. The Conservativemovement has three congregations.The Reform Movement: Conservative Movement:
  47. 47. Green Spaces • 20% of the citys area is green, enjoying some 125,000 trees. • The citys largest park is Ganei Yehoshua (along the Yarkon River), which spans 3,500 dunams (740 acres). • There are hundreds of smaller parks and gardens, 40 dog parks, 40 open-air fitness facilities and 8 community gardens.50_51_SUSTAINABILITY 5051SUSTAINABILITY
  48. 48. The Jaffa Slope is one of the largest recyclingprojects in Israel. 1.3 million tons of garbagewere removed from a 200 dunam (50 acre),50-foot high garbage mountain and reused tobuild the park.Green Education: 250 kindergartens and dozensof schools participate in green initiatives: waterpreservation, urban nature projects, city-wideclean-ups and animal welfare.Green building: The city encourages using greenbuilding methods such as solar panels, efficientusage of sun light and isolation materials.Recycling and Hazardous Materials:The city produces 1,200 tons of garbagea day and recycles paper, bottles, batteries,cardboard, electric appliances, cooking oiland building refuse.Bicycles: The city enjoys120 kilometers of bicycleroutes. A new city-runbike rental service will beintroduced in 2011.
  49. 49. The citys social services treat a variety of communities and residents. Ground-breaking innovative projects include: Mesila: Roughly 50,000 refugees and migrant workers receive legal aid, medical and welfare services, educational and vocational assistance. Café Europa: a meeting place for Holocaust survivors and elders of European origin.52_53_SOCIAL COMPASSION 5253SOCIAL COMPASSION
  50. 50. The Garden Library: a library for the migrantworker community, located in a public park andoffering books in 8 languages.Absorption Center for Ethiopian Immigrants:providing guidance, counseling and assistance toimmigrants from Ethiopia living in the city.The Veterans Club: a social club honoring thehundreds of Red Army veterans who immigratedto the city from the former USSR.
  51. 51. Named one of the worlds top 10 medical tourism destinations by Newsweek magazine, the Tel Aviv Sourasky Medical Center extends over an area of 150,000 m² and incorporates a general hospital, a rehabilitation center and a childrens hospital. It also serves as a teaching and research center. EXCELLENCE 5455MEDICAL EXCELLENCE
  52. 52. Besides serving as the main hospital inthe city, the Medical Center is also the nationalreferral center for trauma, adult neurosurgery,pediatric neurosurgery, orthopedic oncology,surgical oncology, kidney-pancreas transplantsand liver transplants, and microsurgery onthe nervous system. Additional major healthinstitutions include the Wolfson Medical Centerand Assuta - Israels largest private Tel Aviv Medical Centerin Numbers:Physicians: 1,200 (657 specialists).Nursing Staff: 1,780 (89% - RN).Health Professionals: 740.In-house Hospitalization Departments: 43.Beds: 1,300.Number of Hospital Admissions: 100,000/year.Births: 11,000/year.Average Length of Hospitalization: 4.3 days.Surgeries: 31,000 (9,371 ambulatory)/year.Outpatient Clinic Visits: 1,300,000/year.Emergency Room Visits: 187,000/year.Operational Budget: Over $250 million/year.
  53. 53. In recent years the city hosted numerous international sports competitions, including the European RS:X Surfing Championship, the World Cable Ski Championships, International Bridge Competitions and the European Youth Basketball Championships. More than 55% of the citys residents participate in sports activities in the city.56_57_ATHLETIC CITY 5657ATHLETIC CITY
  54. 54. The Tel Aviv Marathon is held annually in April.In September, the Nightrun attracts thousands.The city produces 70 mega-events attractingover 200,000 participants.There are 120 km of bicycle routes.Chess is taught in schools to 3,000 children.In 2010, GM Alik Gershon set a world record playing525 matches simultaneously at Rabin Square.
  55. 55. International Relations Department The Municipality has ties, joint projects and exchange programs with dozens of cities. Most foreign embassies and many international organizations are located in the city. Additionally, the city maintains formal partnership accords with New York, Philadelphia, Buenos Aires, Paris, Toulouse, Cannes, Barcelona, Frankfurt, Bonn, Cologne, Essen, Freiburg, Vienna, Lodz, Warsaw, Milan, Budapest, Belgrade, Sofia, Chisinau, Izmir, Moscow, Beijing, Incheon and Almaty. Mr. Eliav Blizowsky, Director. RELATIONS 5859INTERNATIONAL RELATIONS
  56. 56. The Tel Aviv FoundationThe citys international foundation initiatesprojects in the fields of education, culture, arts,sports, environment and social services. Sinceits establishment in 1977, the Foundation hascreated over 400 projects and raised more than$400 million worldwide.www.telavivfoundation.orgTel Aviv-Los Angeles PartnershipAs part of the Jewish Agencys Partnership 2000project, Tel Aviv and LA maintain close ties in thefields of education, environment, business, artand culture. One of the flagship programs bringsHollywood executives to the city for workshopswith local filmmakers.
  57. 57. Between 2001-2005, the Municipality prepared a strategic plan for the city in order to improve both its current and future operations, keeping in mind the next generations needs. The plan encompasses all aspects of life and was prepared in a transparent process with the participation of hundreds of people. The result of this plan is a vision with four components:60_61_A STRATEGIC PLAN 6061A STRATEGIC PLAN
  58. 58. An economic and cultural center: The city willtake action to safeguard and consolidate itsposition as the economic and cultural center ofIsrael, while using its wealth generating capacityto improve its citizens quality of life.A city for all its residents: The city will beattractive for living to all age groups; featuringa varied supply of homes; boasting a qualityeducation system; promoting equal opportunities;enhancing pluralism and community cohesion.Citizen-oriented governance: Local governancewill be citizen-oriented and will possess areasonable measure of autonomy for runningthe citys internal affairs, and cooperate withneighboring authorities.An attractive urban environment: The city willwelcome renovation and change and activelypursue the preservation of its architectural-planning heritage. Environmental considerationswill guide its land use mix. A balance will be struckbetween built-up areas and open spaces. A multi-modal, friendly and sustainable transport systemwill provide good accessibility. Measures will betaken to reduce environmental
  59. 59. THE MAYOR AND THE MUNICIPAL COUNCIL (Jan. 2011) Elections take place every five Council Chair years. The Mayor is chosen by a Yael Dayan direct vote. The council members +972-3-5218250 are chosen by party vote. Tel Aviv 1 Faction Members of the Council (elected Nov. 2008) Council Members Shula Agami Mayor +972-3-5218287 Ron Huldai +972-3-5218218 Tel Aviv 1 Faction Tel Aviv 1 Faction Haviva Avi-Gai, Adv. +972-3-5218401 Deputy Mayors Doron Sapir, Adv. Koach Lagimlaim Faction First Deputy Mayor +972-3-5218271 Benjamin Babayof +972-3-5218248 Tel Aviv 1 Faction Shas Faction Nathan Wolloch First Deputy Mayor Yael Ben-Yefet +972-3-5218488 +972-3-5218163 Koach Lagimlaim Faction City for All Faction Meital Lehavi - Deputy Mayor Dr. Noah Efron +972-3-5218440 +972-3-5218095 Meretz Faction City for All Faction Peer Visner - Deputy Mayor Shmuel Gefen +972-3-5218782 +972-3-5218551 Green Party BGD Faction Asaf Zamir - Deputy Mayor Rachel Gilad-Wallner +972-3-5218402 +972-3-5218133 Rov HaIr - The Young Party City for All Faction62_63_THE MUNICIPAL COUNCIL 6263THE MUNICIPAL COUNCIL
  60. 60. Arnon Giladi Carmela Ozeri+972-3-5218390, Social Justice FactionLikud Faction Omar SiksikYoav Goldring +972-3-5218105+972-3-5218161 Yaffa FactionCity for All Faction Alon SolarReuven Ladianski, Adv. +972-3-5218010+972-3-5218330 Rov HaIr - The Young PartyLatet Lihyot (Let Live) Faction Dr. Hanna TamirDan Lahat, Adv. +972-3-5218782+972-3-5218123 Green PartyGreen Party Dr. Moshe TiomkinAharon Maduel +972-3-5218126+972-3-5218391 Koach Lagimlaim FactionCity for All Faction Yaniv WaizmanAhmed Mashharawi +972-3-5218116+972-3-5218375 Rov HaIr - The Young PartyMeretz Faction Shelomo ZafraniShlomo Maslawy +972-3-5218537+972-3-5218881 Shas FactionLikud Faction Tamar ZandbergShmuel Mizrachi +972-3-5218278+972-3-5218856 Meretz FactionTel Aviv 1 Faction
  61. 61. NOTES
  62. 62. Design Hagit Maimon Municipality Photographers Raphael Delouya, Elad Gonen, Jacob Kantor, Niv Kantor, Israel Sun, Yael Zur CONTACT INFOTLV GLOBAL CITY Tel Aviv Global City Ms. Hila Oren, General Director 1, Zeitlin Street Tel Aviv 64956 +972-(0)3-7253861 RELATIONS DEPT. International Relations Department Mr. Eliav Blizowsky, Director Tel Aviv-Yafo Municipality 69, Ibn Gabirol Street Tel Aviv 64162 +972-(0)3-5217845 FOR TOURISM Association for Tourism Ms. Etty Gargir, CEO Tel Aviv-Yafo Municipality 69, Ibn Gabirol Street Tel Aviv 64162 +972-(0)3-5218214 Data taken from the Statistical Yearbook no. 49 of the Tel Aviv-Yafo Municipality, 2009-2010 Published Jan. 2011