eGrove systemsSearch Engine Marketing (SEM) S. Jose Princely
SEM Tasks• Google and msn Ad-words Campaign Management• Keyword Research• New Campaign Creation• Budget and Bidding• Setting Ad-words to Analytics• A/B Testing• Weekly Performance Report
Ad-words Campaign Management Overview Ad-words management is nothing but managing campaigns. Following steps include in it. Campaign creation Ad-group creation Adding Keywords Budget setting and Bidding Text Ad Creation (Title, Description and Display URL) A/B testing
Ad-words eGroveCampaigns (Products, Services and Training) – Google- 33 msn -9 Google Ad-words and msn Ad-center integration with Google Analytics
Ad-words editor• Google Ad-words Editor Tool is used to maintain multiple ad-words account.• Easy import and export campaign option to other ad-words accounts like msn ad-center.• Bulk import and export options available
New TasksPublishing PrestaShop Certified Partner in• Blog post• Facebook PrestaShop Official Group• Twitter• Pinterest• PrestaShop Forum• Press Release
Start New Campaign on• PrestaShop Theme and Template Development Products and Services• Home-four Slideshow Add-on• Adding PrestaShop Certified Partner Keyword in PrestaShop Products and Services Pages as meta keyword, Title and Image• Monitoring Social media tracking.
SEO tasks• On-page analysis for SEO rich keywords, content, URL and Title Description.• Check Webmaster issues weekly• Xml sitemap submission biweekly• Check Back-link of Home page, Products and Services page.• Weekly check Keyword Ranking and ORM.