Media coursework

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Media coursework

  1. 1. Media Coursework Edward Marshall
  2. 2. The style of the magazine is relaxed and lookssimple, but it also has a cluttered look to it, this showsthe reader whats in the magazine using quotes fromthe stories that draw in the reader.The language used is informal and this makes it soundlike the author is talking to you and a more casual feelto the magazine.The colour scheme is constant all the way over thefront cover and then has the blue and gold section thatis specific for U2 this makes that article stand out fromthe rest of the magazine.The camerawork used is the mid close up shot, thisshows of the man from the killers, this shows that thatis the main story in the magazine.The colour scheme is constant all the way over thefront cover and then has the blue and gold section thatis specific for U2 this makes that article stand out fromthe rest of the magazine.The Mise-en-Scene is the clothing this represents thathe is dressed smartly for the photo and this might showthe type of type of music on there new CD such asindie.
  3. 3. The typography on the contents page is the same as onthe front cover, the fonts and colour scheme should bethe same through out the magazine keeping the housestyle so I think that it will be the same all the waythrough the magazine, varying on different articles.The layout of the contents page looks simple with thetext all down one side but this is effective because itsnot cluttered. Its neat and tidy which makes finding thepage you want easier to find.The type of language used is informal and tells you whatit is with out having to think to hard about it, it is acasual style of language and it is easy reading.The colour used in the contents page is the same colourscheme as on the front cover. This gives it branding andis still appealing to look at, using reds mixed in withblack and white.The mise-en-scene used is scenery in this case alandscape and a marble pillar this might be used toshow of the location were they are based and the styleof music they write.
  4. 4. The article uses the same colour scheme as throughout the magazine, it uses a huge kicker that covers thepage behind the text, this makes the article stand out and attracts the reader to it.The layout used makes the text simple to read as the image is on one page and the text is on another page thismakes it easier to read than having pictures throughout the text.the image is a close up of lady gaga who the article is about, using the big close up shot, that is on one pagemakes it clear who the article is about.The mode of address is formal, as it starts by telling you about the concert in front of the queen.
  5. 5. The typography on the front cover uses the big capitalbold font for the title to make it stand out from theblack background, throughout the front cover it alsouses the capitals, even though this makes it look like itsshouting at you, it is a way to draw peoples attention toit.The layout of the front cover is cluttered and has a loton it this shows that there is a lot going on in themagazine and shows the content through the strap linesshowing the reader what is in the magazine beforebuying it, this is good if you use good strap lines and pullquotes.The type of language used is informal it just tells youwhat the content is and it is informing you about themagazine and seems as if its talking to you.The colour scheme used is a bold bright red and whiteoutline for the masthead this looks aestheticallypleasing and draws in the reader.The mode of address is formal. For example where ittells us about the article, Julian goes solo.
  6. 6. The typography on the front cover uses the big capitalbold font for the title to make it stand out from theblack background, throughout the front cover it alsouses the capitals, even though this makes it look like itsshouting at you, it is a way to draw peoples attention toit.The layout of the front cover is cluttered and has a loton it this shows that there is a lot going on in themagazine and shows the content through the strap linesshowing the reader what is in the magazine beforebuying it, this is good if you use good strap lines and pullquotes.The type of language used is informal it just tells youwhat the content is and it is informing you about themagazine and seems as if its talking to you.The colour scheme used is a bold bright red and whiteoutline for the masthead this looks aestheticallypleasing and draws in the reader.The mode of address is formal. For example where ittells us about the article, Julian goes solo.
  7. 7. Typography – the typography in this is a serif, it uses this to make the article look posh, with the simple black text whichlooks effective because of the background.Layout – the layout uses the same technique as another one I have looked at, it has the picture on one page and the texton another. This makes it simple to read and look at.Colour - Colours that are used are black white and red, which in the article makes it look depressing along with the font.This fits in with some of her songs so it fits well.Language – the language used in this article is, casual as it starts by telling a story this means that it is informal.Camera work and mise-en-scene – the picture used is a body shot of Florence this shows that the colour of her hair islinked in with the colours in the article along with her black dress.
  8. 8. The typography on the front cover is the red and whiteblock in the corner, the red sticks out on this page withthe dark background, it is eye catching. The text is serifand some sans serif.The Layout of the text is on the hotspots and doesntuse the route of the eye, but the main text in the centreof the page, it is big black and bold, so this makes itstand out.The type of languag4e used on the front cover isinformal it is using key words from the article to drawyou in and also uses quotes to do the same.The colour scheme of the front cover is black red andwhite, in this case it looks slightly depressing, thecolours also match what Haley Williams is wearing so itlinks in with the mise-en-scene.The mode of address of the magazine is informing youabout what is in the magazine, this is good because itisnt cluttered.
  9. 9. The typography of the contents page is the same blackfront like in the front cover this makes it easy to read onthe grey background, this also is in one area of themagazine so it isnt all over the place.The Layout of the text is on one side of the magazinethis makes it easy to find instead of it being all over theplace and having to look for the page number you want.The type of language used in the contents page isformal. Telling you about the articles in the magazinethis makes it easy for the reader to use and read.The colour scheme is the same as the front cover butwith a grey background keeping brand identitythroughout the magazine.The mode of address of the magazine is informing youabout what is in the magazine, it tells you what will bein the articles.
  10. 10. Typography – the typography in this is a serif, it uses this to make the article look posh, with the simple black text whichlooks a bit bland in this article just black and white with some red from the logo.Layout – the layout looks cluttered in this article I don’t like the way it is set out, it looks as if it has no order, so it makesit look unprofessionalColour - Colours that are used are black white and red, keeping the house style but it looks a bit boring in the articlesince it is mostly black and white.Camera work and mise-en-scene – the pictures are of a band in this article shown in their life style, showing the realthem this shows of the casual style of the page.
  11. 11. Questionnaire
  12. 12. What I found out?I found out from my questionnaire that most people who awsnered that they listen to indie and rock music so Idecided to do alternative/indie genre this is good because it is a general type of music that can be found outabout easier than others and I am also in to this kind of music . The target audience for my magazine would beolder teens and young twenty’s so this would be easy for me to relate to because I am that age and know howwe relate to music. Also this is the general age people buy music magazine and take a big interest in to music soI will have to aim to write for that age group .I also found out that people like the colour scheme to match the genre so I will come up with a colour schemeto fit in with the alternative/indie genre and since people liked the idea of black and red I would try and fit thatin to match the genre too. The magazine will be priced around £3 mark and will be a monthly issue that will beaimed at both boys and girls.
  13. 13. Genre• I have picked the indie/alternative genre to do my magazine on. This is because I am interested in this type of music the most and have a good idea about how I could make the magazine look good and professional.
  14. 14. Questionnaire 2 Edward Marshall
  15. 15. LogosFacebook Twitter
  16. 16. Layouts
  17. 17. Focus GroupI asked my focus group what logos and layoutthey liked the most and thought looked best formy genre of magazine. I put my logo that I haddeveloped onto Facebook and twitter to seewhat people thought and the results I got backwere for the logo, the red and black logo withthe stylish font.The results I got back for the layouts was 3 toone for the first layout which was this one.
  18. 18. Specification• It will have a good colour scheme with eye catching colours that will make it stand out from the rest.• It will have a catchy title that fits in with the genre• It will have a bold masthead that will be aesthetically pleasing.
  19. 19. Testing FontsEdward Marshall
  20. 20. Testing fonts• Fretboard• Fretboard• - I will experiment with this one• Fretboard• Fretboard• Fretboard - I will experiment with this one• Fretboard
  21. 21. Testing font colours Photoshop• Fretboard• Fretboard• Fretboard• Fretboard• - I am going to test this font in Photoshop and make it look more professional.•••
  22. 22. FontsI didn’t like the end result for the fonts I thought they looked a bit boring and bland for the magazineand they didn’t really catch your eye when you looked over at them, so I looked for music fonts on theinternet and found one called “Still Time” which had an abstracty look to it so I experimented with thatone.FRETBOARDfretboardAs it was hard to read if you didn’t know what it said, so I edited the font by making the letters morespaced out and bigger and then turned the “F” around to make it easy to read. The upper case waseasier to read so I kept that and made changes.
  23. 23. The text has a nice style to it, its bold and eye catching.Also since it is in capital letters it stands out well. Thefont is spikey and different to the other I’ve tried. Ithink this one also fits in better with the genre ofalternative/indie.
  24. 24. Colour Schemes Edward Marshall
  25. 25. In my questionnaire red white and black was apopular favourite when asked what colour schemewould suit a music magazine so I will experimentthis with the fonts and text.I think these colours look good together, the orangestands out well in this colour scheme as it is brighter thanthe others. But also the orange have a good look to it. Itshows that the music stands out.This colour scheme supports the feel of freshness, being a new magazine it willbe a fresh and different to the others. Even though the colour scheme supportsthis I will not be using it because I don’t think it goes well with the genre ofalternative/indie. This colour scheme supports the results from the first questionnaire. I also think it looks a bit to busy with the different contrasts in there I think the blue and red are a bit to much all in one.
  26. 26. LayoutsEdward Marshall
  27. 27. Cover Line Cover Line Photo Main Cover line for main story story Issue Number/Date Barcodewww.fretboard.co.uk
  28. 28. Contents photo 10 Sub Storyphoto 10 Sub Story 16 Picture of main storyMain
  29. 29. photo article Main16 story 17
  30. 30. www.fretboard.co.uk Cover Line Photo Cover Line Main Cover line for main storyBarcode story Issue Number/Date
  31. 31. ContentsSub Story1010Sub Story Photo 16 Main
  32. 32. Mainstory Photo article article 16 17
  33. 33. www.fretboard.co.ukCover LineCover Line PhotoMain Cover line for main storystoryBarcode Issue Number/Date
  34. 34. ContentsSub Story 10 Sub Story 10 Photo 19 Main
  35. 35. MainCover line for main storystory Photo article article
  36. 36. What I have chose them and why? Edward Marshall
  37. 37. The reason I have chosen this design isbecause it was the favourite in the focusgroup and also looks professional anddifferent to the other layouts in this genrewith the logo being big and across the pagein your face. This makes it stand out from thecrowd and catches the eye with the brightercolours and stylish font.The main story font will be big and bold andwill be all in capitals, this will make the storystand out as the main one instead of beingmistaken for a sub story. It will also have aquote from the article underneath to showwhat it is about.The picture will cover the background of thefront cover and the text will be a colour thatfits in with the colour scheme but is stillreadable easily and will still stand out.The website address and the barcode are stillimportant on the front cover but arent inyour face, although they are on the route ofthe eye they don’t stand out so much anddon’t distract you from the actual storys ofthe magazine and the main focus of the frontpage.
  38. 38. I have chosen this contentspage because it is differentfrom the others It has amore interesting feel to itand gives your eyessomething more interestingand has a busier but not tocramped layout to it. Thismakes it good to look at butat the same timeprofessional.
  39. 39. I have chosen this layout because I think the layout isnt to textheavy or text heavy, I think it will have a good balance betweenthe two and look good and professional. The title will have thecover line from the front page under it so it links back to thefront page.
  40. 40. Production plan Edward Marshall
  41. 41. Production Plan• I am going to use a wall with a one colour background for my picture. This is so when editing the magazine the background in the photo isnt to busy and it is easy to put text over without having to do a lot of editing. I think I will be using a grey or white background.• For my photo Im going to have two people standing back to back and have a mid shot of the two. It will use a two shot and a mid shot in the front cover.• I will not be using any props because I don’t feel I need them for the kind of photo I want to take. I think adding props will make it look to cluttered.• Costume for the photo will be casual clothes like an indie/alternative band members would wear just jeans/chinos and a top a casual feel to the front page and will also look like capturing there everyday life.
  42. 42. Draft TextEdward Marshall
  43. 43. Article text• The article text will be a like a question and answer for the two band members. It will start with a brief introduction to the band and where they have come from and how they have got to the big time.• The new and upcoming band ‘The Messengers’ have come out of know where and made it to the big time over these last few months releasing there number 1 single ‘I’m dreaming’ and other various tracks. The duo of Lewis and Tom from Yorkshire met at a festival and got together ever since have been a massive influence on the music world. We are expecting them to be releasing their debut album later this year and we are anticipating a great success. But as for now we have an exclusive interview with them with the pair. You’ve emailed us in your questions and some of you lucky ones have had them awsnered and published in FretBoard• How long have you two been making music together?• We have been making music together now for a few years but have only really just had major success with ‘I’m Dreaming’ but for all those you liked this track there will be many more coming soon in our album.• If you could collaborate with any artist who would it be?• If we could collaborate with anyone it would defiantly be Matt Cardle or Bruno Mars.• How old were you when you first met and talked about writing music?• We were in our late teens, met a festival and talked about how we were both musicians and wanted to write music and then we decided to do it, the first track we wrote was one called ‘Late Nights’ it was our first track and a remake will be on the album and will have better music and edited lyrics.• How did you come about your success?• Many others used YouTube, Facebook and twitter to get there music out there, we also used those to get our music well known, it was a great way of spreading our music about, but we also went out to festivals and played on shows like BBC upcoming stars and played gigs in local areas. We also done open mic nights, this was how our success came about we just one day got spotted and asked to go to a recording studio and then we got a record label with Penguin Records.
  44. 44. InstitutionsEdward Marshall
  45. 45. IPC Media• IPC media came about in the 1960s and are now owned by the parent company Time Inc, they publish magazines and comics. They now have many departments including: IPC newspapers, IPC Magazines, IPC Books and IPC Printing. This is so that they have specific departments for different things. IPC media publish many magazines.
  46. 46. PitchEdward Marshall
  47. 47. PitchMy target audience for my magazine will is both male and female aimed mainly at the late teensearly twenties age group. The magazine will be also aimed at the indie/alternative music fans.This is because that is the genre. This is because from my research I found out that most peopleour age listen to that kind of music and the layout is based on the feedback from the focus groupand also the colour scheme was picked and confirmed in the same way. The magazine will includean article talking about where the duo of ‘The Messengers’ came from and how they becamebig, the article will also have a interview with them with questions asked from the readers. Thelogo and the main layout and the colour scheme are shown beneath:

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