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Strategic Doing:
An Introduction

Ed Morrison
Purdue Center for Regional Development
!

January, 2014
Foreward
!

Strategic Doing is an agile process designed to build
collaborations quickly, move them toward measurable
outc...
THE STARTING POINT

THE CHALLENGES WE FACE

!3
COMPLEX MESSES OVERWHELM US

!4
LIVING WITH COMPLEXITY: WHAT TO DO?

!5
THE ANSWER: FOLLOW SIMPLE RULES
SIMPLE RULES MANAGE COMPLEXITY

!6
IT ALL STARTS HERE

EXPANDING COLLABORATION DEPENDS ON FOCUSED CONVERSATION

!7
MEETING THE CHALLENGES

SOME TESTIMONIALS

!8
RAGU ATHINARAYANAN
CHAIR, DEPARTMENT OF TECHNOLOGY LEADERSHIP & INNOVATION
PURDUE UNIVERSITY

Challenge:	
  Merged	
  Depa...
JANYCE FADDEN
EXECUTIVE IN RESIDENCE, SCHOOL OF BUSINESS
UNIVERSITY OF NORTH ALABAMA

Challenge:	
  Strategic	
  Plan	
  f...
SHARON GULICK
DIRECTOR, ECONOMIC AND ENTREPRENEURIAL DEVELOPMENT
UNIVERSITY OF MISSOURI

Challenge:	
  Rural	
  Developmen...
CHRISTI BELL
DIRECTOR, CENTER FOR ECONOMIC DEVELOPMENT
UNIVERSITY OF ALASKA

Challenge:	
  Economic	
  Development

“
9

W...
PAUL COLLITS
PRESIDENT, AUSTRALIA NEW ZEALAND REGIONAL SCIENCE ASSOCIATION

Challenge:	
  Economic	
  Development

“

Loca...
BRIAN FARKAS
CHAIR, DEPARTMENT OF FOOD SCIENCE
PURDUE UNIVERSITY

Challenge:	
  Incoming	
  Department	
  Chair

“
10

Str...
BOB BROWN
ASSOCIATE DIRECTOR OF UNIVERSITY-COMMUNITY PARTNERSHIPS
MICHIGAN STATE UNIVERSITY

Challenge:	
  Rebuilding	
  F...
STRATEGIC DOING

AN OVERVIEW

!16
WHAT IS DIFFERENT?
Unlike strategic planning, which is linear, slow and costly,
Strategic Doing is fast, iterative and lea...
HOW DOES IT WORK?
Strategic Doing builds trusted networks at scale by moving
multiple ideas into action quickly to find “w...
HOW DOES IT WORK?

Strategic Doing answers the two key questions of strategy by
breaking these two questions into four…

1...
WHY IS IT AGILE?

Strategic Doing is an agile, iterative process that relies on
accumulating learning by doing…

11
HOW DO WE MANAGE OUR NETWORKS?
Strategic Doing designs a managed network to keep track
of metrics and make adjustments whe...
CHARTING DOING IS ACHIEVING SCALE
STRATEGICA NEW PATH
PURDUE STRATEGIC DOING WORKSHOPS, 2008-2013

!22
CHARTING DOING NETWORK
STRATEGICA NEW PATH
AN EMERGING UNIVERSITY NETWORK TO SUPPORT THE DISCIPLINE

!23
THANK YOU
Ed Morrison
edmorrison@purdue.edu
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Strategic Doing: An Introduction January 2014

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Strategic Doing is a new approach to designing and executing strategy in open, loosely connected networks. The process -- which is simple, but takes practice to master -- enables people to form collaborations quickly, move them toward measurable outcomes, and make adjustments along the way.

This presentation introduces Strategic Doing and presents some testimonials from professionals that now rely on the discipline.

Published in: Education, Business, Technology
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Transcript of "Strategic Doing: An Introduction January 2014"

  1. 1. Strategic Doing: An Introduction Ed Morrison Purdue Center for Regional Development ! January, 2014
  2. 2. Foreward ! Strategic Doing is an agile process designed to build collaborations quickly, move them toward measurable outcomes, and make adjustments along the way. It is a process that creates sustainable, shared value in open, loosely connected networks. ! These slides provide you a brief introduction. ! The Purdue Center for Regional Development has incubated the process and is now continuing its development with university partners across the country. ! To learn more, please contact Peggy Hosea at Purdue: phosea@purdue.edu
  3. 3. THE STARTING POINT THE CHALLENGES WE FACE !3
  4. 4. COMPLEX MESSES OVERWHELM US !4
  5. 5. LIVING WITH COMPLEXITY: WHAT TO DO? !5
  6. 6. THE ANSWER: FOLLOW SIMPLE RULES SIMPLE RULES MANAGE COMPLEXITY !6
  7. 7. IT ALL STARTS HERE EXPANDING COLLABORATION DEPENDS ON FOCUSED CONVERSATION !7
  8. 8. MEETING THE CHALLENGES SOME TESTIMONIALS !8
  9. 9. RAGU ATHINARAYANAN CHAIR, DEPARTMENT OF TECHNOLOGY LEADERSHIP & INNOVATION PURDUE UNIVERSITY Challenge:  Merged  Department “ 5 Strategic Doing has brought our faculty together to work toward a common goal, in a department that recently underwent a merger. . “
  10. 10. JANYCE FADDEN EXECUTIVE IN RESIDENCE, SCHOOL OF BUSINESS UNIVERSITY OF NORTH ALABAMA Challenge:  Strategic  Plan  for  a  College “ Strategic Doing has proven to be very effective. In a few hours each of 6 cross functional teams of professors, students and staff set a plan that all agree will advance the University of North Alabama's College of Business. . 7 “
  11. 11. SHARON GULICK DIRECTOR, ECONOMIC AND ENTREPRENEURIAL DEVELOPMENT UNIVERSITY OF MISSOURI Challenge:  Rural  Development “ 8 Working with small, struggling rural communities and regions . presents a number of challenges, not the least of which is a sense of hopelessness and defeat.  Using Strategic Doing we have been very successful in helping them achieve tangible results that re-ignites their belief in the future and their ability to impact that future.  These communities are now in control of their future and are seeing significant, positive change. “
  12. 12. CHRISTI BELL DIRECTOR, CENTER FOR ECONOMIC DEVELOPMENT UNIVERSITY OF ALASKA Challenge:  Economic  Development “ 9 When Strategic Doing is incorporated into the culture of an organization it is possible to not only drive new innovation and more rapidly achieve desired objectives, but at the same time energize a team or teams to achieve more with less individual effort. Those that approach Strategic Doing as a practice will learn new strategic approaches and tools to more effortlessly manage growth or strategic change of an organization.
  13. 13. PAUL COLLITS PRESIDENT, AUSTRALIA NEW ZEALAND REGIONAL SCIENCE ASSOCIATION Challenge:  Economic  Development “ Local economic development is the identification of local assets for growth and leveraging them through collaboration. The best methodology I have seen in twenty years for achieving this is called Strategic Doing. “ 11
  14. 14. BRIAN FARKAS CHAIR, DEPARTMENT OF FOOD SCIENCE PURDUE UNIVERSITY Challenge:  Incoming  Department  Chair “ 10 Strategic Doing has been a new way for us to look at the planning process. It provides the necessary structure to frame a plan for the future but allows us the ability to work within an environment that is fluid. “
  15. 15. BOB BROWN ASSOCIATE DIRECTOR OF UNIVERSITY-COMMUNITY PARTNERSHIPS MICHIGAN STATE UNIVERSITY Challenge:  Rebuilding  Flint “ 11 In neighborhoods besieged by complex, wicked problems, Strategic Doing creates hope through the power of taking action with the assets or gifts that we already possess.  In that moment when we combine assets we begin to tell a new story of opportunity and possibility.  Strategic Doing gives us the power to change our lives, our neighborhoods, and our communities.
  16. 16. STRATEGIC DOING AN OVERVIEW !16
  17. 17. WHAT IS DIFFERENT? Unlike strategic planning, which is linear, slow and costly, Strategic Doing is fast, iterative and lean… 11
  18. 18. HOW DOES IT WORK? Strategic Doing builds trusted networks at scale by moving multiple ideas into action quickly to find “what works”… 11
  19. 19. HOW DOES IT WORK? Strategic Doing answers the two key questions of strategy by breaking these two questions into four… 11
  20. 20. WHY IS IT AGILE? Strategic Doing is an agile, iterative process that relies on accumulating learning by doing… 11
  21. 21. HOW DO WE MANAGE OUR NETWORKS? Strategic Doing designs a managed network to keep track of metrics and make adjustments when the situation changes… 11
  22. 22. CHARTING DOING IS ACHIEVING SCALE STRATEGICA NEW PATH PURDUE STRATEGIC DOING WORKSHOPS, 2008-2013 !22
  23. 23. CHARTING DOING NETWORK STRATEGICA NEW PATH AN EMERGING UNIVERSITY NETWORK TO SUPPORT THE DISCIPLINE !23
  24. 24. THANK YOU Ed Morrison edmorrison@purdue.edu
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