EG2008 Missouri Eco Gardening June 08 Presentation

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2008 Economic Gardening Gathering in Steamboat: Missouri Economic Gardening

2008 Economic Gardening Gathering in Steamboat: Missouri Economic Gardening

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  • 1. Community Economic and Entrepreneurial Development: Missouri Model National Economic Gardening Gathering June 13, 2007 Sharon Gulick, Director ExCEED (Community Economic and Entrepreneurial Development) [email_address]
  • 2. Rebuilding the Economic Development Pyramid Graphic courtesy of Brian Dabson, RUPRI Recruitment Retention Entrepreneu rship Entrepreneurship Retention Recruitm ent
  • 3. From recruitment… Graphic courtesy of Brian Dabson, RUPRI
  • 4. and local competition… VS. Graphic courtesy of Brian Dabson, RUPRI
  • 5. … to entrepreneurship Graphic courtesy of Brian Dabson, RUPRI
  • 6. … and regional collaboration + Graphic courtesy of Brian Dabson, RUPRI
  • 7. Successful Entrepreneurial Development Systems
    • Focus on entrepreneurs
    • Build on assets
    • Encourage collaboration & take regional approach
    • Engage youth, minorities, aging and others who are not usually invited to the table
    • Strategically target entrepreneurs
    • Celebrate community and entrepreneurial success!
  • 8. ExCEED
    • Is a multi-disciplinary program that cuts across all Extension program areas and is focused on revitalizing rural economies through alternative approaches to economic development.
    • Uses an engagement and collaborative learning model to re-energize local economies to build sustainable economies based on the strengths and assets of the local community or region.
    • Works with community leaders to develop strategies that ensure wealth transfer in rural communities.
  • 9. ExCEED’s Purpose
    • Build awareness among rural communities of entrepreneurship and place-based economic development strategies.
    • Assist communities in supporting, encouraging and facilitating entrepreneurship.
    • Participate in the development of vibrant rural economies and enhance community’s economic base and quality of life.
  • 10.
    • Facilitate collaborations between the University of Missouri and communities throughout the state.
      • Cross-disciplinary team representing all Extension divisions (CD, BD, AG, HES, 4-H) as well as University partners such as OSEDA, BRIDG, RUPRI, CPAC, and VISTA.
      • Extension field faculty actively participate with local projects.
      • Campus faculty connected to community projects.
  • 11. ExCEED Engagement Process
  • 12. Outreach and Development
    • Informational sessions across the state.
    • Communities/regions apply for participation.
    • Projects selected and local project leadership teams formed.
      • Includes business, nonprofit, education, government, utilities, chamber/economic development, etc., as well as Extension faculty.
      • Responsible for guide project, setting goals, reporting, participate in final evaluation.
      • Representative of regional diversity.
  • 13. Assessment
    • Visioning session
      • Assets and Challenges
    • Data analysis –
      • 2 phases: basic demographics, baseline study
    • Project leadership team and ExCEED staff compile and analyze data
    • Strategic Plan
  • 14. Implementation
    • Develop an action plan based on strategic plan, visioning session, baseline data and other input to identify priority areas and prioritize actions.
      • Leadership team takes lead, but committees and task forces created for specific activities.
    • ExCEED provides financial and technical assistance to engage University and Extension faculty, program and key partners.
  • 15. Evaluation and Results
    • Projects submit quarterly and annual reports.
    • Formal evaluation and community re-assessment conducted at conclusion of project.
    • Findings used to modify future engagement design, create new programs and curriculum, identify best practices.
    • Report on findings and best practices.
  • 16. Early Community Issues
    • Leadership capacity
    • Collaboration building
    • Access to capital (adults & youth)
    • Downtown revitalization
    • School system engagement
    • Research, evaluation & analysis
    • Foster more entrepreneurs
    • Focus on youth
    • Capture community wealth
    • Involve more residents in entrepreneurial community
  • 17. ExCEED Regional Projects NW MO Old Trails Show Me E! BYOB Ozark Heritage NE MO RBOG Brookfield Chariton County MRH All Natural SMEDA
  • 18. Brookfield
    • Using HTC approach
    • Community Foundation established
    • Leadership program underway
    • Entrepreneur network
    • Existing business visitation program
    • Provider Network under development
    • Youth entrepreneurship education & mentorship
    • Downtown Revitalization initiative
  • 19. Brookfield
    • Business Expansion:
        • 43 New Jobs and 45 Retained Jobs
        • $1 million in additional payroll
        • Lease/sale of community’s 10 year old spec building
        • $2.5 million investment
    Success!
  • 20. Chariton County
    • Focusing on youth -- MYOB
      • Curriculum provided to schools
      • Workshops for youth (91 students in 2006)
      • 7 youth-owned businesses started
      • Workshops/training for teachers
    • Leadership Program – youth & adult
    • Revolving Loan Program for youth
  • 21. Mississippi River Hills
    • Missouri Cuisines Project
      • Marketing region (Ex: regional maps)
      • Developing Quality Standards and regional label of origin – “ appellation”
      • Restaurants, local and outside the region, are using products grown or produced in region.
    • Workshops for local businesses
    • Foundation established
    • Youth entrepreneurship
  • 22. Northwest Missouri
    • Tourism
    • Business Development
    • Youth = young farmers
    • Network of resource providers including local banks
    • Working with local schools on entrepreneurship curriculum
    Wind Farm Success!
  • 23. Ozark Heritage Region
    • Focusing on youth
    • Engaged 15 of 23 school districts in Year 1; all 23 in Year 2
      • Student business competition
        • 15 student-led businesses
    • Youth will be followed to determine impact of entrepreneurship education on their career/location choices
    South Central Career Center, CC Café
  • 24. New ExCEED Projects
    • All Natural -- tourism
    • BYOB -- year-round employment; entrepreneurship
    • NE Missouri RBOG -- create regional economic development plan
    • Old Trails -- tourism
    • Show Me E! – youth entrepreneurship
    • SMEDA – economic development
  • 25. Outcomes As of June 30, 2007 Contributions to local Foundation/Endowments $283,000 Other grants received $202,500 Leadership Programs/participants 3 / 67 Participants assuming community leadership 38 Youth education & training events / participants 38 / 846 Youth-owned businesses started 22 Training Programs 23 Attendees at training programs 255 New Businesses Started 28 Business Expansions 7 New/Retained Jobs 49 / 45 Retained Jobs 45 New Investment $222.67 mill. Business Visitations 40
  • 26. Other Initiatives
    • Training
      • Missouri Entrepreneurial Communities
      • Fundamentals of Economic Development
    • Enhance Extension faculty skills
      • Provide access to resources, training, etc.
    • Facilitate key partnerships
      • Campus faculty
      • Missouri Rural Development Council
      • National Partners
  • 27. Data Connections
    • Community Policy Analysis Center (CPAC)
    • Office of Social and Economic Data Analysis (OSEDA)
    • RUPRI
    • Missouri Department of Economic Development – MERIC
    • Business Research and Information Development Group (BRIDG)
      • Missouri approach to “economic gardening”
  • 28. Entrepreneurship: Where Practice and Theory Meet November 6-7, 2008 St. Louis, Missouri http://mcquinn.missouri.edu/2008workshop
  • 29.  
  • 30. For more information…
    • Sharon Gulick
    • Director, ExCEED
    • University of Missouri Extension
    • 222 Gentry Hall
    • Columbia, Missouri 65211
    • Phone: 573-884-0669
    • Email: [email_address]
    • Web: www.extension.missouri.edu/CEED
  • 31. Supporting exCEED Communities with Economic Gardening
    • Steve Holt
    • Small Business Development Center
    • Chillicothe, Missouri 64601
    • 660-646-6920
    • [email_address]
  • 32. Missouri Economic Gardening Initiative
    • exCEED created the need to provide support to a variety of rural communities choosing a variety of strategies to grow their economies.
    • Some strategies would be unique, but others would adopt existing frameworks, such as HTC and others would be best served by a menu of “best practices”.
    • Economic Gardening concepts seemed to be a universal fit.
  • 33. Missouri Economic Gardening Objective
    • Access low cost sources of information
    • Utilize the state-wide network of Business Development Specialists and SBDC counselors to deliver tactical and strategic information to entrepreneurs and communities to help them start and grow ventures
    • Provide coaching and guidance through the lifecycle of the venture
  • 34. Missouri SBDC & Extension Network
  • 35. Purchased Data Bases
    • JJ Hill Research Library
      • Assisted searches
      • Access to 21 Premium Data Bases
    • ESRI Business Analyst Online
      • GIS
      • Businesses and Employment by SIC & NAICS
      • Demographic data
      • Expenditure data
      • Psychographic data
      • Traffic Counts
      • Fee based studies
  • 36. Data Bases
    • Yellow pages
    • Google Scholar
    • www.bizstats.com
    • http://www.llrx.com/columns/roundup29.htm Research RoundUp: Business Filings Databases
    • http://dorx.mo.gov/publicreports/ Missouri Department of Revenue public reports
    • http://www.missourieconomy.org/ Missouri Economic Research and Information Center
  • 37.  
  • 38.  
  • 39.  
  • 40.  
  • 41. Entrepreneurial Support
    • Show them their market
    • Show them their customers
      • Demographics
      • Psychographics
      • Expenditures
    • Help them find customers
      • D&B business to business
      • InfoUSA
    • Help them analyze their competition
    • Help them understand their industry
  • 42.  
  • 43.  
  • 44.  
  • 45.  
  • 46. Business Analyst Online Expenditure Reports
    • Household Budget
    • Automotive Aftermarket
    • Financial
    • House & Home Exp.
    • Medical
    • Recreation
    • Retail Goods & Services
  • 47. Recreation Expenditures
  • 48. 70 Mile Auto Expenditures
  • 49.  
  • 50. HillSearch & Other Tools
  • 51. Competitors 70 Mile Radius
  • 52. Total Qty Trucks, Tractors, Cars and Replacement Parts by Type
  • 53. 60 Min. Drive Time Market Comparison of Existing Sporting Goods Stores
  • 54. Industries Supported
    • Retail
      • Restaurants
      • Entertainment
      • Clothing and accessories
      • Electronic
      • Mail order
    • Financial
      • Commercial lending
      • Insurance
    • Manufacturing
    • Construction
    • Service
  • 55. Community Support
    • Brookfield HTC
    • Asset assessment
      • Population demographics
      • Population and housing breakdowns
      • Business starts
      • Retail Market Profile
      • Tourism
    • Economic Developers
    • Bond Issues and Feasibility Studies
      • Library
      • TIF
      • Museum
  • 56. Summary
    • Economic Gardening is a flexible “best practice” tool that can be adapted to support communities and entrepreneurs in a variety of settings.
    • Technology has made basic “tools” very affordable.
    • Free websites and other agency resources stretch your dollars and enhance your output.
  • 57. Questions?