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The ROI of User Experience

by EffectiveUI on Nov 03, 2011

  • 356 views

In "The ROI of User Experience: From Strategy and Conception to Development and Execution," ...

In "The ROI of User Experience: From Strategy and Conception to Development and Execution,"
EffectiveUI President Anthony Franco demonstrates why companies need to invest in user experience and user experience research, and how to optimize and measure UX ROI.

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The ROI of User Experience — Presentation Transcript