Interaction13 Daily Recap - Monday


Published on

EffectiveUI's team on the ground provides a daily recap of Interaction13 in Toronto, January 28-31, 2013.

Published in: Technology
  • Be the first to comment

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Interaction13 Daily Recap - Monday

  1. 1. IxD 2013 DAILY RECAP JANUARY 28, 2013
  2. 2. © 2013 EffectiveUI, Inc. All rights reserved.MONDAY, JANUARY 28THWe don’t know if everyone saw it, but we saw it. Today was about LOVE IxD13 DAILY RECAP
  3. 3. © 2013 EffectiveUI, Inc. All rights reserved.LOVE FOR DESIGNWhen we heard this:“It’s not how you feel about the design, its how the designmakes you feel about yourself.” - Ravi SawhneyWe couldn’t help but remember this:“Youll know when you find the right person, Its not howyou feel about them, its how they make you feel aboutyourself” - The Wedding Singer IxD13 DAILY RECAP
  4. 4. © 2013 EffectiveUI, Inc. All rights reserved. • The difference between a product you love and aLOVE FOR product you tolerate are the microinteractions. • Login, save as and silencing your phone are allMICRO- examples of microinteractions.INTER- • Little things make a big difference. Bad microinteractions are like a pebble in your shoe.ACTIONS • Even if your big idea is good, your product won’t be if its surrounded by pain and frustration. IxD13 DAILY RECAP
  5. 5. © 2013 EffectiveUI, Inc. All rights reserved.LOVE FOR IMPACTBoth Gretchen Anderson (Driving Impact not ServingShareholders) and Franco Papeschi (Innovation,Investment, Influence and Impact) talked about hownon-profits/NGOs measure success through impactinstead of experience.Imagine that all design started this way. Determine thechange you want to make in the world/your industry/aperson’s life and work backwards from there.Focus on the minimum viable intervention to have animpact. It can save time and money. IxD13 DAILY RECAP
  6. 6. © 2013 EffectiveUI, Inc. All rights reserved. • Three different presentations talked about trying to crack the health record, documentation and comprehension problem.LOVE FOR • Government regulations/privacy laws, communication challenges between patients and caregivers andPATIENTS... diversity of types of information make it a tough problem to solve.AND THEIR • “Most people know more about their car’s health than they do their own” - Juhan Sonin (HackingPROVIDERS Health: Designing for and Understanding My Health) • Pictures instead of text-based care instructions can be easier for patients to understand and quicker for providers to draft. - Audrey Richard Laurent (Compliance: design to facilitate a healthcare service) IxD13 DAILY RECAP
  7. 7. © 2013 EffectiveUI, Inc. All rights reserved.LOVE FOR GAMESBUT NOT BADGESElements of games like tutorials and rewards can bepowerful tools when presented in a context that ismeaningful for the user and smartly executed. However,placing badges or other game elements into a productwithout relevant context insults the user, the product andgamification. IxD13 DAILY RECAP
  8. 8. © 2013 EffectiveUI, Inc. All rights reserved.LOVE FORGLACIERSExperience design goes way beyond digital interfaces. Agreat reminder of that was keynote speaker, KateHartman’s “Glacier Embracing Suit”, which allows peopleto lie on a glacier and give it a hug. IxD13 DAILY RECAP
  9. 9. © 2013 EffectiveUI, Inc. All rights reserved.LOVE FOR EVERYONE IxD13 DAILY RECAP