Your SlideShare is downloading. ×
  • Like
  • Save
Social media slide share
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Social media slide share

  • 515 views
Published

Overview of social media - what is it, what are the trends, why does it matter, what are the risks?

Overview of social media - what is it, what are the trends, why does it matter, what are the risks?

Published in Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
515
On SlideShare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
2

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Social Media
    What is it? Why should I care?
  • 2. Three basic rulesdrive social media…
  • 3. 1. People are social
  • 4. 2. People are unique
  • 5. 3. People want to be heard
  • 6. Social media is not new…
    1600’s 1800’s 1940’s 1980’s
    MEDIA
    Letters
    to the
    Editor
    Parlor
    Room
    Parties
    Monday
    Night
    Football
    Book
    Clubs
    SOCIALMEDIA
  • 7. … it’s just more accessible.
    INTERNET WEB 1.0
    MEDIA
    Newsgroups
    Online
    Forums
    SOCIALMEDIA
    IRC Chat
    D&D Parties
  • 8. … it’s just more accessible
    WEB 2.0
    SOCIALMEDIA
  • 9. Social media is replacing traditional media
    Search popularity of “social media” vs. “media” over time
    “social media”
    “media”
    Source: Google Trends,12/10/09
  • 10. Top social media sites
    Social Media
    10
    How do the social media giants stack up?
    If Facebook was a country, it would be the 3rd largest countryin the world.
    Source: SocialTimes.com, 2/3/2011; Wikipedia & Wikipedia, 1/2011; Mashable, 2/19/2011
  • 11. Top social media sites
    Social Media
    11
    What are they used for?
  • 12. Facebook user growth
    More than 250 million people use facebook every day
    Source: askaaronlee.com
  • 13. Facebook is the largest online ad display publisher in the US
    Social Media
    13
    Where do you put your advertising $$?
    1 in 6ads shown to US internet users are shown by Facebook
    Source: comScore, 5/12/10
  • 14. So how do you use the trend?
    “social media”
  • 15. Remember the three rules…
    Social Media
    15
  • 16. …and use social media to findand connect with people
    Social Media
    16
  • 17. But what are the risks?
    “social media”
  • 18. Risks increase as usage goes up
    Primary risks from social media sites
  • 19. Set FB security settings to “Secure Browsing”
    Fix your privacy settings!
  • 20. Set FB privacy settings to “Friends Only”
    Fix your privacy settings!
  • 21. Protect yourself with free tools
  • 22. Invest in quality antivirus software
  • 23. Use common sense
  • 24. Social Media
    http://2wfx.tumblr.com