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Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
Twitalyzer --- 10 Minutes To Twitalyze
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Twitalyzer --- 10 Minutes To Twitalyze

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Twitalyzer presentation from Eric T. Peterson given at WebVisions '09.

Twitalyzer presentation from Eric T. Peterson given at WebVisions '09.

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  • Guy Kawasaki, Calvin Lee (@mayhemstudios) and Pete Cashmore (@mashable)
  • And not every influential person is a potential traffic driver! @barackobama, #6 on my list, doesn’t Twitter anymore … yet!
  • Transcript

    • 1. Eric T. Peterson THE NEW INFLUENCERS
    • 2. Influence • Orwell said “all animals are created equal, but some are more equal than others.” • The same is true online, not all referrers are equal • There is a new class of referrers online, exerting their influence to drive traffic and awareness … 2
    • 3. Meet the New Influencers 3
    • 4. What is Influence? “[Influence is] the power to affect, control or manipulate something or someone …” like making 60,450 people aware that your company is planning “value meals”! 4
    • 5. The @Mashable Effect 5
    • 6. But Not Everyone in Twitter is Influential 6
    • 7. Social Media Usage Counts … 7
    • 8. So Does the “Network” … 8
    • 9. And “Return on Influence” 9
    • 10. Not to mention “brand” 10
    • 11. 11
    • 12. Who Should YOU Influence? 12
    • 13. And Who DoTHEY Influence? www.twitalyzer.com 13
    • 14. And At What Cost? www.twitalyzer.com 14
    • 15. How Influential Are You? www.twitalyzer.com 15
    • 16. How Influential Are You? www.twitalyzer.com 16
    • 17. BTW: Integration = Awesomeness! www.twitalyzer.com 17
    • 18. WhooHoo! Analytics APIs Kick Ass! www.twitalyzer.com 18
    • 19. Twitalyzer + Google Analytics!
    • 20. Start to Explore Your Influencers! www.twitalyzer.com 20
    • 21. EmetricsSPECIAL Announcement! • Firefox plug-in for the new Twitter site www.twitalyzer.com 21
    • 22. EmetricsSPECIAL Announcement! • Firefox plug-in for the new Twitter site www.twitalyzer.com 22
    • 23. EmetricsSPECIAL Announcement! • Firefox plug-in for the new Twitter site www.twitalyzer.com 23
    • 24. EmetricsSPECIAL Announcement! • Firefox plug-in for the new Twitter site • Twitter “@twitalyzer I want the plug-in!” for access www.twitalyzer.com 24
    • 25. Eric T. Peterson Twitalyze yourself at www.twitalyzer.com @erictpeterson and @twitalyzer Join us at the X Change September 9, 10, 11 in San Francisco www.xchangeconference.com

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