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City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
City of Dublin and the Future of Citizen Engagement v2
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City of Dublin and the Future of Citizen Engagement v2

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The City of Dublin Social Media the Web and Future of Citizen Engagement: v2

The City of Dublin Social Media the Web and Future of Citizen Engagement: v2

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  • 1. The City of DublinSocial Media the Web and Future of Citizen Engagement: v2<br />Bruce Edwards, City of Dublin<br />Monday, March 28, 2011<br />
  • 2. What’s changedin a year?<br />
  • 3.
  • 4. Oh… Did I forget…<br />
  • 5.
  • 6. Information is as vital to the healthy functioning of communities as clean air, safe streets, good schools and public health.<br />– Informing Communities, <br />Sustaining Democracy in the Digital Age<br />
  • 7. website.<br />
  • 8. website<br />Online Hub<br />Web updated 24/7<br />2010 Stats<br />761,433 Visits<br />2,294,681 Pageviews<br />
  • 9. e-news.<br />
  • 10. e-News<br />e-News from Dublin<br />Mail Chimp<br />
  • 11. launch.management.optimization.<br />
  • 12. launch……………… 50%management……. 40%optimization…….. 10%<br />
  • 13. twitter.<br />
  • 14. twitter<br />March 2010 = 1,658 followers<br />March 2011 = 2,682 followers<br />
  • 15. twitter<br />March 2010 = 1,658 followers<br />March 2011 = 2,671 followers<br />
  • 16. Tweet on Tuesday, Oct 20, 2009:City of Dublin has been named a Smart21 Community in the Intelligent Community of the Year Awards program<br />City of Dublin Twitter: 1,327 followers<br />ReTweet by:<br />KimberlyKayler: 296 followers<br />Tech4Ohio: 318 followers<br />LiveinColumbus: 75 followers<br />ColumbusChamber: 1,276 followers<br />HillardChamber: 566 followers<br />Sueburness: 972 followers<br />ConnieRobinson: 155 followers<br />Twighlightdawn: 40 followers<br />Using less than 140 characters we reached over<br />5,025 people in less than 1 hour<br />
  • 17. twitter<br />Follow media outlets<br />Use to push your news<br />Engage in conversation<br />
  • 18. facebook.<br />
  • 19. facebook<br />March 2010 = 1,170 fans<br />March 2011 = 2,270 likes<br />
  • 20. facebook<br />March 2010 = 1,170 fans<br />March 2011 = 2,270 likes<br />
  • 21.
  • 22. facebook<br />Engage in conversation<br />Share photos and videos<br />Custom page apps<br />
  • 23. word of mouth,you can’t buy this stuff.<br />
  • 24.
  • 25. it’s Not always pretty.<br />
  • 26.
  • 27. how do you manage?<br />
  • 28. manage<br />Set up mobile alerts for both<br />Respond in a timely manner with the truth<br />
  • 29. video.<br />
  • 30.
  • 31.
  • 32.
  • 33. video<br />ustream.tv <br />vimeo.com <br />
  • 34. future.<br />
  • 35. 2011 Goals for Dublin<br />Mobile version of the website<br />Deployment of Apps<br />QR codes<br />
  • 36. We don’t have a choice on whether we do social media, the question is how well we do it.<br />– Erik Qualman<br />Social Media Revolution 2<br />
  • 37. Questions?<br />Bruce Edwards, City of Dublin<br />bedwards@dublin.oh.us<br />614.410.4511<br />

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