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Buscd 11 good belly project

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Agenda for BUSCD 11

Agenda for BUSCD 11

Published in: Business, Technology
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  • 1. #BUSCD Session 11 April 9 2012
  • 2. Updates --Mullen, Mon April 23, 4:30? --Meetings/conferences --Blog post for next week (Monday)interview the person who has the job you aspire to have: what is it like; skills; challenges; frustrations; day in life; biggestsurprises pro or con; what they expected or not; how they got it; were they prepared; anything they learned in school relevant
  • 3. Next Week Class: Wed, April 18--panel of recent grads: getting a job, what to expect real world learnings, relevance of BU --TBD --what will you invent work in progress/workshop
  • 4. Blog Post Due April 16 -- 8:00 am interview the person who has the job you aspire to have: what is it like; skills; challenges; frustrations; day in life; biggest surprises pro or con; what they expected or not; how they got it; were they prepared; anything they learned in school relevant
  • 5. Penultimate Class: April 23 --Mullen, Wed, April 18 --But, pay attention to email just in case --Presentations from Mullen --Reel --Tour --Studio/Work Time --If not, we’ll wing it here
  • 6. Assignment: Springpad Brand Narrative
  • 7. April 30 Final Presentations --what is the problem you are solving? --for whom and why? --what is your core idea, the thing you have build? --why will your audience/community engage? --how will you raise awareness?--what are the tools/platforms you used to create it? --why should it work? --what constitutes success?
  • 8. You will have made something --the whole thing: the site, experience, etc --the full blown business plan for the experience OR --the marketing campaign for its launch bicyling videos: full blown site and production and plans for keeping it alive bu energy games: full blown campaign to generate excitement and involvement and plans for how to do
  • 9. @janenelinSenior Digital Social Strategist, MullenCreator of The Good Belly ProjectA Modern Creative Planner

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