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#BUSCD Session 10
                         April 2, 2012
                         Only four more left :-(




Monday, April 2, 12
Updates
                                 --Mullen, Wed April 18
                                --Meetings/conferences
                      --Assignments: still two missing from last week
                       --lose a full grade if week late; “F” if later




Monday, April 2, 12
25 Original Ideas




Monday, April 2, 12
Three minutes to present
                             --problem to be solved
                                   --core idea
                         --snapshot of elements needed
                               platform, app, tools, media
                                community role, creative




Monday, April 2, 12
Narrow down to five
                           --pick your top five ideas
                         --you can not pick your own
                      --then rate each of the five ideas
                                   3 or 2 or 1
                      --reasoning for the rating tactic?




Monday, April 2, 12
Team assignments
                                 --after we pick five
                        --rate your preferred assignment
                                     5 down to 1
                      --if more then four, we pick from hat
                           --start with one that has most




Monday, April 2, 12
Criteria
                               --solves a problem
                           --uses learnings from class
                          --doable (almost) in 5 weeks
                      --being chosen does not affect grade
                                 for assignment




Monday, April 2, 12
Process
                      1. Problem ID/objectives
                      --prepare strategy, tactics, community
                      2. Create/develop executional support program
                      --how will you generate awareness, gather community, find alliances,
                      what are creative elements?, make them
                      3. Determine metrics for success
                      --what are they, success/failure, what lessons will you learn, what is
                      applicability to profession/job and life
                      4. Make it happen
                      --can you execute the outcome before the end of the
                      semester, or is this just an exercise?




Monday, April 2, 12
Monday, April 2, 12
Monday, April 2, 12

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BUSCD 10: Invent something

  • 1. #BUSCD Session 10 April 2, 2012 Only four more left :-( Monday, April 2, 12
  • 2. Updates --Mullen, Wed April 18 --Meetings/conferences --Assignments: still two missing from last week --lose a full grade if week late; “F” if later Monday, April 2, 12
  • 4. Three minutes to present --problem to be solved --core idea --snapshot of elements needed platform, app, tools, media community role, creative Monday, April 2, 12
  • 5. Narrow down to five --pick your top five ideas --you can not pick your own --then rate each of the five ideas 3 or 2 or 1 --reasoning for the rating tactic? Monday, April 2, 12
  • 6. Team assignments --after we pick five --rate your preferred assignment 5 down to 1 --if more then four, we pick from hat --start with one that has most Monday, April 2, 12
  • 7. Criteria --solves a problem --uses learnings from class --doable (almost) in 5 weeks --being chosen does not affect grade for assignment Monday, April 2, 12
  • 8. Process 1. Problem ID/objectives --prepare strategy, tactics, community 2. Create/develop executional support program --how will you generate awareness, gather community, find alliances, what are creative elements?, make them 3. Determine metrics for success --what are they, success/failure, what lessons will you learn, what is applicability to profession/job and life 4. Make it happen --can you execute the outcome before the end of the semester, or is this just an exercise? Monday, April 2, 12