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Authors of business
o Domante Petkunaite
o Aušrine Kutkaite
o Edvinas Vyšniauskas
Table of contents
Why beach bar?
How we will achieve our goals? Business
Why beach bar?
or clubs always
o In world resorts are thriving
beach bars and night clubs
o Palanga is our summer capital, but
there is no place, where people
can eat at a great value or have
WE WANT TO CREATE
fantastic place by day, by
night, where customers
should love everything – the
views, interior, delicious
food, music, coctails, night
parties and so on..
o Business type – sole proprietorship.
o Is scheduled to open on May, 2012.
o Hours – Monday/Sunday
o Location – seaside, Palanga, Lithuania.
Business specialization –
breakfast, lunch, dinner, coffe,
alkohol drinks, coctails and
Best services – best prices...
o Our main goal is to be the most
successful beach bar and night
club in Lithuanian seaside, in
o We will strive to be a premier
local beach bar brand in local
o Our main focus will be serving
high-quality food and coctails at
a great value.
o We will attract the best DJ's from all
around of Lithuania.
o We would try to find DJ's from foreign
countries to work for us.
o We will attract best specialists from
other spheres, like lights specialists,
bartenders and so on.
o To provide the hottest night life
entertainment and a great menu
during the day time.
o Increase the popularity of seaside of
Lithuania during the summer.
o Make people to have the best
memories from their holidays.
o Increase the popularity of Lithuanian
o So small
o „Shiva Bar“
o „BarBar‘a beach
KEY To SUCCESS –
How we will achieve
We will create unique menu that will
differentiate us from the rest of
We will serve a limited menu and we try to
make everything on our menu as good as it
Our menu will include various dishes
Incorporate juice and icecream business
o Now is fashionable to drink natural
juices from various fruits and
vegetables so we will sell variety of
juice at great price.
We will pay attention to
of restaurant visits and
according to a recent study 75% of
restaurant so we target our
advertising at children and students.
Loyal customer „passport“
will create „a passport“ or
something simmilar, where everytime
guests dines, drinks coctails or
spends a certain amount, the service
staffs stamps the passport. If they
collect some number stamps, they will
o Čia vieta, kur reikia įdėt kuo bus
patrauklūs ir viliojantys mūsų
vakarėliai, nes nieko apie tai nešnekam....
o We will create advertisement board
near the bar.
o We will hand promotional leaflets in the
beach and city centre.
o We will craete website.
o We will craete Facebook page.