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The Art of Presentation III. Following the ZEN path. DESIGN

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    The Art of Presentation III. Following the ZEN path. DESIGN - Presentation Transcript

    1. LECTURE (III) Following the ZEN path Zen Rocks by Lane Pierce Alberto de Vega Eduardo S. de la Fuente
    2. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources Sources of Inspiration Storyboard Structure Images Data Zen Rocks by Lane Pierce
    3. GETTING INSPIRED MOVIES picture A motion is worth 1000 words ©1997 Lucasfilm Ltd. All Rights Reserved
    4. GETTING INSPIRED MOVIES Color does matter ©1991 Carolco Pictures. All Rights Reserved
    5. GETTING INSPIRED COMICS “ Juxtaposed pictorial and other images in deliberate sequence intended to convey information and/or produce an aesthetic response in the viewer ” Scott McCloud
    6. GETTING INSPIRED COMICS example An
    7. GETTING INSPIRED ADVERTISING attracting Advertising means Picture by Brian Mark
    8. GETTING INSPIRED GURUS GURUS’ Look for master pieces
    9. S I E N D O ANALÓGICOS what? So, now © iStockPhoto
    10. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources Sources of Inspiration Storyboard Structure Images Data Zen Rocks by Lane Pierce
    11. G O I N G ANALOG step! 1! computer Switch the off Power Button by therevan77
    12. G O I N G ANALOG step! 2! post-its Pick some Four Flappers by canonsnapper
    13. G O I N G ANALOG step! 2! whiteboard Better yet, a ©Bunting Magnetics Co.
    14. G O I N G ANALOG quiet Look for a place step! 3! Nanzen-ji “Leaping Tiger“ by john w
    15. G O I N G ANALOG this? What about step! 3! Tapones by Clemente
    16. G O I N G ANALOG step! 4! started! Get © iStockPhoto
    17. AUDIENCE THAT BIG UNKNOWN remember By the way, you do still
 this guy… See the world through your eyes by man’s pic
    18. AUDIENCE THAT BIG UNKNOWN … don’t you?
 ©2009 Warner Bros. Ent. All Rights Reserved.
    19. S I E N D O ANALÓGICOS arrange now, how do I this? ©PhotoXpress
    20. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources Sources of inspiration Storyboard Structure Images Data Zen Rocks by Lane Pierce
    21. TEMPLATES ARE YOU KIDDING? No more Choco krispis? by Eneas
    22. TEMPLATES TRASH THEM AWAY Built in I’m not talking about templates Mmmm Templates by cogdogblog
    23. TEMPLATES NEVER EVER AGAIN ever dare Don’t you using it again Warning! by stukinha
    24. BU I LD YOU R OWN TEMPLATES your own Take some time, build templates
    25. BU I LD YOU R OWN TEMPLATES Full bleed templates are alright…
    26. … as long as you or your boss do not intend to use (and abuse) of every single square inch. Nor you plan to stretch a image or a diagram, or for what it matters a bunch of them, well beyond the natural –and physical– limits of the slide. I know this happens all the time. So do you. This is in fact a good reason for doing it different. Use a grid, let the slide –and your audience– breathe a little bit, create some margins you’ll never ever cross without a good reason.
    27. Breathing Room G R I D WHAT IS IT GOOD FOR? Working Area 5x5 G r i d
    28. Less Breathing Room G R I D WHAT IS IT GOOD FOR? Bigger Working Area Power Points 6x6 G r i d Power Lines
    29. G R I D WHAT IS IT GOOD FOR? Align the objects consistently Logo
    30. G R I D WHAT IS IT GOOD FOR? Text Image chaotic Unless you want your slides feel Image
    31. G R I D WHAT IS IT GOOD FOR? Texto Imagen chaotic Unless you want your slides feel Imagen
    32. G R I D WHAT IS IT GOOD FOR? Texto Imagen Imagen chaotic Unless you want your slides feel
    33. G R I D WHAT IS IT GOOD FOR? of thirds Use the rule A boy and his shadow by Alberto de Vega
    34. TEMPLATES CHOOSE YOUR TYPE A sans serif Use one font face Forget this type
    35. TEMPLATES CHOOSE YOUR TYPE size Use color and to build contrast Pink elephant by narisa
    36. TEMPLATES CHOOSE YOUR PALETTE background Pick a color
    37. TEMPLATES CHOOSE YOUR PALETTE contrasting Then a color pallete Light Color Spectrum by psdgraphics.com
    38. TEMPLATES CHOOSE YOUR PALETTE There is a bunch of techniques Light Color Spectrum by psdgraphics.com
    39. TEMPLATES CHOOSE YOUR PALETTE But, for the time being already Choose one made! Light Color Spectrum by psdgraphics.com
    40. TEMPLATES BE CONSISTENT Stick to your settings!
    41. G R I D BENDING THE RULES break Can I the rules TM & © 2009 Warner Bros. Entertainment Inc. All Rights Reserved
    42. G R I D BENDING THE RULES sparingly Bend the rules, but do it Freedom by Guille
    43. G R I D BREAKING THE RULES cram What if I need to more information here? I like smirks by You-did
    44. TEMPLATES LOOKING FOR ALTERNATIVES free Slides are divide & conquer! ©2009 Paramount Home Entertainment. All right reserved.
    45. TEMPLATES BUT MY B OSS SAI D boss Yes but, my says… ©2007 Twentieth Century Fox Film Corporation. All Rights Reserved
    46. USING THE CORPORATE TEMPLATES corporate The templates? ©PhotoXpress
    47. USING THE CORPORATE TEMPLATES Corporate Right, the templates
    48. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources Sources of Inspiration Storyboard Structure Images Data Zen Rocks by Lane Pierce
    49. WORKING WITH IMAGES Small or distorted Do NOT use images ©iStockPhoto
    50. WORKING WITH IMAGES stretch Do not them ©iStockPhoto
    51. WORKING WITH IMAGES images Use full bleed, HD ©iStockPhoto
    52. WORKING WITH IMAGES full Which gave you control ©iStockPhoto
    53. WORKING WITH IMAGES watermaked Do not use images ©iStockPhoto
    54. WORKING WITH IMAGES right It is NOT ©iStockPhoto
    55. WORKING WITH IMAGES cheap It looks ©iStockPhoto
    56. WORKING WITH IMAGES Pay for it or ... ©iStockPhoto
    57. WORKING WITH IMAGES CC images Alternatively, use
    58. WORKING WITH IMAGES audience Adapt images to the ©iStockPhoto
    59. WORKING WITH IMAGES audience Adapt images to the African man smiling by anthonyasael. All rights reserved. Mi abuela by ibarak. All rights reserved
    60. WORKING WITH IMAGES Cut-out Whenever possible the images Everywhere but here? by Will Ockenden
    61. WORKING WITH IMAGES Cut-out Whenever possible the images Everywhere but here? by Will Ockenden
    62. the eye Let images guide
    63. WORKING WITH IMAGES not right Definitely ©PhotoXpress
    64. WORKING WITH IMAGES you go! there ©PhotoXpress
    65. empty space use Girl with Dog by Felix Constantinople. All Rights Reserved
    66. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources Sources of inspiration Storyboard Structure Images Data Zen Rocks by Lane Pierce
    67. SHOWING YOUR DATA confidence Data brings Bam Margera Stage Dive by Kevin Winter
    68. A1 Ac%vidad
comercial
en
internet
de
empresas
de
 más
de
10
empleados
 ways However, there are of showing data 69
    69. Ac%vidad
comercial
en
internet
de
empresas
de
más
de
10
 empleados:

 ways And, of showing data 
 
Europa
duplica
a
España
 UE‐27
 27%
 Spain
 UE‐27
 15%
 16%
 Spain
 8%
 Compras
 Ventas

    70. SHOWING YOUR DATA memorable make your data as as your first kiss Friends by reinn
    71. World of Warcraft users worldwide 11M 9M memorable This is not 1.5M (plain decoration) 2005 2007 2008 Source: Blizzard
    72. World of Warcraft users worldwide This, is Catalonia Twice the population of ©PhotoXpress
    73. Facebook users memorable 300 This is not Millions Source: Facebook
    74. World most populated countries 1,333M 1,170M 307M 300M This, is Source: Facebook

    + Eduardo S. de la Fuente GallegoEduardo S. de la Fuente Gallego, 1 month ago

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