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Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
Timely tips on how to optimize your social media content
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Timely tips on how to optimize your social media content

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  • 1. www.edsocialmedia.com Sponsored by: TM Webinar: Timely tips on how to optimize your social media content with Peter Baron, @peterdbaron Tuesday, January 31, 2012
  • 2. Tuesday, January 31, 2012
  • 3. Have you reserved your channel? http://www.youtube.com/user/MySchool Tuesday, January 31, 2012
  • 4. Tuesday, January 31, 2012
  • 5. 48 hours of video are uploaded every minute, resulting in nearly 8 years of content uploaded every day Tuesday, January 31, 2012
  • 6. Over 3 billion videos are viewed a day Tuesday, January 31, 2012
  • 7. 800M unique users visit YouTube each month Tuesday, January 31, 2012
  • 8. Prime opportunity for schools to be seen! (the competition’s pretty light...) Tuesday, January 31, 2012
  • 9. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 10. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 11. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 12. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 13. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 14. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 15. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 16. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 17. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 18. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 19. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 20. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 21. Pro Tip: Take 5 minutes to optimize your video’s Tuesday, January 31, 2012
  • 22. https://ads.youtube.com/keyword_tool Tuesday, January 31, 2012
  • 23. Pro Tip: Don’t forget to link back to your site! Tuesday, January 31, 2012
  • 24. Pro Tip: Don’t forget to link back to your site! Tuesday, January 31, 2012
  • 25. Pro Tip: Linking from your site helps as well! Tuesday, January 31, 2012
  • 26. Pro Tip: Linking from your site helps as well! Tuesday, January 31, 2012
  • 27. Tuesday, January 31, 2012
  • 28. Tuesday, January 31, 2012
  • 29. Tuesday, January 31, 2012
  • 30. Tuesday, January 31, 2012
  • 31. Pro Tip: Annotations rock! Tuesday, January 31, 2012
  • 32. Schools on Youtube The Webb School (TN) Ridley College The Webb Schools (CA) Tuesday, January 31, 2012
  • 33. Tuesday, January 31, 2012
  • 34. Tuesday, January 31, 2012
  • 35. Mine your database for (alums, parents, etc.) for followers Tuesday, January 31, 2012
  • 36. Mine your database for (alums, parents, etc.) for followers Engage your followers Tuesday, January 31, 2012
  • 37. Mine your database for (alums, parents, etc.) for followers Engage your followers Use #hashtags to brand your tweets and join conversations Tuesday, January 31, 2012
  • 38. Mine your database for (alums, parents, etc.) for followers Engage your followers Use #hashtags to brand your tweets and join conversations Consider streaming your tweets through your site Tuesday, January 31, 2012
  • 39. Mine your database for (alums, parents, etc.) for followers Engage your followers Use #hashtags to brand your tweets and join conversations Consider streaming your tweets through your site An active twitter account sends search signals to google & bing Tuesday, January 31, 2012
  • 40. Mine your database for (alums, parents, etc.) for followers Engage your followers Use #hashtags to brand your tweets and join conversations Consider streaming your tweets through your site An active twitter account sends search signals to google & bing Avoid auto tweet your Facebook updates & vice versa Tuesday, January 31, 2012
  • 41. Mine your database for (alums, parents, etc.) for followers Engage your followers Use #hashtags to brand your tweets and join conversations Consider streaming your tweets through your site An active twitter account sends search signals to google & bing Avoid auto tweet your Facebook updates & vice versa Take the time to author unique status updates on each platform Tuesday, January 31, 2012
  • 42. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Search Landscap e Tuesday, January 31, 2012
  • 43. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Tuesday, January 31, 2012
  • 44. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Tuesday, January 31, 2012
  • 45. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Tuesday, January 31, 2012
  • 46. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Only if you’re logged into google+. Tuesday, January 31, 2012
  • 47. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Tuesday, January 31, 2012
  • 48. Tuesday, January 31, 2012
  • 49. Tuesday, January 31, 2012
  • 50. Circles badge: https://developers.google.com/+/plugins/ badge/config Tuesday, January 31, 2012
  • 51. Tuesday, January 31, 2012
  • 52. Tuesday, January 31, 2012
  • 53. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Tuesday, January 31, 2012
  • 54. Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/ Tuesday, January 31, 2012
  • 55. Tuesday, January 31, 2012
  • 56. Tuesday, January 31, 2012
  • 57. Tuesday, January 31, 2012
  • 58. +1 badge: http://www.google.com/webmasters/+1/ button/ Tuesday, January 31, 2012
  • 59. So why do I Care? Tuesday, January 31, 2012
  • 60. Tuesday, January 31, 2012
  • 61. http://www.seomoz.org/blog/why-every-marketer-now-needs-a- google-strategy Tuesday, January 31, 2012
  • 62. Tuesday, January 31, 2012
  • 63. Tuesday, January 31, 2012
  • 64. Tuesday, January 31, 2012
  • 65. Tuesday, January 31, 2012
  • 66. Tuesday, January 31, 2012
  • 67. Anchor text Anchor text Anchor text Tuesday, January 31, 2012
  • 68. Tuesday, January 31, 2012
  • 69. Tuesday, January 31, 2012
  • 70. Tuesday, January 31, 2012
  • 71. Tuesday, January 31, 2012
  • 72. AdmissionsQuest - Private School https://plus.google.com/u/0/b/115794935162165459925/115794935162165459925/posts Tuesday, January 31, 2012
  • 73. AdmissionsQuest - Private School https://plus.google.com/u/0/b/115794935162165459925/115794935162165459925/posts ?Tuesday, January 31, 2012
  • 74. Concord Academy Stoneleigh-Burnham School Eaglebrook School The Loomis Chaffee School Schools on Google+ Tuesday, January 31, 2012
  • 75. www.edsocialmedia.com   The edSocialMedia Summit: the social media event for schools, higher ed & non-profits on April 4 in SF! Sponsored by: TM Webinar: How to Successfully Manage a Student & Faculty Blog on Tuesday, Feb. 14 Tuesday, January 31, 2012

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